As the official satellite show of EuroShop, the world's leading retail trade fair, China in-store Shanghai International Retail Design and Equipment Exhibition has been dedicated to presenting design-oriented store solutions and providing a larger platform for high-quality solution providers (store design, props, materials, lighting, retail technology, and retail marketing, etc.) since its debut in China in 2015, bringing more inspiration to the retail industry. The exhibition has successfully held six editions so far.

👀 Exhibition Date: November 29 - December 1, 2023 👉 Venue: Shanghai New International Expo Centre - Hall W5

China in-store 2023 will be held from November 29 to December 1, 2023, at Hall W5 of the Shanghai New International Expo Centre. To better provide a one-stop procurement and exchange platform for retail professionals, China in-store 2023 has reorganized its original display scope, focusing on two major areas: store design and decoration, and store solutions. It will showcase the latest products and innovative solutions including store display and display equipment, mannequins and visual merchandising services, lighting and luminaires, omnichannel smart retail technology, retail marketing equipment and services, store structure and facade design, store decoration and decoration materials.

Visitor Registration

Scan the QR code for one-click online registration and enjoy five benefits

• Free three-day pass to China in-store 2023 • Free exquisite show guide • Enjoy VIP fast-track entry, skip the queue • Priority access to exciting concurrent events • Exquisite small gifts (collected at the exhibition site)

Gathering Quality Retail Suppliers Showcasing Innovative Retail Solutions

China in-store 2023 is expected to welcome over 100 quality retail solution providers. As of now, in addition to well-known domestic enterprises such as Xiamen Yirui, Changhong, Jinghong Technology, Yaofeng, Zhikong, Hongren Industrial, Suzhou Yitaile, Weiyasi, Manu Art, Meisite, Xiaopuwu, Yate'er, Foshan Xingda, Zhanfang Design, SODA Design, VEGA Design, Pingjie Design, Fanmeishe, and Pengpai Creative, international brands such as BONAMI from Belgium, Outform from the Netherlands, 3M from the United States, Weikefu from Germany, BDA Design Office from Singapore, and Cheil Advertising Design Office from South Korea will also showcase their excellence.

Special Designer Zone Presenting More Design-Oriented Store Solutions

Featured Zone Designer Village

This zone brings together many outstanding design firms, showcasing their latest complete visual merchandising and store design (VMSD) solutions for retailers seeking to optimize customer shopping experiences through unique booth designs and rich excellent design cases, providing on-site participants with an ultimate visual enjoyment.

Curated Exhibition on "Limits and Possibilities"

This curated exhibition is co-hosted by [China in-store] and [Hi Design], with the participation of more than 20 domestic design and brand institutions.

We hope that through this exhibition, we can bring more inspiration and clues, and more thinking and exchange. We also hope that more people will join this exhibition, and together we can promote the implementation of "lightweight commercial space design" in more projects. In addition, around the theme of this curated exhibition, there will also be forum activities, inviting founders of multiple design institutions to participate in sharing and discussion.

Exciting Concurrent Events Comprehensive Grasp of Retail Trends

China in-store has always been known in the industry for its high-quality concurrent events. In addition to high-quality booth displays, there are also special zones, conference forums, and professional competitions, in multiple forms and themes, helping retail professionals explore future industry development trends.

Conference Forums Retail Stage

Multi-form, multi-theme industry forums will invite many authoritative retail academic experts, shopping center operation executives, excellent retail brand owners, and other big names to share their insights, and discuss retail industry development trends with on-site professional buyers, seeking the core value of retail.

Design Forum

Excellent store design can bring endless vitality to a store. This event will invite well-known experts and big names focusing on store design to share excellent cases and interact with on-site retail professionals, bringing more design inspiration.

Awards and Competitions EuroShop China Retail Design Award

The award originates from the EuroShop Retail Design Award, which is jointly created by the EHI Retail Institute and Messe Düsseldorf. EHI is also the official partner of the EuroShop Trade Fairs series. The EuroShop China Retail Design Award is specifically for retail store design works that have been completed and opened in China. The works will be jointly scored by more than 10 expert judges from around the world and 100 public judges from well-known retail brands, and ultimately the three most attractive retail store designs will be selected, crowning Chinese design.

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