Recently, Zhoupu Data's 2021 FMCG Industry Digital Intelligence Summit concluded in Nanjing, where the Zhoupu Data Customer Capability Growth Center was officially established, providing comprehensive services including education and training, industry research, knowledge dissemination, and peer exchange for deep participants and persistent strivers in the FMCG industry, always adhering to the original intention of 'letting data intelligence achieve every business person', focusing on customers' concerns and achieving customers' achievements.
Zhoupu Data 2021 FMCG Industry Digital Intelligence Summit
Creating an Industry-Leading Distributor Capability Growth System Building an Efficient Exchange Platform for FMCG Industry Experience, Vision, and Wisdom
After five years of development, Zhoupu Data has developed and innovated a series of business tools tailored for FMCG distributors. However, in the rapidly developing process of China's FMCG digital intelligence, tools alone are not enough to keep up with the pace of FMCG industry digital transformation. Tools serve people, and people's feelings, experiences, and successes are the measures of tool value.
Zhoupu Data always focuses on every 'business person', empowering customers who strive in the FMCG industry through digital intelligence technology and scientific methods. As a leading industry-empowering data intelligence company in China, Zhoupu Data grows together with tens of thousands of strong players in the FMCG distribution field who are on the path of digital transformation.
From the upgrade and iteration of the new version of Zhoupu Cloud Manager (an operations management product), to the release of Zhouyi BI (a decision-making auxiliary tool), to the formal establishment of the decision-making enhancement system—the Customer Capability Growth Center, Zhoupu Data has created a value progression spectrum of 'products-tools-methods'.
Based on the FMCG distribution field, Zhoupu Customer Capability Growth Center focuses on building four major centers
1. Education and Training Center: By offering courses in four modules: growth strategy and tactics, leadership and team building, digitalized operation and management, and general economics and management, combined with customized training 'President Training Camp' based on market practical cases, it aims to enhance the multi-dimensional capabilities of Chinese FMCG operators.
2. Case Research Center: By establishing a professional-level distributor case library in China, and collaborating with well-known university business schools and experts in economics and management, it gains insights into the trends of deep distribution and channel digitalization in the FMCG industry.
3. Knowledge Dissemination Center: By visiting outstanding distributors nationwide, carefully selecting successful samples of operators, and through domestic authoritative institutions, it regularly publishes professional achievements such as 'The Success Code of FMCG Distributors: From Cases to Methods' and the quarterly 'Precision Sales', sharing the successful business wisdom of excellent distributors.
4. Industry Exchange Center: By establishing the 'Jixinghui' distributor club, leveraging high-end resources such as leading professional lecturers, large and medium-sized enterprises, and university-level associations, it carries out targeted training on enterprise management and market improvement, practical case sharing, and diversified activities like study tours and mutual visits to excellent enterprises, jointly creating an upgraded platform to achieve 'achievement and growth'.
Heavy Release of 'The Success Code of FMCG Distributors' and Launch of 'Precision Sales' Quarterly, Continuously Providing Precise Knowledge Energy for the FMCG Industry
After nearly a year of careful preparation, the Zhoupu Data Customer Capability Growth Center team deeply visited dozens of typical distributors nationwide, combined with Zhoupu Data's big data insights, selected eight business cases, and tailored a 'Competitiveness Five-Force Model' for FMCG distributors, contributing a business guide with typical cases and solid theory to all strivers in the FMCG industry.
'The Success Code of FMCG Distributors: From Cases to Methods' combines the current industry development status and distributors' operational pain points, helping distributors design their own development paths and models suitable for themselves in industry development, continuously upgrading their business capabilities, enhancing core competitiveness, and becoming high-quality distributors that meet the needs of brand owners, the market, and the new era.
Based on big data insights and in-depth research results, it extracts five core capabilities representative of distributors: sales capability, market operation capability, supply chain management capability, human resource management capability, and capital management capability, constructing the distributor competitiveness five-force model.
Moreover, to continuously provide knowledge energy input to the FMCG industry, Zhoupu Data officially founded the 'Precision Sales' quarterly, providing the latest knowledge and methods on digital transformation and upgrading, industry trends, and big data analysis for managers and practitioners on the front line of FMCG industry operations.
The First President Training Camp of the Customer Capability Growth Center Successfully Launched, Empowering FMCG Distributors with Methods for Upgrading
The President Training Camp of Zhoupu Data Customer Capability Growth Center tailors a series of courses for FMCG distributors through self-developed resources and the introduction of resources from well-known university business schools and training institutions.
The first training camp was led by Wang Chao, founder of 'Sales Management Main Road' and senior lecturer of 'Unconditional Growth 2.0', focusing on the eternal topic of enterprise concern—growth—with high-intensity and high-efficiency collision of knowledge, methods, and practice.
Nearly a hundred outstanding FMCG distributors deeply participated on site, receiving unanimous praise from participants:
Mr. Yang of Nanjing Lingyun Trading Co., Ltd. said, 'I have attended many lectures outside, but Mr. Wang Chao's explanation was the clearest, bringing me a lot of inspiration and improvement in enterprise operation and management.'
Mr. Wang of Xuzhou Gufeng Food Co., Ltd. mentioned, 'After the two-day summit, I have a deeper understanding of Zhoupu Data's products. The speeches by brand owners and Zhoupu Data leaders have also greatly empowered us distributors, and I am very much looking forward to the outstanding performance of Zhouyi next!'
Mr. Gui of Xuyi Guishi Trading believed, 'The teacher's lectures were very practical, all things that truly help us. What impressed me most was how to recruit and retain employees, providing actionable help for future work.'
The President Training Camp currently offers four teaching modules: [Growth Strategy and Tactics], [Leadership and Team Building], [Digitalized Operation and Management], and [General Economics and Management Courses]. The curriculum will be continuously iterated and optimized to continuously input new momentum for FMCG distributors, committed to effectively inspiring distributors' confidence in long-termism and stimulating the willingness to continue striving through the collision of knowledge and methods.
The Zhoupu Data Customer Capability Growth Center is a methodology treasure trove created for all FMCG strivers. It helps everyone sharpen the sharpest thinking weapons together on the uncertain path of digital transformation and upgrading in the circulation industry, to cope with the changes and transformations in the FMCG industry.
Welfare—New Book Free to Claim
- Long press to identify the QR code on the poster below, follow the official account, and participate in the activity to claim it!
- Limited to the first 100, first come first served after completing the task!
- Activity time: July 7, 2021 - July 11, 2021.
Source: Zhoupu Data (ID: zhoupudata) ****__**-END-**
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