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Articles by 新经销刘少德
Browse 61 New Distribution articles by 新经销刘少德.
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Alibaba Retail Link's "April 1 New Policy": "Burning Bridges" or "Necessity"?
Alibaba Retail Link's policy change may not be wrong, but the backlash from some partners has undoubtedly thrust it into the spotlight. As April 1 approaches, Alibaba Retail Link is facing intense scrutiny over its new "Retail Link City Partner Promotion Service Agreement," which requires all individual partners to sign by the deadline or face termination of their access to the Lingxiaobao platform.
新经销刘少德Outperforming Internet Giants: How This B2B Platform Became a Regional Champion
In 2017 and 2018, New Distribution conducted two consecutive nationwide surveys of core markets, systematically investigating the coverage, penetration, product organization, platform operations, and service visits of various FMCG B2B platforms. A notable shift is that as the industry deepens, the Matthew effect from internet giants like JD New Route and Alibaba Retail Link is emerging, leaving fewer opportunities for startups. However, this doesn't mean latecomers have no chance; Fujian's Wanquan Network is a prime example, outperforming national B2B platforms in both penetration and competitiveness.
新经销刘少德Deep Dive: Why Are Domestic B2B Platforms Suffering Massive Losses and Shutdowns? Insights from the Evolution of Sino-US Distribution Channels
This article compares the evolution of consumer goods distribution channels in the US and China to analyze why many Chinese FMCG B2B platforms are experiencing large-scale losses and closures. It argues that inadequate infrastructure and fragmented production are key reasons, while predicting a future shift towards larger, more consolidated channels and supply chains.
新经销刘少德The Ownership Change of Quanshi: A Mystery
Quanshi, a well-known convenience store chain in China, has been fully acquired, ending months of speculation. The buyer is believed to be linked to a former executive of Yinlu, though the exact details remain unclear.
新经销刘少德Exclusive | Latest Inventory of National Community Group Buying Platforms in 2019!
Despite the capital winter, community group buying remains red-hot, attracting more entrepreneurs and investors. According to incomplete statistics from New Distribution, 27 companies in this field have received funding totaling nearly 3 billion yuan, with players from offline retail, fresh supply chain, and local services entering the fray.
新经销刘少德Founded 6 Years, Annual Transaction Volume Over 1 Billion: Why Can This Trading Company Profit from B2B?
This article explores why intermediaries will not disappear even if distributors might, and how Caihua Commerce has maintained rapid growth despite competition from Alibaba's Retail Link. It details Caihua's strategies, including product selection and customer tiering, which have enabled profitability.
新经销刘少德Is Community Group Buying a Fit for FMCG?
The rise of community group buying may benefit FMCG companies the most. 1. With capital pouring in, will another Meituan emerge from the 'thousand groups war'? 2. Is community group buying really only for first- and second-tier markets? 3. What opportunities does community group buying bring to the FMCG industry? At the end of 2018, community group buying became the most favored business model in the capital market, with over 2 billion yuan invested in 50 days. But looking beyond the surface, does this storm originating in Changsha reflect real consumer demand or is it a rehash under capital's influence?
新经销刘少德Heavyweight: Inventory of China's Community Group Buying Platforms in 2018!
2018 was undoubtedly a special year in China's economic development history. Drastic changes in the internal and external environment made capital more cautious towards various business models, and with stricter regulation, the industry entered a reshuffling period faster. As new business forms like unattended shelves, sharing economy, P2P, and blockchain successively cooled down, the window for entrepreneurs to find new trends shortened. However, one business form attracted a large number of investment institutions due to its low entry barrier and short profit cycle, including top-tier capital like IDG, GSR Ventures, and Today Capital. This article by New Distribution reviews 100 community group buying platforms in China, analyzing their distribution and financing to provide insights.
新经销刘少德Reviewing the Top 10 Business Events in China's FMCG B2B Sector in 2018: Braving the Wind, Growing Towards the Sun
Crisis not only signifies elimination but also hides infinite opportunities. Only by striving to build survival skills in the downturn can one weather the winter and grow towards the sun. Undoubtedly, 2018 was a watershed year. The dramatic changes in the internal and external environment extended like dominoes to every corner of development across industries, and no one could remain unaffected. This subtle change always evokes the 'every 8th year' curse of China's economy. Setting aside changes in other industries this year, the changes in China's FMCG B2B industry in 2018 were equally profound.
新经销刘少德Former Facebook and Google Executives Return to China to Start Business, Targeting FMCG Warehouse and Distribution: Distributors Who Do Everything Are Doomed to Stay Small!
Former Facebook and Google executives return to China to start a business in FMCG warehouse and distribution. They believe that unified warehousing and distribution can help distributors save costs and focus on sales, but caution that distributors must fully separate from their traditional agency business to succeed.
新经销刘少德Heavyweight: 2019 China FMCG B2B Industry Forecast
Reviewing 2018, it was destined to be an extraordinary year for the FMCG B2B industry. Looking ahead to 2019, the industry will see reduced financing, accelerated full-industry-chain penetration, clearer B2B2C trends, and intensified industry consolidation.
新经销刘少德In-Depth: From Alibaba's Heavy Investment in Ubox, Why Tencent Lost the Battle for the 'Water, Electricity, and Coal' of New Retail
After the unmanned retail trend faded, Ubox accepted Alibaba's olive branch. With a massive 1.2 billion yuan investment, Alibaba injected a strong boost into Ubox. This article explores why Ubox partnered with Alibaba, the current state of the unmanned retail industry, and who will prevail in the underlying infrastructure competition between Alibaba and Tencent.
新经销刘少德Heavyweight: 2018 China Community Group Buying Platform Inventory!
As the capital winter arrives, community group buying has become the last straw everyone is grasping for in 2018, with over 2 billion yuan pouring in within 50 days. This article categorizes the types of participants in the industry, their geographic distribution, and the development status of various platforms, based on a survey of 50+ platforms by New Distribution.
新经销刘少德FamilyMart Enters FMCG B2B, Competing with JD and Alibaba for Millions of Small Stores?
As one of the representative foreign convenience store chains, FamilyMart has always been a benchmark for domestic convenience store brands. Now, FamilyMart has officially opened its B2B business to the public. Will this trigger a wave of domestic convenience store enterprises opening B2B businesses? Key points: 1. Why is FamilyMart opening its supply chain to traditional mom-and-pop stores? 2. Why are chain retail enterprises so keen on B2B? 3. Will full industry chain penetration become the standard for FMCG distribution enterprises? Competition among B2B platforms is no longer just between national and regional platforms...
新经销刘少德Sales Keep Falling, Costs Keep Rising: Where Is the Way Out for Traditional Distributors?
Optimizing warehouse and distribution systems is the simplest transformation and upgrade path for distributors. This article explores why traditional distributors face increasing survival pressure, how they can focus on core functions amid social division of labor, and whether opportunities remain for them as giants like Alibaba and JD.com enter the FMCG channel.
新经销刘少德Zhengzhou Swire Coca-Cola Officially Launches on Alibaba Retail Link, Data Empowerment to Jointly Expand Market Growth
Coca-Cola has been at the forefront of channel digitalization among brand owners. In June, it formed a strategic partnership with JD New Route, and on November 19, Zhengzhou Swire Coca-Cola held a launch ceremony with Alibaba Retail Link. The two parties will cooperate in channel construction, outlet expansion, precision marketing, and outlet profiling, driving market growth in Henan.
新经销刘少德Tsingtao Brewery's 'Internet' Journey During Double 11
213.5 billion yuan! That's the scorecard for Tmall's Double 11 in 2018. Beyond marveling at the robust growth potential of China's consumer market after nearly a decade of rapid development, the active participation of brands has also fueled the event's prosperity. Tsingtao Brewery is one of millions of merchants on Double 11. This year, Tsingtao's single-day sales hit a new record, up 60% year-on-year, seven times its sales on June 18, and within just 10 hours of the event, it had already matched its full-day sales for Double 11 in 2017.
新经销刘少德Costco, the Second-Largest U.S. Retailer, Enters China: B2B Before Stores, Competing with Alibaba and JD for Mom-and-Pop Shops?
Costco has quietly launched its B2B business in China before opening its first physical store, signaling its entry into the competitive FMCG B2B market. This move could disrupt the existing landscape, challenging local players and e-commerce giants alike.
新经销刘少德Meiyijia's New Rival: Alibaba Invests 500 Million Yuan in C-Store, Targeting 150,000 Chain Convenience Stores!
After dominating the mainstream supermarket and hypermarket sector, Alibaba has finally set its sights on the convenience store arena. New Distribution has exclusively learned that Alibaba has completed a strategic investment in the well-known convenience store brand C-Store, with an investment of 500 million RMB for a 20%-25% stake, marking Alibaba's official entry into the chain retail sector.
新经销刘少德Last Mile: Pie or Trap? How Did This Post-90s Entrepreneur Achieve Profitability in Last-Mile Delivery That Even Giants Struggle With?
This article profiles Ren Ci, a 94-born entrepreneur who founded Zhitongcang, a company using front warehouses to provide last-mile delivery for FMCG brands and B2B platforms. It details his entrepreneurial journey, the rationale behind the front warehouse model, and how he achieved profitability with 3-hour delivery and monthly revenue of 25 million yuan.
新经销刘少德Heavyweight: Analysis Report on Major Same-City Logistics Companies Including JD Logistics, Cainiao Logistics, KYD, and Wanchaobang
The emergence of specialized division of labor has enabled collaboration among participants in the FMCG supply chain, with the separation of warehousing and distribution functions widely regarded as the beginning of industry transformation. This report analyzes the development opportunities in the FMCG warehousing and distribution logistics industry and profiles key players in the same-city warehousing and distribution sector, including Cainiao, JD Logistics, Weijie, Fengwang, Wanchaobang, Zhoupuyuncang, Yishang, KYD, and Wangcang, evaluating their strengths and weaknesses.
新经销刘少德With Orders Exceeding 10 Million, Why Is This Fourth-Party Warehousing and Distribution Company, Serving Tmall, COFCO, and NetEase, Setting Its Sights on FMCG B2B?
This article introduces Wangcang Technology, a leading fourth-party warehousing and distribution company that has served major e-commerce and traditional enterprises. Despite its success in B2C e-commerce, the company is now pivoting to the traditional FMCG B2B sector, aiming to leverage its technological expertise to improve efficiency in a fragmented and underpenetrated market.
新经销刘少德If It Can't Help Distributors Cut Costs, What's the Real Value of Centralized Warehousing and Distribution?
A distributor in Jiangsu doubled sales and multiplied profits within a year by partnering with a cloud warehouse for centralized warehousing and distribution, freeing him from logistics and finance to focus on market services. The article argues that the true value of such systems lies in enabling distributors to specialize in market service rather than merely cutting costs.
新经销刘少德Covering 40,000 Outlets in 3 Years, 600 Million GMV, Just Secured Over 100 Million Yuan in Series B Funding - What Makes Kuailai Zhanggui Stand Out?
Kuailai Zhanggui, a Shanghai-based B2B platform, has achieved rapid growth by covering nearly 40,000 outlets in East China and reaching a GMV of 600 million yuan in 2018, following a Series B funding of over 100 million yuan. Its success is attributed to a light-asset model with a focus on system efficiency, full-process online operations, and a strategic approach to market penetration.
新经销刘少德