1% of sales are completed over the phone, 2% after the first contact, 3% after the first follow-up, 5% after the second follow-up, 10% after the third follow-up, and 80% after the 4th to 11th follow-up! Follow-up work makes customers remember you, so when they take action, you are the first they think of. [The biggest gain in sales] is not the commission, not the promotion, not the bragging rights, not the task completion. The biggest gain in sales is that you have one more person in your life who trusts you! [The biggest enemy in sales] is not the competitor, not the high price, not the customers who reject you, not the company policy, not the product quality. The biggest enemy is your complaints and your excuses!

  1. Customers are the best teachers, peers are the best role models, and the market is the best classroom. Only by learning from others' strengths can you surpass them.
  2. Trust is more important than strength. 97% of sales is about building trust, and 3% is about closing.
  3. Once you learn how to sell and collect money, it's hard not to succeed.
  4. Rejection is the beginning of the deal. Sales is a game of saving up small amounts; every rejection from a customer is saving money for you.
  5. Create marketing plans that are incredible and irresistible from six aspects: trust, viewpoint, story, benefit, loss, and altruism.
  6. Sales is the transfer of confidence, the shift of emotions, and persuasion through effort; negotiation is a contest of determination; closing is a display of willpower.
  7. Without effort, money doesn't come; only the money you receive is real money.
  8. Always give customers something valuable, learn to create value, and create the value they need.
  9. Learn to connect all things. Emotional relationships are more important than interest and cooperation; have deep emotional exchanges with customers.
  10. Customers buy not only the product itself but also the corresponding and additional services.
  11. Network is money, connections are wealth, and your network determines your destiny.
  12. You never get a second chance to make a first impression on a customer.
  13. Sales equals income. All success in this world is the success of sales. Once you master the skill of selling and collecting money, it's hard to be poor.
  14. Don't underestimate the last few days of each month; it's like a 3000-meter race. When you've run 2700 meters, the last 300 meters are crucial. The last few days are the easiest time to create miracles.
  15. There are no unsellable products, only people who can't sell; no log that can't be split, just an axe that isn't sharp enough; it's not that the market is bad, but that your mind isn't working.
  16. First-class salespeople sell themselves; second-class sell service; third-class sell products; fourth-class sell price.
  17. The first impression you convey to customers is: I am your friend, and I'm here to make friends with you. All top experts treat customers like family.
  18. Sell anytime, anywhere, and make selling a habit. Growth is always more important than success. You can fail to close a sale, but you cannot fail to grow in sales.
  19. Only by finding common ground with customers can you build a relationship. Sales is about building relationships and networks.
  20. Choose the right pond to catch big fish; the quality of your customers must be good. Your choice is ten times more important than effort. If you serve the poor, you'll become poorer; you can position yourself as a jewelry store owner or a scrap collector; serving ten scraps is not as good as serving one diamond.
  21. Small things matter. Why does a cooked duck fly away? Because your details failed and made the customer unhappy.
  22. The unchanging secret of sales is to listen more and talk less, and to ask more and say less; the highest level of service is from the heart, not just formality.
  23. Sales equals helping; all deals are for love! Love him, so close the deal! Receiving money is the beginning of helping customers.
  24. The beggar spirit that salespeople must have: smile at customers first, and despite being rejected many times a day, keep going as usual.
  25. Treat old customers with the same enthusiasm as new ones, and treat new customers with the same thoughtfulness as old ones.
  26. Sales is the transfer of confidence, negotiation is a contest of determination; sales is building relationships and gaining trust.
  27. Customers buy more of a feeling—being respected, recognized, and reassured.
  28. Because of proficiency, you are professional; because of professionalism, you are excellent. Only professionals can become experts, and only experts can become winners. No customer plays with amateurs because they know amateurs don't produce good results. Customers always trust experts, who represent authority and trustworthiness.
  29. Salespeople should always ask themselves three questions: Why am I worth others' help? Why would customers refer me? Why would customers buy from me?
  30. Money doesn't fall from the sky; to earn money, you get it from customers. Buying or not buying is never about price, but about value. Continuously shape the value of your product to customers.
  31. Look at your product like your own child—no matter what, you love it. Love yourself, love your product, love your team, and love your customers. -END- ****Click the image to read directly The most professional and practical knowledge base in the FMCG industry [Reply with the yellow number in the background to view the following keywords] | 001 Excellent article selection | 002 Dealer market operations | 003 Terminal visit management | 004 Sales supervisor skills | 005 Sales improvement techniques | 006 Channel expansion | 007 Managing dealers | 008 Dealer development | 009 Dealer internal operations management | 010 Team management | 011 Efficient distribution techniques | 012 Sales manager's eighteen skills | 013 KA operation methods and strategies | 014 First lesson for new salespeople | 015 Internet, brands | 016 Dealer B2B transformation |