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The Real Difference Between Third-Rate and First-Rate Salespeople!
Third-rate salespeople wait for their salary without initiative, blame external factors for poor performance, and frequently change jobs. Second-rate salespeople are proactive and money-driven, focusing on immediate gains. First-rate salespeople look beyond immediate profits, focusing on market strategy, long-term customer relationships, and personal growth, often leading to entrepreneurship or management roles.
New DistributionWhat Is the Lifeline of the Terminal Battle? Display! Display! Still Display!
As the saying goes, 'Those who win the terminal win the market,' but this is far from simple. Even with a good terminal, challenges remain, such as promotion enthusiasm, consumer self-selection rates, and display techniques. Often, the seemingly insignificant display becomes the key to terminal success: in consumer goods, especially FMCG, the quality of product display is the 'last mile' to sales, as impulse purchases are easily influenced by the external shopping environment. Now that we are entering mid-May, the peak season, it is necessary to discuss display.
New DistributionJDB Announces Comprehensive Price Hike; Wahaha Launches 4 New Flavored Sparkling Waters; 50 Billion Yuan Spicy Gluten Market Awaits Regulation; Coca-Cola Launches New Tea Beverage; Bright Dairy's Meng Xiao Tuan Debuts...
JDB has announced a price increase across five packaging specifications due to rising costs. Wahaha has launched four new flavored sparkling waters, while Coca-Cola introduces a new tea drink. The national standard for spicy gluten (latiao) is in the consultation stage, aiming to regulate the 50 billion yuan market.
New DistributionWithin 60 Days, Chairman and General Manager Arrested One After Another: The Counterfeit JDB Has Struck Big Trouble!
After the chairman and general manager were successively detained by relevant authorities, Li Zhong, deputy general manager of Tiansheng Pharmaceutical, was criminally detained by public security organs on May 10 for suspected crimes, less than 47 days after the chairman's detention. On the evening of May 14, Tiansheng Pharmaceutical announced that Li Zhong had been detained and had submitted his resignation. Previously, the company announced that Chairman Liu Qun and General Manager Li Hong had been detained and were temporarily unable to perform their duties.
New Distribution2018's Largest Packaging Design Award: All the Winning Works Are Here!
Source: Top Packaging (ID: DJBZ100), please indicate the source when reprinting. This year marks the ninth year of The Dieline Awards, the world's largest packaging design award, which received 1,400 entries from 21 countries. Only 67 works were awarded. Here are the best packaging designs of 2018.
New DistributionInterview with 7-ELEVEn Executive Director: Why We Are the No.1 Convenience Store Brand
7-ELEVEn explains why it is the leading convenience store brand, and you can find the answer in Uchida Shinji's elaboration and thinking. This article is from the WeChat public account Retail Boss Insider (ID: lslb168). The communication with Mr. Uchida Shinji was an unusually open process. This Japanese 7-ELEVEn Group Executive Director and Chairman and General Manager of 7-ELEVEn (China) Investment Co., Ltd. does not avoid questions, uses no diplomatic rhetoric, and is straightforward. If you have any questions about 7-ELEVEn's store operations, his answers make it seem as simple as eating when hungry or sleeping when tired.
New DistributionBreaking News | Wanglaoji Uses Celebrity Endorsers for the First Time; Jianlibao Sells Cookies; Moutai Achieves a Good Start; Renhe Pharma Enters Mineral Water; The Era of Yogurt is Coming...
Today's top stories: Wanglaoji uses celebrity endorsers for the first time and releases a new ad; Renhe Pharma enters the mineral water market; China's dairy market is projected to reach 480.2 billion yuan by 2022; Guojiao 1573 sets a three-year development plan; Haolinju rebrands for the first time in 15 years; taxis pilot snack sales; and new product launches from Uni-President and Jianlibao.
New DistributionJD.com to Halve Workforce, Taxis Turn into 'Convenience Stores'—Is the New Economy Taking Aim at Distributors?
Distributors, caught between manufacturers and retailers, seem poised to foot the bill for the new economy again. JD.com CEO Liu Qiangdong announced at the World Retail Congress in Spain that the company will halve its workforce and operate fully automated with AI, while some Shanghai taxis have begun selling snacks and drinks, taking a cut of sales. These developments threaten traditional distributors, but experts argue that AI cannot replace the human touch in market development and customer relations, and the taxi retail model may face challenges similar to failed unmanned shelf projects.
New DistributionTaking on Nongfu Spring, Wahaha Launches Premium Glass-Bottled Water, Water War Imminent!
A premium glass-bottled water war is about to erupt! Recently, Food Industry Jun learned that Wahaha has set its sights on the premium water market, launching a new glass-bottled natural mineral water product to compete for a share of this segment. Currently, the new product is only a sample and has not yet been distributed, but it confirms Wahaha's keen interest in the domestic premium water market. From the leaked photos, Wahaha's natural mineral water comes in a transparent glass bottle with a simple streamlined structure. The bottle's design is finely detailed, using only red, white, and black colors to avoid being flashy, with red used only for the Wahaha brand name, while the bottle's illustration adopts a black-and-white ink wash style, full of Chinese charm.
New DistributionMajor Move: Supply Chain Giant Eternal Asia Secures Over 1.8 Billion Yuan Strategic Investment! State-Owned Shenzhen Investment Holdings Takes Stake
Despite earlier doubts about its industry logic and financial pressures, Eternal Asia responded forcefully on the evening of May 15 by announcing the introduction of a strategic investor. The company's controlling shareholder, Eternal Asia Holdings, agreed to transfer 13.3% of its shares to Shenzhen Investment Holdings Co., Ltd. (Shenzhen Investment Holdings) for 1.82 billion yuan, making it the second-largest shareholder.
New DistributionCan Terminal Stores Take the Initiative to Order on Their Own?
When we shop online, we place orders ourselves; but in physical stores, like clothing shops, salesclerks help customers place orders, and in restaurants, waiters take orders. Whether customers should place orders themselves or sales representatives should do it for them depends on the specific context. In the FMCG industry, terminal stores typically have sales reps place orders on their behalf, known as 'visit sales' or 'vehicle sales'.
New DistributionNews Flash | Big Changes! Unmanned Company Coming, JD to Cut 50% of Staff; Wahaha, Haitian, Nongfu Listed! China Brand Value Ranking Released; Want Want Invests in 'Baby Food Factory'...
This issue covers major industry news: JD.com's plan to halve its workforce and shift to an unmanned company, Want Want's new baby food factory, Wuliangye's ultra-premium cellar-aged liquor, Luzhou Laojiao's product buyback, AB InBev's lawsuit against Heineken, Yantang Dairy's smart factory launch, and the 2018 China Brand Value Ranking featuring Wahaha, Yili, Mengniu, Shuanghui, and Haitian.
New DistributionTeam Wins the World, Management Secures the Kingdom! (Collect)
The 2018 China (Luohe) Food Marketing Innovation Summit and the 3rd Leisure Food Manufacturers and Distributors Precision Matchmaking Conference is now open for free registration. Scan the QR code for details. The article presents 50 management maxims, emphasizing that management is about supervision, skills are practiced, solutions are thought of, and potential is forced out. It stresses execution, results, and continuous improvement.
New DistributionNews Flash | New Product Onslaught! Uni-President, Coca-Cola, Vitasoy Launch New Products; "Most Popular FMCG Brands" List Released; Price Hike Confirmed, Luzhou Laojiao General Distribution Products Up 15%...
On China Brand Day, the "Most Popular Chinese Brands" list was released, with Nongfu Spring, Blue Moon, Moutai, and Southern Black Sesame topping the FMCG category. Luzhou Laojiao raised prices by 15% for general distribution products due to rising packaging costs. New products from Uni-President, Vitasoy, Coca-Cola, and others were unveiled, while Walmart moved to acquire a majority stake in Flipkart.
New DistributionSalespeople's Key to Boosting Performance in 2018: Distributors Can Use It Too!
To contribute to sales growth, focus on key sales indicators and persistently do simple things well. This article outlines four key indicators for sales success and emphasizes the importance of full-item sales and effective distributor visits.
New DistributionNews Flash | Uni-President Launches New Premium "Life Noodles"; Mengniu Dairy Grants New Round of Equity Incentives; Tsingtao Beer Reportedly to Raise Prices Again; JD.com Q1 Net Profit 1.5 Billion Yuan...
This issue covers Tsingtao Beer's reported price increase, Mengniu Dairy's new equity incentive plan, Q1 market share data from Kantar Worldpanel, Yantang Dairy's new flagship plant and international partnerships, new product launches from Uni-President, Oreo, and Lipton, JD.com's Q1 earnings, Ausnutria's sales growth, and other industry news.
New DistributionCostco to Officially Enter Mainland China in 2019; Chinese Trademark Is Not 'Haoshiduo'!
At a supplier conference in Shanghai on May 9, Costco announced plans to open its first mainland China store in Minhang District, Shanghai, in spring 2019, with a second store planned for Pudong by 2021. The company also revealed that its registered Chinese trademark in mainland China is 'Kai Shi Ke', not 'Haoshiduo'.
New Distribution17 Distributors Fined, Provincial Managers Held Accountable: What Signal Does the First Fire After Moutai Group's Major Personnel Reshuffle Send?
On May 7, the day after Moutai's personnel changes, Moutai Sauce-flavored Wine Company issued a notice penalizing 17 distributors for contract violations, with over a dozen provincial managers also held accountable. Industry insiders see this as the new leadership's first move, signaling a focus on high-quality growth and market rectification.
New DistributionNo Sales Performance? You Definitely Have These Bad Habits. Check If You're Guilty!
Salespeople who fail to meet their targets often share common bad habits, such as making excuses, being lazy, not learning, caring too much about face, and complaining. This article highlights these issues and emphasizes the importance of hard work, continuous learning, and a strong mindset to succeed in sales.
New DistributionReader Zong Qinghou: Drifting in the Great Transformation, Neither Joyful nor Fearful
At the 2018 China (Luohe) Food Marketing Innovation Summit and the 3rd Leisure Food Manufacturers' Precision Matchmaking Conference, free registration is underway. Zong Qinghou, the head of Wahaha, appeared on the second season of 'The Reader' and recited a poem, conveying the weight of life with sincerity. He read a passage from Ji Xianlin's 'Reflections at Eighty', dedicating it to the younger generation.
New Distribution2018 Consumption Trends Report: How Different Are the 70s, 80s, and 90s Generations?
The 70s generation contributes the most to consumption, while the 90s generation is growing rapidly. The 90s lead mobile internet trends, while the 70s and 80s still rely on offline consumption. Consumption in second-, third-, and fourth-tier cities is rising quickly, with Guangdong, Beijing, and Shanghai leading in total contribution.
New DistributionHow Can Distributors Dominate County-Level Markets? Aim to Be the Regional No.1!
In recent years, second- and third-tier brands have been turned into mainstream brands in certain county-level regional markets by their distributors; a distributor with only one or two years of experience can achieve sales of over ten million yuan... Building the No.1 sales position in a regional market is the dream of every company and distributor, especially those with sufficient operating funds who are eager to become the market leader and even aspire to long-term dominance in the region.
New DistributionI Found the Murderer of P&G!
P&G, once an invincible FMCG giant, is now declining rapidly, especially in China, due to its failure to adapt to the internet era and changing consumer demands. The article argues that P&G's decline is inevitable as it represents an industrial-age model that cannot survive in the age of information and data.
New Distribution20 Iron Rules Every Good Company Must Have!
The 2018 China (Luohe) Food Marketing Innovation Summit and the 3rd Leisure Food Manufacturers-Dealers Precision Matchmaking Meeting is now open for free registration. This article outlines 20 essential rules for a successful company, emphasizing the importance of company interests, teamwork, professional spirit, and proactive communication.
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