Blink and it's already 2018. Dear distributor friends, how was 2017 for you? Were you depressed watching warehouses full of unsold goods? Or envious hearing that neighbor Wang picked another hot new product? Any good market must start with a good product! Especially for small and medium trading companies, product selection determines life or death. Beijing Hongruixuan Health Industry Development Co., Ltd. (hereinafter "Beijing Hongruixuan") has adhered to product quality and invested heavily in the market for three years, winning increasing recognition and affirmation from distributors. In 2017, performance soared impressively! In 2018, Beijing Hongruixuan will strike hard with four blockbuster products, targeting 100 million yuan! 1 Compound Fruit Juice Drink: Blue Encounter Nowadays, consumers increasingly demand healthy drinks. Beijing Hongruixuan, following consumption trends, launched the "Encounter Good Times" compound fruit juice drink, offering both delicious taste and nutritional and health benefits.

  1. High appearance triggers impulse buying Visual impact is the reason for first purchase. The "Encounter Good Times" compound fruit juice boldly uses a blue-red color combination in packaging design, creating an effect like a blue storm sweeping in. No matter where it's placed, it catches the eye first. Coupled with the poetic and romantic name "Encounter Good Times," anyone would have the desire to buy.
  2. Impeccable quality Added nutritious and healthy ingredients: hawthorn, Chinese yam, tangerine peel, oats—doesn't it resemble Jiangzhong Xiaoshi Tablets? These ingredients expand consumption scenarios from post-meal digestion aid to pre-meal long-term health care. Moreover, in taste tests targeting the 80/90/00 generations, it received unanimous approval from many consumers.
  3. Interactive experience boosts exposure Beijing Hongruixuan invested heavily to develop an "Encounter Good Times" social APP. Buying products gives membership, directly interacting with consumers, meeting young consumers' psychological needs: enjoying delicious drinks and entertainment. Additionally, in 2018, Hongruixuan will place products in three TV dramas to increase exposure and let more consumers accept the "Encounter Good Times" compound fruit juice drink.
  4. Unprecedented market support 2-yuan happy share with a 50% winning rate; buy one get one, drink without stopping; open-box red envelopes for big prizes—travel tents, 55-degree magic cups, a box of happy share, and more; 60% of costs fully develop catering and special channels. Multiple sales promotion plans get products into terminal sales points faster, opening the immediate consumption market and meeting consumers quickly. Terminal merchants invisibly gain 15 yuan in profit! 2 Enzyme Milk: Red Date Flavor Launch and Promotion Beijing Hongruixuan launched the "Encounter Good Times" enzyme lactic acid bacteria milk drink in 2016, achieving notable sales and gaining popularity among young consumers. This year, a new red date flavor is launched, with multiple flavors covering more consumers.
  5. Premium formula aids digestion Hongruixuan's "Encounter Good Times" enzyme milk lactic acid bacteria uses pure fermented banana, mango, papaya, Chinese yam, and red date juice with imported milk powder and multiple beneficial bacteria in a golden ratio, regulating intestinal flora, refreshing and anti-fatigue, enhancing physique; long-term drinking helps beauty and body shaping.
  6. TV drama placement boosts sales The "Encounter Good Times" enzyme milk will be placed in the TV drama "Crazy Mahjong," airing on CCTV-6 and major online platforms, maximizing brand exposure!
  7. Unprecedented market support In 2018, Hongruixuan increases market support, investing over 50% in consumer pull, terminal pull, and distributor support, striving to make "Encounter Good Times" a youthful and romantic sunrise brand. 3 Yangzhi Ganlu: Standard Hong Kong-Style Dessert Yangzhi Ganlu is a classic Hong Kong-style dessert, born in 1987, popular in Hong Kong and Guangdong for over 20 years. With consumers seeking health and novelty, companies are adding Yangzhi Ganlu drinks, sparking a consumption craze.
  8. High quality, great taste The "Encounter Good Times" Yangzhi Ganlu truly restores the taste of Hong Kong-style Yangzhi Ganlu, adding imported mango puree, coconut milk, grapefruit puree, coconut fruit bits, and fresh orange bits. Real ingredients inside, smooth texture, rich fruit aroma, sweet and sour—truly loved by young people.
  9. Mixed packaging, encounter a colorful new world Hongruixuan deeply grasps young consumers' pursuit of high appearance and freshness, innovating Yangzhi Ganlu marketing with version-based and set-based packaging. Based on the four seasons' characteristics, exclusive packaging for each season is created. Mixed packaging of different products keeps consumers always fresh, encountering a colorful new world. 4 CAPRICIOUS: Breaking 1 Million Cases in Half a Year In June 2017, Beijing Hongruixuan launched CAPRICIOUS fortified vitamin drink, selling over 1 million cases in just half a year. In local markets, it can already compete with domestic first-tier functional drinks, and has even triggered imitations. Please recognize the CAPRICIOUS trademark, produced by Beijing Hongruixuan.
  10. Pure British heritage Beijing Hongruixuan cooperated with UK LUCOZADE, registering the trademark CAPRICIOUS, Chinese name "Ren Xing" (willful). The cool black color combined with internationally advanced sports bottle caps gives a sense of mystery and fashion. The sports cap is convenient for drinking, suitable for driving and entertainment, and after drinking, the bottle can be reused as a kitchen oil storage bottle—energy-saving and eco-friendly!
  11. Plant-based formula for health Using internationally advanced technology, it adds South American green health plant maca, green tea powder, vitamin B6, vitamin B12, and niacin (vitamin B3) in perfect combination, providing nourishing effects, refreshing the mind, anti-fatigue, boosting immunity, and helping you release yourself and regain your energy.
  12. Building 100 model markets For consumers, a 1-yuan happy share activity with a 50% winning rate; for terminal stores, open-box red envelope prizes—travel tents, 55-degree magic cups, a box of happy share, and more. Based on 2017 market success, Hongruixuan adds about 50% to special channel costs, creating 100 model markets to bring products to more markets. Even if thousands block, bloom all the way! I endorse CAPRICIOUS! 5 Distributors' Most Concerned Issues Quality! Profit! Appearance! Sales! Cost Support! A brand that supports long-term operation! 【Beijing Hongruixuan Answers All Your Doubts】
  13. Do consumers like the packaging appearance? When you open the image, do you like the first impression? When you see the packaging and want to ask about the price, you've already become our first consumer because you like it. If you see it in a supermarket and want to pick it up for a closer look, whether you buy or not, our appearance has conquered you! This is the desire for impulse buying driven by appearance! This is the reason an ordinary consumer needs to buy!
  14. It's the best on the shelf With a fashionable, romantic, poetic product name and fresh, stylish appearance, it stands out on any shelf! This is visual impact on consumers' eyes! Try it if you don't believe!
  15. Reasons to buy it: "Encounter Good Times"—a poetic name familiar to young consumers. Are the 80/90/00 generations particularly fond of it? With nutritious and healthy ingredients, its main functions are trendy, youthful, and delicious. From Beijing Hongruixuan Health Industry!
  16. Taste conquers your taste buds: The product is sweet but not greasy, fresh in taste, perfectly matching young people's pursuit of health and novelty.
  17. Two-yuan happy share, drink without stopping: 50% winning rate. As long as you buy 2 bottles, you're guaranteed to add 1-2 yuan to drink another bottle! Until you fall in love with the taste! These are sufficient reasons for consumers to buy it Reasons for terminal stores to stock: Terminal stores not stocking without display has become a real problem for many distributors! Well, the company supports you with in-store displays: buy 5 cases, get 2 cases for the terminal. That's a good ratio, right? And there are surprises with any order—open-box prizes: travel tents, 55-degree magic cups, a box of happy share, a bottle of happy share, with a minimum 70% winning rate! Unload 10 cases, and the store owner can win prizes for 7 cases! If the owner wins a travel tent, 55-degree magic cup, or a box of happy share, won't they become a loyal brand ambassador? Without advertising fees, they become Beijing Hongruixuan's product ambassador! And they'll keep stocking! If there are consumers redeeming prizes, the store doesn't even need to sell—just redeeming one bottle gives a net profit of 1-2 yuan! Is it worth it? These are reasons for terminal stores to unload. If you were a terminal store, would you unload? A discerning eye for heroes—a reason for hesitant distributors to take agency: Terminal single-case profit is about 15 yuan. Is this profit what you want? Agent investment: initial payment of 50,000-60,000 yuan. This small investment shouldn't be a problem, right? Cost support: If you're a circulation customer, we'll give you 100/200 display stores upfront to get you to terminals quickly. No objection, right? If you have special catering stores, the company gives you 500/600 cases upfront. Acceptable? Product sales are not an issue: Beijing Hongruixuan's drinks dare to challenge first-tier product quality in the beverage market, plus over 50% 1/2-yuan happy share pull. Once terminals stock, this product sells non-stop! And terminals are willing to sell—they make money and win prizes. Why not? Reason for long-term stable operation: If your channels are sound, customers stable, relationships excellent, and team strong, initial market coverage will be easy! Then it's Beijing Hongruixuan's turn. We rely on appearance, quality, service, support, and pull, persistently building the brand to protect you! Our 2018 corporate slogan: Encounter dreams, bloom willfully! Our corporate spirit: Even if thousands block, bloom all the way! Our 2018 goal: Uphold quality for 3 years, join hands with Encounter, aim for 100 million! We don't sell products; we are brand creators! Hot recruitment: East China/Central China/South China Northeast/North China Southwest/Northwest Follow Hongruixuan Distributor Classroom, Learn more new product shelf placement skills, Master more sales skills, Make distributor business performance stronger. -END-