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The National Sugar and Wine Commodity Fair (95th session), a large-scale professional exhibition with a long history and profound influence in the domestic food and alcohol industry, will be held in Fuzhou in mid-October. At that time, hundreds of thousands of merchants from all over the country will gather in Rongcheng (Fuzhou). To improve visiting efficiency and effectiveness, and to provide comprehensive reference for food, clothing, housing, and transportation, we have prepared detailed exhibition information and event arrangements for our distributor friends.

Part 1: Hotel Exhibition Information The hotel exhibition for this autumn fair is generally scheduled to be completed by October 15th, with negotiation sessions at hotels from October 16th to 19th. Detailed hotel exhibition information is as follows:

I. Food and Beverage Exhibition Hotels: (1) High-end Food Zone

  1. Shangri-La Hotel Address: No. 9 Xinquan South Road, Gulou District (near Wuyi Square)
  2. Century Golden Resources Hotel Address: Wenquan Park Road, Gulou District (near Wenquan Park)

(2) Food and Beverage Zone

  1. Jinhui Hotel
  2. Galaxy Garden Hotel
  3. Economic and Trade Exhibition Hotel (opposite Galaxy)
  4. Mintai Hotel (opposite Western Wealth)
  5. Minjiang Hotel
  6. Jingcheng Hotel

II. Alcoholic Beverage Exhibition Hotels:

  1. Best Western Wealth Hotel
  2. Yuehua Hotel
  3. Xihu Hotel
  4. Xihu Grand Hotel
  5. Foreign Trade Center Hotel
  6. Taihe Kempinski Hotel
  7. Shimao Intercontinental Hotel

III. Comprehensive Exhibition Hotels:

  1. Golden Hotel
  2. Haobo Hotel

Part 2: Strait International Conference and Exhibition Center The opening ceremony of this autumn fair will be held on the morning of October 20th at the Fuzhou Strait International Conference and Exhibition Center, with exhibition and negotiation sessions from October 20th to 22nd. Currently, governments at all levels in Fuzhou, relevant departments, and the fair organizing committee are closely cooperating and actively collaborating to prepare for the successful hosting of this exhibition.

This fair will feature 7 major themed exhibition areas, covering traditional alcoholic beverages, wine and international spirits, food, beverages, condiments, food machinery, and food packaging, with a total exhibition area exceeding 120,000 square meters. Currently, the commercial channels and professional buyer groups in the food and beverage industry are showing characteristics such as flattening, specialization, capital dominance, and cross-border internet engagement. Therefore, in addition to the traditional seven major exhibition areas, this fair has also set up small specialty zones within relevant exhibition areas based on the current development of the food and alcohol market and buyer needs, including imported food, imported beer, leisure food, chain franchising, international food machinery, yellow wine, brand agriculture, aquatic products, and food technology. This allows exhibitors of corresponding categories and professional buyers with needs to achieve precise matching during the three-day session, enhancing transaction efficiency.

To assist enterprises in the industry in transformation and upgrading, improving quality and efficiency, and accelerating the shift from extensive growth to intensive growth, starting from this fair, the National Sugar and Wine Fair will organize a "New Product Competition" around innovative concepts and "craftsman spirit", encouraging innovation, helping enterprises fully showcase the advantages of new products, and helping distributors fully explore the potential value of new products in the industry. The first New Product Competition will invite authoritative domestic industry experts to form a review panel, organizing evaluation and display of the most creative products in the food and alcohol industry since 2015 in terms of "raw materials, technology, formula, and function", and selecting outstanding new products and the "Top Ten New Product Kings" from the participating products.

Part 3: Related Event Introduction New Era - New Distribution | 2016 "FMCG + Internet" Channel Transformation Summit Forum Address: Encouraging District Wuyi Square Grand Theater (Shangri-La Hotel)

Part 4: Service Guide Accommodation Guide This is the second time Fuzhou hosts the Sugar and Wine Fair. Although the government has set a cap on room rates and opened a housing reservation platform, according to our research in Fuzhou, hotel rooms are still quite tight during the fair. Therefore, when booking rooms externally, the current market price is referenced; "supply exceeds demand, so prices naturally go up." Since there are fewer hotels near the North Railway Station, accommodation hotels are mainly concentrated on Wuyi Square, Dongjiekou, and Wusi Road. So we remind everyone to book accommodation in advance. Baidu Map query results: Within 2 kilometers of Wuyi Square and Dongjiekou, there are 518 accommodation hotels.

Transportation Guide Long-distance Transportation:

  1. By flight: Arrive at Fuzhou Changle Airport. You can book a car rental from Shenzhou, or take Airport Bus Line 1 which runs 24 hours with rolling departures to the Apollo Hotel in the city center. You can arrange accommodation in the city center, visit Shangri-La Hotel (High-end Food Zone) and Shimao Intercontinental Hotel (Imported Red Wine Zone) nearby, and then take the free shuttle bus.
  2. By train: Fuzhou Railway Station and Fuzhou South Station form a passenger transport hub connecting Beijing-Shanghai, the southeast coast, and central and western regions. Fuzhou Station manages two stations: Fuzhou Station and Fuzhou South Station. Daily trains depart to major domestic cities including Beijing, Shanghai, Shenyang, Taiyuan, Zhengzhou, Wuhan, Luoyang, Qingdao, Hefei, Chengdu, Chongqing, Guiyang, Changsha, Nanjing, Wuchang, Nanchang, Hangzhou, Nanjing, Wenzhou, Ningbo, Shenzhen, Urumqi, Lanzhou, Xi'an, etc., and fully cover all cities and districts in the province. The average daily passenger flow is 30,000, with a peak of 100,000 during the Spring Festival. If arriving by high-speed rail at the South Station, you can arrange accommodation nearby, visit Shangri-La Hotel (High-end Food Zone) and Shimao Intercontinental Hotel (Imported Red Wine Zone) nearby, and then take the free shuttle bus.

City Transportation: Fuzhou has heavy traffic, and taxis are hard to find. It is recommended to download ride-hailing apps like Didi Dache or Uber in advance for city travel.

Weather Guide The weather during the fair is generally good. Northern merchants may find the October weather in the south a bit hot, so be careful not to bring too many clothes!

The above content is from "Boshihui Industry Information" and the official website of the National Sugar and Wine Commodity Fair. Thanks to the original authors for their hard work! We hope this guide is helpful for your visit. Please forgive any omissions. In the golden autumn of October, let us meet in Fuzhou!

New Era · New Distribution —— 2016 China "FMCG + Internet" Summit Forum ——

This is a grand event focused on how the FMCG industry channels should transform under the trend of Internet+ transformation

Conference Agenda 08:00-09:00 Registration 09:00-09:05 Host opening 09:05-09:35 2016 China FMCG Industry Trend Analysis Report - Zhao Bo 09:35-10:05 Transformation Strategy and Path for FMCG Enterprises - Liu Chunxiong 10:05-10:35 Opportunities and Challenges Brought by FMCG Channel Transformation - Liu Zhao, CEO of Waiqin 365 10:35-11:05 Reconstructing Distribution Channel System, Promoting Urban Retail Upgrade - Tian Yuan, General Manager of Alibaba Retail Tong Backend 11:05-11:25 Channel Efficiency in the Internet Era - Fu Xiaoyun, Vice President of Benlai Holding 11:25-12:00 Roundtable Forum - Brand Transformation: Improvement vs. Reconstruction? Guests: Liu Zhao, Liu Chunxiong, Fang Gang, Chen Feng, Shi Zhengchuan, Deng Xia 12:00-13:30 Lunch 13:30-13:50 Distributor Transformation: City Distribution Trends - Wang Qi, CEO of Weijie City Distribution 13:50-14:20 Roundtable Forum - Why Distributors Should Do Logistics in Transformation Guests: Zhao Bo, Wang Qi, Liu Zhongmin, Tang Guangliang, Wang Cheng, Sheng Yan 14:20-14:40 How FMCG Enterprises Can Leverage the Internet to Take Off - Wang Hui, E-commerce Operations Director of Xijiu 14:40-15:00 Detailed Explanation of Zhongshang Huimin's "One Machine, Two Wings" Strategy - Su Xiaoxin, Vice President of Zhongshang Huimin 15:00-15:20 Category Value and B2B E-commerce Development Strategy - Wang Chaocheng, CEO of Yijiupi 15:20-15:40 Supply Chain Finance as a Lubricant for B2B Driving Traditional Business - Chen Xian, CEO of 51 Order 15:40-16:00 Zhanghe Cloud Factory Helps Upgrade FMCG Supply Chain - Yang Lixiang, CEO of Zhanghe Tianxia 16:00-16:30 Integrating Small and Micro Retail, Reconstructing Business Ecology - Miao Dong, Vice President of Quanshi 16:30-16:50 B2B Investment Principles and Ideas - Zhao Mingwei, Vice President of Junlian Capital 17:00-17:30 Roundtable Forum - Who is the King in FMCG B2B Models? Guests: Fu Xiaoyun, Zhuang Jianzhong, Jiang Tao, Zeng Weiqin 17:30-19:30 Dinner

For manufacturers and distributors who want to transform, this grand event is not to be missed. Interested friends can long-press the QR code below or click "Read Original" to register.

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