NEW DISTRIBUTION RESEARCH TOPIC
How can supply chains and digital systems improve real operations?
Research on B2B, supply-chain efficiency, operating data, and digital transformation across China’s FMCG market.
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713 articles · Page 22 of 30
Haidian VP Chen Qinghong: "Dealers Have Great Development Space in B2B"
With the rapid development of Internet technology and the introduction of the new retail concept, major B2B platform providers have entered the traditional retail industry with concepts such as "online-offline logistics integration," "efficient supply chain integration," "member interoperability," and "big data." Companies led by Alibaba, JD.com, Zhongshang Huimin, and Zhanghe Tianxia have launched nationwide strategic layouts, expanding physical stores, developing supply platforms, and promoting ordering software. Each time they enter a city, they compete with local dealers, squeezing their living space and making them increasingly anxious.
陈庆洪Yi Jiupai's Wang Chaocheng: The Battle of Models in FMCG B2B
At the 3rd FMCG + Internet Conference held by New Distribution in Chongqing on November 8-9, 2017, Wang Chaocheng, Chairman of Yi Jiupai, discussed the four models of FMCG B2B: terminal chain, transaction, platform, and warehousing/distribution. He argued that Alibaba and JD.com are not invincible in this space, and predicted a future convergence of models.
王朝成Zhao Bo from New Distribution: FMCG B2B Has Become One of the Main Channels for Small Shops to Stock Up!
The 3rd 'FMCG + Internet Conference' hosted by New Distribution was grandly held at Chongqing Yuelai International Conference Center on November 8-9, 2017, attracting over a thousand distributors, manufacturers, and internet companies from across the country. The following is the speech delivered by Mr. Zhao Bo, founder and chief editor of New Distribution, at the conference, which has been compiled for our readers. Respected guests, leaders, and friends, good morning! The topic I'm sharing today is based on a survey conducted by the New Distribution team over the past three months, visiting 22 cities nationwide...
赵波Cracking the Code of Yili's Success! How the 180 Billion Achievement Came to Be...
There is no shortcut to success; only hard work pays off. Recently, photos of successful entrepreneurs' meals and schedules have become hot topics online, but in reality, the work and life of most successful entrepreneurs are similar, and Pan Gang is no exception. Kazuo Inamori, Japan's 'Saint of Management', once said that there is no better management secret than working desperately hard. Facing a long and complex industrial chain, and operations across the country...
New DistributionIs There Still Opportunity in FMCG B2B?
By Ren Xiaodong, Vice President of New High Bridge. Is there still opportunity in FMCG B2B? Despite recent setbacks, the sector is still in its infancy, with vast room for growth. Regional platforms have significant opportunities due to market size, policy support, and the resilience of traditional wholesale and convenience store channels.
任小东New Player in B2B E-commerce: How Does Guoan e-Shop Connect the Industry Chain?
On October 27, Guoan e-Shop held its launch conference in Xuzhou, themed 'Building an Innovative New Retail Supply Chain Platform.' The platform aims to integrate the industry chain, empower small and medium retail terminals, and facilitate efficient distribution for brands and distributors.
New DistributionFMCG B2B Second Half: The Battle for Comprehensive Offline Traffic
In the second half of FMCG B2B, the key to success lies in controlling store chains. The article discusses the challenges and opportunities in the industry, emphasizing the importance of regional focus, unified warehousing and distribution, supply chain finance, and the value of data. It argues that simply rebranding stores without a comprehensive management system is ineffective, and that empowering small stores through franchising or rebranding is crucial for B2B platforms to create value.
王军Yunniao CEO Han Yi: Using Technology to Lighten Logistics, Building a New B2B Supply Chain Ecosystem
According to data, in 2016, China's B2B transaction volume reached 15 trillion yuan, with a growth rate of 21%, and revenue reached 177.2 billion yuan, with a growth rate of 30%, showing stable development. By the end of 2017, the trend of B2B industry specialization became more evident, with continued efforts in segmented fields. Meanwhile, the B2B industry began to integrate industrial and supply chains, aiming to build an ecosystem loop through integrated coordination. In this process, B2B companies are increasingly relying on third parties to enhance overall service experience. As a third-party supply chain delivery service provider, Yunniao Technology's CEO Han Yi shared the journey of using technology to lighten logistics in tandem with B2B development.
韩毅Improving Supply Chain Efficiency by Starting with Logistics Operations in B2B is Putting the Cart Before the Horse
Author Lu Lixin, Vice President of the China Logistics Society and Chairman of Gongwu Logistics, argues that B2B platforms should focus on improving overall distribution efficiency rather than just logistics operations. He emphasizes that logistics costs account for only 5-10% of factory prices, while total distribution costs are 50-100%, making logistics-focused approaches inefficient.
卢立新Good Times Are Here, but B2B Is Not Ready
In the second half of 2017, the B2B sector suddenly turned around. Previously, B2B platforms struggled to promote themselves, but now both brand owners and retailers are embracing B2B. However, it has become clear that B2B is not ready. According to Zhao Bo's New Distribution research, over 70% of terminals in provincial capitals have downloaded B2B apps, indicating a tipping point has been reached.
刘春雄Market Competitiveness Analysis of FMCG B2B Platforms in Changsha
This article analyzes the current state of the FMCG B2B industry in China, focusing on the market in Changsha. Based on a field survey of 300 small retailers, it reveals that Changsha has a mature B2B market with high platform coverage, strong retailer acceptance, and significant growth potential, highlighting the competitive landscape and the advantages of B2B over traditional distribution.
鲍跃忠Zhao Bo: Focus Less on Technology, the Core of Unmanned Retail Lies in Supply Chain
At the Shanghai International Unmanned Store & Retail New Terminal Service Innovation Exhibition, Zhao Bo, editor-in-chief of New Distribution, shared his views on unmanned retail. He emphasized that the future belongs to unmanned consumption scenarios, but the key competitive advantage lies not in technology but in supply chain integration and logistics support.
赵波Niu Gensheng: The Second Half of His Life Aiming for Rockefeller
More than a decade before the hit TV drama 'The First Half of My Life' became popular, Niu Gensheng had already planned his future and even his family's. However, compared to the character Luo Zijun's life reversal in the drama, Niu's vision is far grander. After all, his goal is to become China's Rockefeller.
New DistributionExperience: How Third-Party Logistics Achieves 30% Cost Reduction?
Third-party logistics service providers, compared to self-operated or self-built logistics, can reduce customer logistics costs in multiple aspects due to larger scale and greater specialization, potentially achieving total cost reductions of up to 30%. This poses a significant challenge for service providers, who must meet customers' omni-channel, multi-platform retail logistics needs and provide integrated supply chain logistics solutions to enhance customers' market competitiveness.
New DistributionMaking Money Easier: The Path of Logistics Real Estate Financial Innovation, a Boon for SMEs!
On the morning of September 22, in Shenzhen, under a drizzling autumn rain, the 3rd China Logistics Finance Innovation Summit Forum officially opened. As a high-end industry event, the forum, themed 'New Models, New Finance, New Technology,' delved into the current state of logistics finance development during a period of transformation, exploring the innovative integration of logistics and finance under the Internet+ wave. Special guest Ms. Xie Fang, CFO of GLP Group and Chairman and CEO of GLP Finance, attended and delivered a keynote speech on the innovation path of logistics real estate finance.
New DistributionDeep Dive: Traditional Distributors Transforming to B2B Is Not Just Moving Online!
Why haven't you made a profit after doing B2B e-commerce for so long? China's FMCG B2B sector began exploring business models from late 2014 to early 2015, reaching explosive growth by 2016. In this turf war, over 2,000 B2B companies are dividing the market, with more than 8,000 urban sites (including direct, franchise, and joint operations). In first-tier cities like Beijing, Shanghai, Guangzhou, and Shenzhen, hundreds or even thousands of B2B projects operate simultaneously, including numerous fresh food, beverage, and urban distribution ventures.
赵渤亮The Traditional Double-Festival Order Conference Is Slowly Dying
Why write about this topic? During a recent market visit, I noticed that this year's Mid-Autumn Festival (October 4) would normally be a peak time for manufacturers' order conferences, but many distributors have no intention of holding one due to high cost-effectiveness, insufficient returns, difficulty in collecting advance payments, and lack of interest from retail terminals. The article analyzes why order conferences are becoming increasingly difficult to hold, citing factors such as normalized holiday consumption, diversified consumer needs, online festival promotions, information transparency, intensified competition, lack of innovation, trust issues, chaotic marketing planning, and anti-corruption policies. It concludes with suggestions for reform.
朱朝阳Is Spring Coming for Localized B2B E-commerce?
New Distribution's recent survey of the top 40 Chinese cities by economic output reveals a wave of localized B2B e-commerce platforms outperforming national players. These platforms, often founded by local distributors, leverage shared warehousing and distribution to gain traction, signaling a potential shift in the FMCG distribution landscape.
赵波Where Is the Way Out for Manufacturers Facing B2B Platforms?
Retail has formed a four-sector landscape: KA, platform-based B2C, horizontally integrated retail, and small stores. Manufacturers are losing bargaining power to each sector due to traffic distribution rights, and B2B platforms pose a similar threat. However, unlike B2C, B2B platforms should have open traffic systems, allowing manufacturers to retain control over promotion (traffic) systems while outsourcing order and delivery systems.
刘春雄A Rare Occasion: Jack Ma Discusses B2B, Stressing It Must Be Alibaba's Top Priority for Future Development
Alibaba's B2B business is gaining renewed focus as Jack Ma and CEO Daniel Zhang spoke at the B2B business group's annual meeting, emphasizing the importance of serving small and medium-sized enterprises. Ma stressed that B2B must be a top priority for Alibaba's future, while Zhang outlined plans to upgrade trade and create new channels to reach markets and consumers.
灵飞The B2B Revolution: Are Distributors Most Confused? Three Tips to Accelerate Retail!
With the upgrade of information technology and the implementation of national policies promoting consumption upgrades, the FMCG industry has seen explosive growth, leading to a wave of B2B development. This wave is integrating upstream supply chains, adjusting channel systems, and directly connecting downstream stores, prompting manufacturers, distributors, and retailers to develop new collaborative platform models. However, local distributors are lagging in adopting B2B platforms due to three main confusions: trust issues among competitors, limited product range, and lack of professional talent and management awareness. The article proposes three solutions: forming regional FMCG platforms by combining complementary categories, adopting a shared warehouse and distribution model, and opening regional markets to all suppliers.
王神兵B2B: A Method to Double Small Store Performance
To support the compilation of New Distribution's '2017 FMCG B2B Industry Competitiveness White Paper', our team conducted in-depth field research in cities with advanced FMCG B2B development. The research revealed that most small stores operate unprofessionally, potentially doubling their performance with more professional practices.
鲍跃忠All About Node Ordering Meetings!
In Chinese traditional culture, there has always been a gene of "reciprocity." During festivals, people visit each other with gifts to strengthen various relationships (family, friendship, love, etc.). For manufacturers, this is an opportunity and a node for huge sales. Most manufacturers choose to hold ordering meetings to achieve node sales explosion by seizing terminal resources. How to successfully hold an ordering meeting? 1. Clarify the purpose of the ordering meeting; not all markets can hold one, depending on the maturity of market operations...
朱朝阳FMCG B2B Platform Market Competitiveness Analysis - Jinan Market Research Report
New Distribution recently conducted a market survey in 20 of China's top 40 economic cities, partnering with multiple brand owners and distributors, to assess the current state of FMCG B2B platforms. The findings were released at the 'Third China FMCG + Internet' conference during the Chongqing Autumn Sugar & Wine Fair, as the '2017 China FMCG B2B Industry Competitiveness Report'. This report evaluates platforms across dimensions such as coverage, penetration, supply chain organization, operations, delivery capability, and service visits, providing a comprehensive competitiveness assessment.
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