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North-South Lulu: One Family? Another JDB-Wang Laoji Case?
The trademark dispute between Lulu South and Chengde Lulu, which began in 2015, has new developments as Lulu South sues Chengde Lulu over trademark licensing. Lulu South claims the two companies are originally one family, while Chengde Lulu disputes the validity of the memorandums that grant Lulu South rights.
黄芳芳 马建忠The Most Unambitious Product in History, Yet It Has Sold Well for 82 Years! Why?
A product that hasn't upgraded its packaging in decades would normally die, but this little bottle not only survived but thrived, achieving 'one product, 82 years, annual sales of 27 billion yuan' and earning the nickname 'one red bottle conquers the world.' This article explores the reasons behind its success.
山风 ZoeFirst-instance verdict in the 2.9 billion yuan herbal tea trademark case: JDB ordered to pay Guangzhou Pharmaceutical 1.44 billion yuan
The long-running herbal tea trademark case has finally received a first-instance verdict. On July 27, according to the announcement by Guangzhou Baiyunshan Pharmaceutical Group Co., Ltd. regarding the legal dispute over the Wanglaoji trademark, the Guangzhou Higher People's Court ruled that JDB must compensate Wanglaoji's parent company, Guangzhou Pharmaceutical Group, a total of approximately 1.44 billion yuan, while the original claim was 2.9 billion yuan. However, this is only a first-instance judgment, and JDB still has the opportunity to appeal to the Supreme People's Court.
金晓岩Why Do Customers Reject You? The Reason Is You Talk Too Fast!
To catch fish, you must think like a fish, not like a fisherman. By listening to customers' needs, you can close more deals. The story of selling plums illustrates that understanding the customer's true desire and building rapport leads to more sales.
李明伟Latest | Zhang Jianqiu, Executive President of Yili Group, Attacks Former Chairman Zheng Junhuai
The turmoil at Yili is far more complex than we imagined. Recently, the reporter learned from Yili's certified public account that Zhang Jianqiu, Executive President of Yili, responded to the lawyer's statement of former chairman Zheng Junhuai, listing multiple 'crimes'. The article points out that Zheng Junhuai instructed relevant personnel to conduct long-term illegal investigations on Yili executives and their families, obtaining a large amount of personal information, which provided substantial material for a series of subsequent rumor cases. Relevant receipts were attached as evidence. Subsequently, Zhang Jianqiu further pointed out Zheng Junhuai's various misdeeds during and after his imprisonment. Finally, at the end of the article, Zhang Jianqiu earnestly requested the National Supervisory Commission and procuratorial organs to intervene as soon as possible to ascertain the facts, restore the truth, and bring the criminals to justice!
New DistributionSales = Talking? 80% of Salespeople Get It Wrong!
Salespeople should first be good listeners, and only then eloquent speakers. 80% of salespeople believe that the key to sales is a silver tongue, so they chatter endlessly at clients, but most clients reject them before they finish. The author has met many sales experts across industries, and they all agree that in sales, ears are more important than mouths! Communication starts from the heart, and the first step is learning to listen. In sales, 80% of deals are closed by ears, and only 20% by mouth.
New DistributionEmployees Don't Execute Well: Change People or Change the System? Profound!
This article uses five stories to illustrate the power of systems over individual effort, showing that changing the system can lead to dramatic improvements in performance and outcomes.
New DistributionTencent Isn't Really Trying to Play New Retail—What's Behind Ma Huateng's Massive Spending Spree?
In the 2016 China FMCG Chain Top 100 list by the China Chain Store & Franchise Association (CCFA), six of the top ten companies have already been acquired by Alibaba or Tencent. Tencent, unlike Alibaba, is not rooted in retail, but has rapidly built a new retail empire in just two months with investments exceeding 40 billion yuan, aiming to seize a super entry point to connect people with consumption, not to directly compete in new retail.
New DistributionAlibaba's Bold Move: Investing 5.453 Billion in Easyhome
In February 2018, Alibaba invested 5.453 billion yuan in Easyhome, a leading Chinese home furnishing retailer, to collaborate on new retail initiatives. The partnership aims to transform Easyhome's 222 stores with Alibaba's technology and logistics, marking a significant step in the battle between Alibaba and Tencent for offline retail dominance.
王某China's Most Expensive Cigarettes, Liquor, and Tea: Exclusive to the Wealthy! If You've Seen 5, You're Impressive!
This article lists China's top ten most expensive cigarettes, top ten most expensive liquors, and five most expensive teas, with prices ranging from thousands to millions of yuan, highlighting their rarity and luxury status.
New DistributionLiu Qiangdong's Hair Turned White Overnight, Ren Zhengfei Wakes Up Crying at Midnight: Beyond a Lack of Sex Life, Entrepreneurs Fear Death and Can't Let Go
Jack Ma gathered 40,000 Alibaba employees worldwide for a grand coming-of-age ceremony for Alibaba's 18th anniversary, and the cheers of tens of thousands still echo over Hangzhou. Yet behind the noise, Ma's once bleak but heartfelt regret speech resonates: 'My biggest mistake in life was creating Alibaba, because work takes up all my time... If there's a next life, I won't do this business again... I don't want to talk about business, I don't want to work.' This is by no means Ma's sentimentality; at this moment, Ma represents countless Chinese entrepreneurs.
New DistributionZong Qinghou Digs Salt, Red Bull Sells Gasoline? Unveiling the Early Struggles of FMCG Tycoons
The annual wealth rankings parade the billions of entrepreneurs before the public, yet behind their glamour lies untold hardship. This article reveals the early adversities of FMCG moguls like Zong Qinghou, Yan Bin, and Zhong Shanshan, showing that success is never easy and requires perseverance, ambition, and focus.
亚桑We've All Been Fooled by Instant Noodles!
This article, reposted from the WeChat public account 'Creative Society', reveals the surprising truth behind the production of instant noodles, potato chips, toast, and ice cream, showing that many foods are not made the way we imagine. It also promotes the upcoming 2017 FMCG + Internet Conference.
昝女王Beware! 'Chocolate', 'Cookies', 'Paper'... These Are New Types of Drugs
On October 10, police at Nanjing South Railway Station busted a drug trafficking case, seizing new-type drugs disguised as chocolate and cookies. The suspect, a 27-year-old man, was found in possession of LSD 'stamps', hallucinogenic mushrooms, and cannabis-laced edibles.
New DistributionMa Yun, Zong Qinghou, Zhong Shanshan, Tao Huabi: The Hidden Hardships of China's Top Entrepreneurs
At the beginning of the month, Ma Yun gathered 40,000 Alibaba employees worldwide for a grand coming-of-age ceremony for the 18-year-old company, but behind the noise echoes his regretful speech about creating Alibaba. Chinese entrepreneurs are among the most exhausted groups, often living lives where work consumes everything, as exemplified by figures like Zong Qinghou, Zhong Shanshan, and Tao Huabi.
New DistributionP&G, Johnson & Johnson, Unilever FMCG Interview Guide (A Top Candidate's 5-Month Job Hunting Experience, Heartfelt Recommendation)
This article shares the author's job hunting experience, emphasizing the importance of understanding what you want and what you have, and offering strategies for choosing industries and companies, preparing for interviews, and maintaining a good mindset. The author also reflects on personal regrets and lessons learned.
大街网Ten Luxuries Every Salesperson Must Have - How Many Do You Own?
This article redefines luxury for salespeople, listing ten essential qualities including conscientiousness, self-motivation, confidence, substance, diligence, responsibility, principles, resilience, independence, and integrity. It emphasizes that true luxury lies in these traits rather than material possessions.
New DistributionTrading Companies Beware: Mismatched Input and Output Invoice Names Trigger Tax Alerts
A trading company in the chemical industry purchased sulfur and invoiced it as solid and liquid sulfur upon resale, but the tax authority flagged it for suspected false invoicing due to name mismatch. After investigation, the company was penalized for inconsistent input and output invoice names, highlighting the strict requirement for consistency in invoice descriptions.
王修利If There's No Controversy, How Can It Be a Good Product?
The logic of what makes a good product is changing: products that spark controversy, with fans and detractors, are increasingly the ones that succeed. The article argues that in an era of niche demands and internet-driven distribution, products with strong opinions and individuality are more likely to be consumers' first choice.
刘春雄At 33, He Staked Everything, Spent 9 Years Conquering Rural Areas to Surround Cities, and Sold 8 Billion Packets of Instant Noodles: The Entrepreneurial Life of Jinmailang Chairman Fan Xianguo
At 33, Fan Xianguo staked his entire fortune, spent 9 years conquering rural areas to encircle cities, and sold 8 billion packets of instant noodles. He is the founder of Hualong Group, and his journey from a poor childhood to building a food empire is a testament to strategic vision and perseverance.
陈启Why Did Zeng Guofan Not Transform the Green Standard Army, but Instead Start Anew and Raise the Xiang Army?
This article explores why Zeng Guofan, instead of transforming the existing Green Standard Army, chose to create a new force, the Xiang Army. It argues that fundamental conflicts and structural limitations made transformation impossible, and that new forces inevitably replace old ones.
刘春雄The 6 Biggest Bottlenecks for 30-Year-Old Professionals
At 30, many professionals face a mid-career crisis due to mindset instability, overemphasis on task execution, and other bottlenecks. This article outlines six common bottlenecks and suggests that a shift in thinking can lead to clarity and success.
New DistributionThis Set of Illustrations Made This Product Win Countless Fans!
Summer is just one word: hot. Besides air conditioning, WiFi, and watermelon, there are beautiful illustrations to keep you cool all summer. After seeing them, don't you want a bottle of Han Shui Xi Gu Zhen Xi Water to cool you from head to toe? Yes, it's this set of illustrations that made Han Shui Xi Gu Zhen Xi Water win countless fans this summer. If the illustrations only made fans' eyes light up, its rare quality is absolutely second to none. On the selenium-rich belt of the Qinling Mountains, there lies a precious selenium-rich water source, naturally pure and unpolluted, a rare world-class selenium-rich mineral spring formed through billions of years of natural cycles.
New Distribution16 Key Points in Sales and Interpersonal Interaction: Every Point Has a Pitfall!
This article outlines 16 critical aspects that salespeople should pay attention to when interacting with clients, including language, topics, opening remarks, jargon, exaggeration, subjective opinions, privacy, competitor bashing, attitude changes after signing, client base size, excuses, dependence, pride, promise-keeping, persistence, and customer care. It also provides correct sales mindsets, such as believing in your product, not treating all customers as gods, embracing pressure, maintaining clear thinking, and remembering that performance is your shield.
New Distribution