NEW DISTRIBUTION RESEARCH TOPIC
How is instant retail changing stores, platforms, and supply chains?
Coverage of flash warehouses, front warehouses, discount stores, supermarket transformation, and local commerce platforms in China.
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2996 articles · Page 62 of 125
FMCG B2B Platforms Have Fallen One After Another—Is It Really Not Working?
In recent years, as e-commerce has accelerated its penetration into various industries, channel digitalization has become an unavoidable topic in the FMCG industry. From earlier B2B, to later unmanned retail, convenience stores, video live-streaming e-commerce, and more recently community group buying, all reveal the desire of 'outsiders' to digitally 'transform' the traditional FMCG industry. However, after rounds of entrepreneur turnover, we suddenly find that the changes in the traditional FMCG industry do not seem as dramatic as the outside world claims. Regardless of how digitalization accelerates, expense management, product distribution, and terminal merchandising remain the magic weapons for FMCG companies to win the market, and the impact of digitalization on FMCG companies does not seem that significant. But is this really the case? What changes has digitalization brought to FMCG companies? And how has digitalization started to change the business models of traditional FMCG companies from the perspective of business thinking? All of this starts with FMCG B2B.
君子不器Giants Stop 'Throwing Money': Is Fresh Food E-commerce at a Turning Point?
Shihuituan, labeled with 'layoffs', 'city closures', and '90% business contraction', is temporarily exiting the market, signaling an end to the habit of fresh food e-commerce platforms splurging on user subsidies. Players in the fresh food sector seem to realize that community fresh food markets built on heavy subsidies are unreliable, and the industry is at a turning point.
锌刻度Shakeout in the 'Old Three Groups': No Unicorns in Community Group Buying
The bankrupt community group buying platform Tongcheng Life continues to face debt collectors, while another veteran player, Shixianghui, has quietly transformed into a community snack convenience store. Anxiety is spreading in the industry as the 'Old Three Groups' undergo a reshuffle, with suppliers suffering losses and the future of the sector uncertain.
财天作者The Gold Rush in the 10-Billion-Yuan Near-Expiry Food Market: Some Trade Millions Monthly, Others Worry About Inventory
Near-expiry food is becoming a hot topic in the consumer industry, attracting young consumers with steep discounts and new specialty stores. While some traders see monthly transactions in the millions, others face unstable supply and profit challenges, raising questions about the sustainability of this trend.
任子勋100,000 Group Leaders and 1,000+ Livestreamers in One Matchmaking Event: See You in Shanghai on September 23!
In 2021, FMCG industry players face unprecedented challenges as traditional channels decline. The article highlights the rise of community group buying and livestream e-commerce as key growth areas, and announces that the 4th China FMCG Conference will provide a platform for brands and distributors to connect with 60+ community group buying platforms (representing 100,000 group leaders) and top livestreamers from Douyin and Kuaishou.
陈思廷Amazon Officially Surpasses Walmart: How Will Offline Supermarkets Respond?
Amazon has overtaken Walmart in retail sales, becoming the largest retailer outside China, driven by the rise of online shopping. Offline supermarkets face challenges from e-commerce and community group buying, but their scale and experience in fresh produce may help them adapt.
锋见Community E-commerce Enters a Cooling-off Period, Physical Supermarkets Begin to Recover
Community e-commerce is entering a cooling-off period, while traditional physical supermarkets are showing signs of recovery. With stricter regulations and supportive policies, traditional retail, especially supermarkets, still has significant potential for growth.
联商网编辑部Lawson Abolishes Slotting Fees: Are Other Retailers Far Behind?
On August 24, Zhang Sheng, Vice President of Lawson (China) Investment Co., Ltd., announced that Lawson will no longer charge suppliers slotting fees, account opening fees, and related charges. This move follows similar actions by Hema and reflects a broader trend among traditional retailers to rethink their relationships with suppliers amid declining sales.
New DistributionOffline Supermarkets 'Counterattack' Fresh Food E-commerce
Fresh food e-commerce has suddenly entered a period of ebb, while offline supermarkets, which were expected to lose business, have already sounded the charge. By leveraging mini-programs, they have found a new path of online-offline synergy, winning back consumer favor.
锌刻度1.2 Yuan Nongfu, 2.4 Yuan Ganten: Snack Stores 'Beat' Convenience Stores
A snack chain store, Snack Busy, is undercutting convenience stores by selling beverages and snacks at rock-bottom prices, such as 1.2 yuan for Nongfu Spring water and 2.4 yuan for Ganten. This strategy, funded by bulk snack sales, is driving convenience store customers away and threatening their survival.
阳光头With COVID-19 Flaring Up Again, How Should FMCG Manufacturers Navigate This Year's Mid-Autumn Festival?
As the Mid-Autumn Festival approaches, the resurgence of COVID-19 poses challenges for FMCG manufacturers. The author advises adapting to pandemic-era operations, emphasizing a positive outlook on outbreak control, and recommending strategies like demand-driven production, integrated online-offline channels, and a focus on home consumption trends.
高级研究员 海游Key Capabilities Needed to Become a Major Distributor
This article discusses the key capabilities required for a distributor to grow from tens of millions to over 100 million in sales, based on interviews with regional major distributors. It highlights strategic, operational, and organizational abilities as common traits among successful large distributors.
周群 道农Subsidies Cancelled, Warehouses Closed: Shi Huituan's Chen Ying's Internal Letter: Shi Huituan Merges with Alibaba MMC
Shi Huituan, one of the 'old three groups' in community group buying, is undergoing strategic contraction, cancelling subsidies and closing warehouses in several cities. Founder Chen Ying's internal letter announces integration with Alibaba MMC in some regions, aiming for sustainable development and supply chain upgrades.
New DistributionMiaokelanduo CMO: Heavy Investment in Focus Media, Most People Don't Understand
During the recent '6·18' shopping festival, Miaokelanduo reported impressive results, with sales on Tmall flagship store, JD self-operated, and Pinduoduo growing by over 43%, 172%, and 288% year-on-year respectively, securing the top spot in multiple categories. This marks the third consecutive year since 2019 that Miaokelanduo has dominated the '6·18' category rankings, reflecting its strong performance in the cheese market.
New DistributionWalmart Closes More Stores in China: What's the Future for Hypermarkets?
Walmart's Q2 FY2022 revenue beat expectations but net profit fell 32.2% due to margin decline and overseas asset divestitures. In China, the company is closing hypermarkets and shifting focus to Sam's Club, though the model's success remains uncertain.
New DistributionThe Way Out for Hypermarkets Is Neither Warehouse Stores Nor Membership Systems
As traditional hypermarkets decline in China, retailers are rushing into warehouse clubs and membership models, but the key to success lies not in the format itself but in offering unique value that compels consumers to visit.
谢康玉The Quiet Dusk of Supermarkets
In the past 18 months, while most Chinese experienced hardship before sweetness, companies like Yonghui Superstores and RT-Mart enjoyed pandemic booms but then faced decline. Their struggles stem from the rise of community group buying and the inherent challenges of fresh food retail, leading to significant market value losses.
谢易蓁From "If You Are the One" to Livestream Selling: How to Refine Product Selling Points?
This article discusses how to identify and refine product selling points, emphasizing that selling points should address consumer pain points rather than being self-proclaimed. It provides examples and strategies for differentiation and amplification of selling points.
高级研究员 海游The Great Transformation of Convenience Stores: Seeing Through the 'Past Life', Who Can Reap the 'Present Life'?
This article traces the history of convenience stores from their origins in the United States to their development in Japan and China, analyzing the challenges and opportunities facing China's convenience store industry. It highlights the potential for Chinese brands to overtake traditional players by leveraging technology and local insights.
萧田Unveiling the Business Strategy of Shanxi Convenience Stores: A 'Combination Punch' in Lower-Tier Markets
Shanxi's convenience stores, exemplified by Jinhu Bianli, have gained attention for their high density and innovative multi-format approach. By combining convenience stores with fast food and bakery outlets, and leveraging digital tools, they effectively reduce costs and attract customers in lower-tier markets.
赵小米Is the Good Times Over for E-commerce Giants?
This round of sell-offs in Chinese stocks may make many realize that high volatility is a permanent feature of financial markets, and there are no stocks that only rise without falling. The education sector aside, the e-commerce giants have also seen their share prices nearly halve on average, with Pinduoduo down nearly 60% from its peak.
李鑫The Warehouse Club Trend and Walmart Sam's Club Anxiety
Facing the impact of innovative retail formats such as community group buying and pressure from declining performance, traditional supermarkets have shown unprecedented determination to reform. Warehouse membership clubs seem to be becoming a new weapon for traditional supermarkets to cope with the new round of impact, with many companies entering the field, causing anxiety for Walmart's Sam's Club, which has been in China for 26 years but has only opened over 30 stores.
祖龙JD Daojia Releases 'Instant Consumption Trends Report for Snack Foods': O2O Value Cannot Be Ignored by FMCG Manufacturers
On August 11, JD Daojia released the 'JD Daojia Instant Consumption Trends Report for Snack Foods', the first industry report on the snack food segment in the O2O field. Over the past year or more, driven by the pandemic, many leading brands have increased their O2O investments, but the value of O2O extends far beyond being just a sales channel; it is a comprehensive marketing platform that enables precise market insights and growth.
秦淮Beidian Collapses: How to View This Defeat in Social E-commerce?
Following the capital chain ruptures of Taojiji and Tongcheng Life, suppliers are again holding up banners to demand payment! As a quasi-unicorn in the social e-commerce sector, this e-commerce platform, once valued at 10 billion yuan, has met such an end! Recently, reliable sources say the headquarters of Beibei Group is empty, and its subsidiary Beidian owes merchants over 60 million yuan, leading to blocked doors and debt collection. Currently, more than 600 merchants are owed money, with total arrears exceeding 60 million yuan, and the longest delay has been over 200 days.
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