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Panel Discussion: Facing the Onslaught of Internet Giants, Do Distributors Still Have a Chance to Build Their Own Platforms in Regional Markets?
At the 3rd FMCG + Internet Conference held in Chongqing on November 8-9, 2017, industry leaders discussed whether regional distributors can still build their own platforms amid the rise of internet giants. The panelists shared their experiences and strategies for transformation, emphasizing the importance of leveraging local advantages, collaboration, and the '+Internet' approach over 'Internet+'.
New Distribution12 Illusions of Unsellable Products That Could Fool Distributors for a Lifetime!!
Products that don't sell at the terminal simply mean 'God doesn't pay.' Why doesn't God pay, or why does God pay someone else instead of buying your product? Our research found that under the following 12 circumstances, products are likely to fail to sell: 1. Customers are 'captured' by competitors. 2. Your brand is not in the customer's consideration set. 3. Customers don't see your product. 4. Customers think your product can't meet their needs. 5. Customers think your product has defects. 6. Customers think your product's price is not worth it or too low.
New DistributionMultiple Taobao Store Owners Flee, Taking Tens of Millions!
Multiple top Taobao stores in Guangzhou's Shahe clothing market have shut down and owners fled, owing suppliers millions. The crackdown on counterfeit goods by Taobao has intensified, leading to a chain reaction of store closures and unpaid debts.
New DistributionAt Wahaha's 30th Anniversary Celebration, What Big Revelations Did Zong Qinghou Make?
On November 18, Wahaha Group held its 30th anniversary celebration in Hangzhou. Thirty years ago, Zong Qinghou personally hung the sign for Wahaha's 'Hangzhou Shangcheng District School-run Enterprise Distribution Department' in front of a small building on Qingtai Street. Over time, the once obscure roadside shop has grown to have nearly 80 production bases across 29 provinces, municipalities, and autonomous regions, with total assets nearing 40 billion yuan, ranking first in the beverage industry for 19 consecutive years, and a brand value of 53.386 billion yuan. At this milestone, Wahaha also initiated multi-faceted cooperation with Alipay.
New DistributionExpert Discussion: How Should Brand Owners Complete Channel Transformation?
The 3rd 'FMCG + Internet Conference' hosted by New Distribution was grandly held at Chongqing Yuelai International Convention Center on November 8-9, 2017, attracting thousands of industry distributors, manufacturers, and internet companies from across the country. The following is the roundtable discussion on the morning of November 8, where marketing expert Liu Chunxiong, Youqingxu Technology founder Li Qian, JD Business Unit's Wu Shuangxi, Dinghuobao CEO Jiang Tao, and Yili Group Liquid Milk Business Unit Channel Director Zhang Zhenhua discussed 'How Should Brand Owners Complete Channel Transformation?'
New DistributionAlibaba's Lin Xiaohai: Retail Link is Doing Two Things: Building an Intelligent Distribution Network with Brand Owners and Distributors, and Enabling a Million Small Stores to Embrace the DT Era
At the recent Third FMCG + Internet Conference, New Distribution released the 'China FMCG B2B Competitiveness White Paper', in which Retail Link ranked first in comprehensive competitiveness among 124 B2B platforms in 22 major Chinese cities. During this year's Tmall Double 11 Global Shopping Festival, Alibaba Retail Link achieved impressive results with 600,000 small retail stores participating and a 177-fold increase in transaction value. Behind this, what exactly has Alibaba Retail Link done to become the preferred choice for brand owners, distributors, and small store owners?
New DistributionYunmei's "Smart Commerce": The Third Pole Beyond Alibaba Retail Link and JD New Path
At the 3rd China FMCG + Internet Conference (CFIC) held in Chongqing on November 8-9, Yunmei Co., Ltd. attracted high attention with its Xunmao Smart Commerce System and was awarded "2017 China FMCG Supply Chain Quality Service Provider." In April this year, Liu Qiangdong announced plans to build over 1 million JD convenience stores nationwide in five years, and in August, Alibaba Retail Link announced cooperation with distributors to build 2,000 forward warehouses covering 1 million retail stores.
New DistributionZhanghe Cloud Warehouse's Zha Jiulan: Shared Cloud Warehousing, Following the Trend
On November 9, at the 3rd 'FMCG + Internet' Conference, Zha Jiulan, co-founder of Zhanghe Tianxia and CEO of Zhanghe Supply Chain, proposed building localized Zhanghe shared cloud warehouses. Based on the transformation trends of the FMCG industry and the dual upgrades in consumption and technology, the initiative aims to deepen regional supply chain operations, fostering collaborative win-win outcomes across the entire industry chain involving brand owners, distributors, and terminal stores. Shared cloud warehousing is a strategic move aligned with future trends.
New DistributionOverturning Brands, Becoming Asia's No.1! The New Version of "Win in China" Reveals Feihe's Counterattack Strategy
The new version of "Win in China," recommended by Jack Ma, Liu Chuanzhi, and Shi Yuzhu, explores corporate competitive strategy in an era of overcapacity. It documents real business battles, offering inspiration on how domestic brands can overturn foreign brands in global competition. The Feihe episode reveals the logic behind the company's successful transformation, leading to its rise as Asia's No.1 infant formula brand.
New DistributionOpen Empowerment and Sharing, Leading Channel Transformation: Huixiadan Officially Signs Cooperation with P&G Distributors in Six Provinces
On November 8-9, Huixiadan, China's largest offline B2B service platform, gathered with all distributors of P&G in six key provinces at its Beijing headquarters to sign a cooperation agreement, forming a deep partnership based on mutual benefit and professional collaboration. Huixiadan's founder and CEO Cui Zhen and P&G (China) Vice President of Sales Tang Hui witnessed the signing ceremony. As a company founded just over two years ago, Huixiadan's growth has been remarkable. Since its launch in May 2015, by the end of last December, Huixiadan's business had expanded to over 20 provinces, nearly 200 prefecture-level cities, and more than 1,000 counties, covering over 1 million stores. In 2016, the platform's transaction volume exceeded 10 billion yuan, making it China's largest offline B2B service platform.
New Distribution20 Years, Sales Up Over 600-Fold: In Tibet, He Sold 'Red Bull' to Every Household!
Starting from zero, China Red Bull has become a standout in Tibet's FMCG industry, with sales exceeding 2 million cases and annual revenue over 200 million yuan after more than 20 years. Despite competitors entering the market, Red Bull remains unbeatable, thanks to its dual focus on quality and brand promotion, as well as the dedication of its Tibetan distributor, Fan Fangting.
New DistributionJDB Wins! Can Reuse the 'Fear of Getting Heaty' Slogan!
On the 13th, JDB's official Weibo announced that it received a final ruling from the Guangdong High Court in the case against Wanglaoji and GPHL regarding the 'Fear of getting heaty' slogan. The court ruled that JDB's use of the slogan pattern 'Drink XXX if you fear getting heaty' on its 'JDB Herbal Tea' product does not constitute unfair competition, overturning the first-instance judgment and dismissing all claims by Wanglaoji and GPHL. This is another major favorable ruling for JDB following the Supreme People's Court's final decision on the red-can packaging in August.
New DistributionWugu Daochang Makes a Comeback in Beijing! Who Is the Savior: Wang Zhongwang, Ning Gaoning, or Chen Keming?
Wugu Daochang, after years away from the Beijing market, plans to re-enter next month. Once a star with annual sales near 2 billion yuan, it declined, was sold to COFCO, and later acquired by Keming Noodles in June for 106 million yuan. Now under new ownership, it aims to revive and expand.
New DistributionHeads Up: Two Consecutive Guangzhou Public Courses by Teacher Wei Qing!
Exclusively hosted by Teacher Wei Qing's own company, Guangzhou Lizhishi Consulting Co., Ltd. (sole host, no co-organizers). The course theme is 'Spring Festival Stock Pressure Management & New Year Increment Planning', covering management logic models, methods, and tools. Payment details, course location, date, target audience, fees, and promotional policies are provided.
New DistributionWahaha Pushes Forward Again: Aiming to Be the Leader Not Only in Beverages, but Also in Vending Machines!
Wahaha's vending machines have always been a focus of industry attention. Recently, they have appeared on streets and in alleys with a new image, attracting many consumers. Since launching vending machines at the end of last year, Wahaha has been making continuous moves, and this time it is intensifying its promotional efforts, vowing to become the leader in China's vending machine industry!
New DistributionWang Qi of Weijie City Distribution: You Can Wring Water from a Dry Towel—The Way to Reduce Costs and Increase Efficiency in FMCG Distribution
At the 'New Forces, New Ecosystem 2017 (3rd) FMCG + Internet Conference' held in Chongqing on November 9, Wang Qi, CEO of Weijie City Distribution, delivered a keynote speech titled 'You Can Wring Water from a Dry Towel—The Way to Reduce Costs and Increase Efficiency in FMCG Distribution'. The following is a transcript of his speech.
New DistributionFocus on Autumn Sugar Fair | "Star Dad" Wang Sicong's EROS Vitality Drink Strikes Gold at Autumn Sugar Fair, Receives 10,000+ Positive Reviews, Becoming the Strongest "Dark Horse"!
As a benchmark for the national sugar and beverage industry, the 97th Chongqing Sugar and Wine Fair officially opened at the Chongqing International Expo Center on November 10. Choosing the right "dark horse" can bring a year of business opportunities! For many distributors, the Autumn Sugar Fair is the best time to lay the foundation for 2018, discover good products, and seize market opportunities. With this task in mind, many distributors began selecting their preferred "dark horse" among new functional beverages, as new beverage channels offer greater opportunities compared to the established distribution channels of old brands. Wang Sicong's EROS Vitality Drink...
New DistributionYunmei Co., Ltd. Named '2017 China FMCG Supply Chain Quality Service Provider'
On November 9, the third (CFIC) China FMCG + Internet Conference, co-hosted by New Distribution and Yunmei Co., Ltd., concluded successfully in Chongqing. As a key part of the upcoming 2017 Chongqing National Autumn Sugar and Wine Fair, it attracted a large number of domestic FMCG practitioners to discuss industry development. At the event, Yunmei Co., Ltd. gained high attention with its Xunmao Intelligent Business System and was named '2017 China FMCG Supply Chain Quality Service Provider'.
New DistributionFMCG B2B Industry Leaders Gather: Bestore Plus Discusses Ecological Win-Win
At the 3rd FMCG + Internet Conference held in Chongqing on November 8-9, 2017, Liu Bo, General Manager of Bestore Plus, discussed supply chain transformation and development to achieve ecological win-win, highlighting the company's achievements and strategies.
New DistributionReturn Rate Too High? 12 Tips for Distributors to Reduce Returns!
Returns are a headache for many distributors. With limited product margins, if returns cannot be reduced and controlled, all hard work may be in vain. While returns are inevitable, they can be minimized. Here are 12 practical tips shared by distributors to effectively reduce and control product returns.
New DistributionGLP Finance: Empowering SMEs!
The 2017 (3rd) FMCG + Internet Conference will be held tomorrow at the Chongqing Yuelai International Conference Center, co-hosted by New Distribution and GLP Finance. The conference aims to provide transformation paths for FMCG brands and distributors, showcase solutions for service providers, and facilitate networking among industry professionals. GLP Finance, backed by GLP, offers comprehensive financial services to support SMEs in the FMCG supply chain.
New DistributionCracking the Code of Yili's Success! How the 180 Billion Achievement Came to Be...
There is no shortcut to success; only hard work pays off. Recently, photos of successful entrepreneurs' meals and schedules have become hot topics online, but in reality, the work and life of most successful entrepreneurs are similar, and Pan Gang is no exception. Kazuo Inamori, Japan's 'Saint of Management', once said that there is no better management secret than working desperately hard. Facing a long and complex industrial chain, and operations across the country...
New DistributionTwilight of the Gods: The Battle for Small Shops
Small shop owner Zhang Ya finally placed an order on Alibaba's Retail Link platform after accumulating 242 yuan in goods, encouraged by a city partner's suggestion to add Snickers and Dove chocolates to reach the free shipping threshold. This reflects the intense competition between Alibaba and JD.com to digitize and supply China's 6.8 million mom-and-pop stores, a battle that is reshaping the FMCG supply chain.
New Distribution“麦点商城”跑了，140万商家7000万会员血本无归
In September, the Lianhua County government issued a notice warning against illegal fundraising, naming Yunlianhui and Maidianshangcheng. By October 28, users reported that Maidianshangcheng had not allowed withdrawals for two months, and many feared it had fled. The platform, with 1.4 million merchants and 70 million members, is suspected of operating a Ponzi-like scheme.
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