NEW DISTRIBUTION RESEARCH TOPIC
How is instant retail changing stores, platforms, and supply chains?
Coverage of flash warehouses, front warehouses, discount stores, supermarket transformation, and local commerce platforms in China.
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2996 articles · Page 97 of 125
A Non-Tier-1 Beverage Distributor Transforms into a B2B Platform, Achieving Daily Sales of 6 Million Yuan Through Online Ordering Meetings—How Did She Do It?
A Master Kong distributor friend recently asked the author about building his own platform, inspired by a speech at a New Distribution conference. The speaker was Yan Lu, GM of Daqing Tao Daqing E-commerce, who transformed her beverage distribution business into a B2B platform, achieving remarkable results.
袁来Spring is Coming for Convenience Stores! New Stores Can Receive Up to 500,000 Yuan in Subsidies! Beijing's 7 Departments Issue 19 Measures to Promote Convenience Store Development
Beijing's seven departments have jointly issued 19 measures to promote the development of convenience stores, including subsidies of up to 500,000 yuan for new stores, simplified registration processes, and relaxed licensing requirements. The measures aim to optimize the business environment and increase the number of chain convenience stores in the city to over 6,000 within three years.
New DistributionTen Questions on Community Group Buying | Is It a Traffic Harvesting Game for Giants or an All-In Opportunity for Grassroots Entrepreneurs?
This article discusses the inevitability and necessity of the community group buying war, the different paths determined by genes, the huge potential of the endgame, and the core competitiveness between traffic thinking and supply chain thinking. It also explores ten key questions with founders, including what community group buying is, how to acquire users, whether the fresh food high-frequency plus self-pickup model can break the curse of fresh food e-commerce, and how to choose the entry point.
王军Rumor Confirmed! Wumart Confirms Takeover of 70+ Linjia Convenience Stores in Beijing
On October 15, it was publicly disclosed that Wumart will take over more than 70 stores of Linjia Convenience, which had closed all 168 stores at the end of July due to a funding chain rupture. This marks a successful 'white knight' acquisition for Linjia.
New DistributionCapital's New Favorite: Community Group Buying, B2B Background May Be Key to Winning
The 2018 China FMCG City Distribution Logistics Conference, hosted by New Distribution, will be held in Changsha on October 23-24. Community group buying has become a new capital hotspot, with projects like Shihui, Shihuihui, Dailuobo, Linlinyi, Shihuituan, and Kaola Select securing funding. The article argues that community group buying projects with B2B backgrounds have a competitive edge due to their distribution networks and supply chain advantages.
张思遥7-11 Defeated! China's Convenience Store King Opens Over 200 New Stores Monthly, with Revenue Exceeding 10 Billion!
Despite the common perception that Japanese convenience stores like 7-11, FamilyMart, and Lawson dominate the market, Chinese local brands have actually outperformed them. According to Deloitte research, the top convenience store chain in China is the local brand Meiyijia, with FamilyMart ranking fourth and 7-11 only fifth. Notably, 7-11 entered China as early as 1978, while Meiyijia was founded in 1997, 19 years later. This article explores how Meiyijia, starting later and with fewer resources, managed to defeat industry giant 7-11.
风清Choosing the Right Channel for Terminal Distribution Is Crucial: A Complete Guide to Six Channel Types Including Supermarkets, Catering, and Special Channels!
Terminals are where products and consumers complete transactions, serving as the final link in the supply chain. For distributors, understanding the composition and characteristics of terminal channels is essential for checking channel structures and planning layouts before each marketing season. This article details six types of terminal channels: large supermarkets, chain convenience stores, medium-sized supermarkets, small shops, catering, and special channels, along with their features and operational strategies.
刘海怀30-Page PPT Deconstructs Hema Fresh's Core Moat: Channels, Products, Technology...
Click 'Read Original' for details. Earlier we analyzed Hema's logistics model from a supply chain perspective. Today, we explore several questions from the angles of channels, products, and technology: Is Hema powerful? Where is it powerful? Is it easy to learn? The following is the original PPT.
聪聪说零售The Fatal Allure of Convenience Stores
Capital's pursuit of profit has led to a wave of convenience store failures in Beijing, as companies like Quanshi, 131, and Linjia collapse due to funding issues. The article argues that convenience stores are a high-risk, low-return business, and many are unsustainable without continuous capital injection.
李又寻欢Community Group Buying E-commerce Is on Fire?!
This article explores why community group buying e-commerce has exploded this year, its market size, and the window of opportunity for entrepreneurs. It also examines the role of community group buying in the FMCG supply chain, highlighting the importance of supply chain capabilities and the challenges ahead.
新经销刘少德Hema Fresh: A Tough Act to Follow!
Hema Fresh, Alibaba's new retail venture, has achieved remarkable success with its data-driven model, but its unique advantages make it difficult for competitors to replicate. The article explores Hema's operational strategies, its role as an enabler for traditional retailers like RT-Mart, and its broader implications for the retail industry.
王中美Riding the Internet Wave: Three Small Shops Turn the Tide in Just Three Steps
Nowadays, everyone on the street is scanning red packet codes to earn money, and every small shop has a red packet code, which has become a daily commonplace. But not everyone can earn money through red packets, and not everyone can seize the tailwind of the internet economy. Even when the pie of subsidy activities falls, only smart merchants can eat it. After a period of red packet activities, some merchants have keenly discovered that Alipay's red packets come in different types, and only Huabei consumption red packets are big ones, which can only be used at merchants who have activated Huabei collection. This...
New DistributionWumart's 'Next Stop': Expanding into B2B, Focusing on Small Formats, and Aiming to Increase Online Sales to 15%
Despite reduced industry attention since its delisting from the Hong Kong stock market in 2015, Wumart remains a significant force in physical retail, especially after the return of its founder Zhang Wenzhong. With 2017 sales of 47.5 billion yuan, ranking 11th among China's top 100 chain stores, Wumart is a profitable company with conservative annual net profits exceeding 1 billion yuan. The company is now strategically expanding into B2B, small-format stores, and deepening digitalization to boost online sales.
赵向阳The Fallen Hero Carrefour China: How to Reverse Its Decline?
Carrefour China, once a dominant force in the Chinese retail market, has seen its market share and store numbers decline due to internal mismanagement, supply chain issues, and external competition from e-commerce and new retail formats. In response, it is partnering with Tencent and Yonghui to transform into a multi-format retail entity, but faces an uphill battle to regain its former glory.
刘旷公众号Different Sales Channels, Different Packaging Logic | Don't Think Packaging Just Needs to Look Good to Sell
This article discusses how packaging design should vary by sales channel, emphasizing that offline retail packaging must prioritize clear names, product photos, and full use of all surfaces, while online packaging can be more minimalist. It provides six key considerations for offline packaging design.
小云兄Yili and Mengniu's New Retail?
Fierce competition is driving change, and manufacturers are no exception. Leveraging the 'new retail' trend, both giants like Mengniu and Yili, as well as challengers such as Bright, Wahaha, and Nestle, are experimenting with new retail models. Their goal is simple: to capture more market share through innovative approaches.
羽蒙兽The Secrets of New Marketing
The world has changed. If new marketing, which began in the internet era, initially focused on promotion, then in the mobile internet era, especially after the integration of mobile payments, it has completed a closed loop from promotion to sales. New marketing based on communities and social sharing is increasingly showing its significant differences from PC internet-era models and first-generation website and app e-commerce. The rapid success of Meituan, Pinduoduo, and Didi, as well as the popularity of VIPKID, Luckin Coffee, and ofo, with occasional failures, demonstrates that the new marketing model, based on the actual operations of these brands, is increasingly revealing its successful path and patterns.
俞 雷Chainpin Xu Weili: Regional Lean Operations Drive Efficiency Gains
This article is a transcript of Chainpin founder Xu Weili's presentation on "Regional Lean Operations Drive Efficiency Gains" at the FDIC 2018 China FMCG Digital Innovation Conference, edited by New Distribution. Xu shares how Chainpin improved operational efficiency through lean management and a shift to an S2B2C model.
徐伟力Unveiling Yonghui Superstores' Partnership System: How to Handle 'Coasting' Employees!
A major issue in the supermarket industry is that frontline employees do the dirtiest and most tiring work while earning the lowest wages, leading to extremely high employee turnover. Yonghui Superstores' chairman Zhang Xuansong discovered during a store visit that when frontline employees earn only around 2,000 yuan per month, they barely make ends meet and lack motivation, essentially just going through the motions. Customers rarely see smiles on their faces, which is a huge problem for brick-and-mortar retail under the impact of online shopping.
New DistributionDistributor Commits Suicide After Supermarket Fails to Pay 400,000 Yuan Debt
A distributor in Huaibei committed suicide on August 22 after a supermarket repeatedly failed to pay a debt of over 400,000 yuan. The incident highlights the severe consequences of credit sales, as more than 85% of distributors are now refusing to supply large supermarkets due to unfair contract terms and squeezed profits.
New DistributionThe Food Company with Over 46 Billion in Sales Was the First to Join Forces with Pinduoduo
This year, Wahaha has taken an unusually bold path, first venturing into micro-commerce with 'Tianyan Jingjing' and now launching 'Youyoujun' on Pinduoduo. Is this a sign of desperation or staying true to its original mission? The low-priced lactic acid bacteria drink targets lower-tier markets, and Wahaha's partnership with Pinduoduo marks the first official collaboration between a major Chinese FMCG company and the platform.
快消记者 李珂Master Kong Instant Noodles Sold 11 Billion in Half a Year: Is It Due to Slowing Food Delivery Growth or 'Consumption Downgrade'?
Master Kong Holdings recently released its 2018 interim results, with revenue of RMB 30.996 billion, up 8.5% year-on-year, and profit attributable to shareholders of RMB 1.306 billion, up 86.59%. The instant noodle business continued to recover, driven by high-priced noodles, amid a slowing food delivery market and discussions of 'consumption downgrade'.
猫妹小姐姐Zheng Hongyan: Building a Half-Hour Living Circle, Digital Layout Should Further Tap Data Productivity
On August 24, Zheng Hongyan, Vice President of JD Group and President of JD New Channel Business Unit, attended the FDIC 2018 China FMCG Digital Innovation Conference hosted by New Distribution and guided by the China Electronic Commerce Association, and delivered a keynote speech titled "Tapping Data Productivity." During the break, Zheng Hongyan accepted an exclusive interview with New Distribution, hoping his views and opinions could bring some thoughts to everyone.
赵波This Retail Feast: Tencent, Walmart, JD Daojia, Bingobox, Greenland Group, Superfast... Which Big Name Do You Pick?
Reality is real. New retail is no longer a buzzword; new species and models rise while store closures and rectifications surge, and retail splits and grows in constant tug-of-war. Some accelerate, some stagnate, some form alliances, some rise abruptly. On September 13, the 2018 New Spirit Beast Summit in Hangzhou will explore the secrets of top players and how to run in the second half of the year.
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