• This is a grand event heralding the strongest trends in the FMCG industry!
    • This is the final entry opportunity to compete at the industry's peak!
    • This is a prime chance to unlock the latest trends in the FMCG industry! 80+ authoritative keynote speeches, 100+ innovative case studies, 500+ brands gathering together! Gain insights into future trends, seize market opportunities, solve operational challenges, and find inspiration right now! Only this ticket stands between you and corporate growth—make it a reality! **Grab your ticket now to secure your industry future >>**Register Now The 10th China FMCG Innovation Conference Conference Name: [New Order · Symbiosis] The 10th China FMCG Innovation Conference & The 4th China FMCG Hard Discount Conference & The 4th China FMCG Distributor Conference Conference Time: March 17-19, 2025 Conference Location: Chengdu, China This conference is hosted by New Distribution, co-hosted by Anneng Zhilian, co-organized by Zhoupu Data and Mingsheng Soda Water, and specially sponsored by Abstract and Castel. As the co-host, Anneng Zhilian is committed to providing end-to-end digital supply chain solutions, having served 3000+ brand enterprises with one-stop supply chain and logistics services. With its unique "1+3" supply chain service model, it helps enterprises drive channel reform and optimize supply chain efficiency, fostering new growth through supply chain innovation and achieving sustainable development. Why hold this conference? Over the past 40 years, based on a market that has continuously expanded, the industry has built a strong order system. Brand owners, distributors, retailers—the three largest groups in the FMCG industry and related sectors—operate orderly under this strong order, jointly supporting a market worth tens of trillions and the livelihood of 1.4 billion people. But today, ubiquitous online and offline channel conflicts have rendered channel order nominal; hard discount is growing wildly, from being banned to being accepted, with product price systems teetering; inventory pressure leads to overstocking, cross-regional selling is rampant, growth has ceased, businesses are losing money, and traditional manufacturer-dealer relationships are collapsing on a large scale... Today's China FMCG stands at the crossroads of the "collapse of the old order" and the "reconstruction of a new order". In 2024, China Resources Beer proposed the channel strategy of "building a community of shared destiny between manufacturers and dealers"; Yihai Kerry proposed the "manufacturer-dealer business consortium" plan; regional supply chain alliances are also flourishing across the country... In the future, the various entities in the FMCG industry are gradually building a "new order" based on a "symbiotic" relationship. This will be a massive historical project for China's FMCG industry, and every role in the FMCG supply chain cannot be absent! Based on this, this conference revolves around the core theme of "New Order · Symbiosis", with 3 days, 1 main forum, 1 hard discount conference, 1 distributor conference, 1 guest dinner and awards ceremony gathering over a hundred FMCG industry leaders, multiple parallel forums on hot topics, and multiple one-on-one precise matchmaking closed-door meetings.