One SKU, One City, 20 Million Cases a Year, 1.2 Billion in Sales—How Did They Do It?

These past few days, I've been busy with the Spring Festival ordering conference, so I had no time to write. Little did I expect that during these days of absence, some demons and monsters would come out to stir up trouble.

On October 30 of the 67th year of the Republic (i.e., 2016), the fifth day after JDB Group was slandered by rumors instigated by "Old Wang next door," I was wandering online alone when I met a loyal fan who left me a message: "Sir, have you written anything for JDB?" I said, "No." He then told me seriously: "Sir, you should write something. JDB colleagues really enjoy reading your articles."

I know that. But I have nothing to say. I only feel that the world I live in is not human. A single product with 25 billion in sales and eight consecutive years of gold medal sales is something to be proud of. But in the insidious rhetoric of a few so-called financial scholars, it has become a thing of the past. I have gone beyond anger; I will deeply taste the thick black sorrow of this inhuman world.

True warriors dare to face the bleak life and dare to look directly at the dripping blood. Since the split between JDB and Wong Lo Kat, which year has been free of rumors? How can people who have been tempered by a thousand blows be troubled by such trivial matters? But there is still a need to write something, because there are many people who don't know the truth, and many who care about JDB. Writing these articles is just to let those who love you worry less, and to express gratitude to every link in the chain that has created JDB's achievements today.

As for the articles instigated by those people, I have no interest in refuting them one by one. After all, there is a rumor circulating that JDB is registered by Wong Lo Kat—can I say that this is a joke I wrote in 2015 when I was bored? The first half of the article "You Definitely Didn't Know—JDB Turns Out to Be a Brand of Wong Lo Kat Company" says that JDB was registered by Wong Lo Kat Co., Ltd. The second half says that the registrant of this Wong Lo Kat Co., Ltd. is Wang Jianyi (yes, that sister of Wang Jianlin, the richest man in China—haha, no). Unfortunately, the rumor-mongers didn't repost the second half, which shows their intentions.

Some might say that if I can't refute one by one the article "JDB's Glory Is Gone, No Zuo No Die" written by someone called yoyo, then the facts exist and I'm just quibbling. At this point, I suddenly feel sorry for Foreign Minister Wang Yi.

These people share a common name—financial experts.

I don't know if any foreign guests will ask Minister Wang Yi about this.

If Minister Wang Yi had to respond to this every day, would he be tired, would he be stuffed, and would he still have time to handle national affairs? There's no need to eat tea eggs, instant noodles, and frozen dumplings every day just to slap others' faces, because it's not healthy. Similarly, JDB can't bite a dog back just because it was bitten by one.

Just as Little Taiwan has backers, it certainly has a few political friends who are willing to believe that the mainland can't afford tea eggs, instant noodles, and frozen foods. Just as they are willing to believe that Taiwanese soldiers training in swimming pools can counterattack the mainland. Who doesn't allow a dream?

Seeing such rumor news, I thought of the Diba expedition that year. For such shallow rumors, using words is a waste; a few memes are already an honor for them.

When others want to pretend to be confused, no matter how you reason, they won't understand. The despicableness of some paid marketing public accounts is outrageous, but as I said before, Taiwan still has a few political partners, and Qin Hui had three accomplices.

Henan sales of 1.2 billion in 16 years. Actually, Old Wang next door chose this time to blacken JDB for a reason. After all, there are still two months until Wong Lo Kat's annual report. They haven't had profits for N years and rely on extortion. Can they ask their Daddy Ma Yun to inject capital every year? So they can only use such a strategy: blacken JDB, tell investors that the national market is like this, and it's normal for us not to be profitable. As long as Daddy Ma Yun injects a bit more, they can sink JDB. Then Daddy Ma Yun will inject another batch of funds.

The FMCG ship has been dilapidated these years, not because some people are smashing their own ship. It's not that if you kill others, you can sell well; you have to first see if you have the quality.

In the just-concluded 2016, JDB Henan sold a total of 20 million gold cans, with sales of 1.2 billion yuan, completing 110.3% of the payment task and 111% of distribution. Of course, compared to previous years when they often completed over 130%, you could say growth has slowed. Then I have nothing to say.

Below is a short video revealing how they did it:

(Please watch on Wi-Fi; rich people can do as they please)

It's actually very simple: one word—move!

Move your products to the terminal stores, and move the terminal stores to the consumers. If you don't trust such a team but believe the rumors of some shameless literati, then I can do nothing.

My comment: When others are wearing cotton-padded jackets, and JDB employees are working bare-chested, don't you think such a team is trustworthy? Isn't such a team worth your trust? How can you bear to slander them? Rumormongers, if you have no conscience, I'm willing to lend you some. Feel it. Do you deserve these struggling people? Between JDB's hardworking team and the water army like Little Taiwan, who are you willing to believe? As the Spring Festival approaches, more dirty water will be thrown. Thank you for underestimating me, which makes me live more bravely. I heard that JDB will have new changes and new strategies this Spring Festival. Let's quietly wait for this big show. We will be "always golden and exciting"!!!

Source: Nalan Zuitian

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