In 2018, the retail industry maintained steady and rapid growth, with retail sales of entities above designated size, including supermarkets, specialty stores, and professional stores, increasing by 4.6% year-on-year. Among them, retail sales of supermarkets, convenience stores, and specialty stores above designated size grew by 6.8%, 11.5%, and 6.2% respectively, all higher than the average growth of physical retail. At the same time, online retail continued to grow rapidly on the basis of the previous year's high growth. In 2018, national online retail sales increased by 23.9% year-on-year, with physical goods online retail sales increasing by 25.4%, a growth rate 16.4 percentage points higher than total retail sales of consumer goods, accounting for 18.4% of total retail sales of consumer goods, up 3.4 percentage points from the same period last year. Overall, the retail industry continued to recover in 2018, and the consumer market also maintained steady growth. With the rise of new retail, retail enterprises began to make more attempts, with further integration of online and offline. As of now, listed retail companies have basically published their 2018 financial reports. So, how did they perform overall in 2018? What are their plans for 2019? Two tables show the 2018 performance of 20 retailers: Store Situation Retailer | Stores Opened | Stores Closed | Total Stores Yonghui Superstores | 135 | / | 708 Hongqi Chain | 146 | 59 | 2817 Renrenle | 15 | 2 | 138 Lianhua Supermarket | 314 | 364 | 3371 Beijing Jingkelong | 15 | 12 | 206 CP Lotus | 11 | 0 | 80 Wuhan Zhongshang | 11 | 0 | 61 Sanjiang Shopping | 39 | 6 | 202 AEON | 3 | 2 | 33 Liyuan Retail | 9 | 4 | 443 Shun Kelong | 15 | 29 | 206 RT-Mart | 24 | 1 | 407 Auchan | 0 | 0 | 77 Zhongbai Group | 187 | 61 | 1255 Bailian Co., Ltd. | 314 | 364 | 1590 Better Life | 38 | 15 | 290 Jiajiayue | 85 | 28 | 732 New Huadu | 7 | 5 | 127 Hualian Supermarket | 6 | 2 | 160 Shun Kelong | 8 | 2 | 70 Revenue and Net Profit Situation Unit: 100 million yuan Retailer | Revenue | YoY Growth | Net Profit | YoY Growth Yonghui Superstores | 705.17 | 20.35% | 14.8 | -18.52% Hongqi Chain | 72.20 | 4.05% | 3.23 | 95.66% Renrenle | 81.31 | -8.18% | -3.55 | 34.07% Lianhua Supermarket | 253.89 | 0.60% | -2.19 | 23.30% Beijing Jingkelong | 42.51 | 5.80% | 0.63 | 33.30% CP Lotus | 101.22 | 4.80% | -2.88 | -261.10% Wuhan Zhongshang | 40.44 | 1.18% | 0.66 | -81.44% Sanjiang Shopping | 41.33 | 9.64% | 1.12 | 2.70% AEON | 45.50 | -1.80% | 0.51 | -44.96% Liyuan Retail | 45.67 | 4.40% | 1.57 | 21.90% Shun Kelong | 104.46 | 3.20% | 0.63 | 33.30% Sun Art Retail | 1013.15 | 1.00% | 25.88 | -7.30% Zhongbai Group | 152.08 | 0.02% | 4.31 | 537.06% Bailian Co., Ltd. | 484.27 | 2.64% | 8.72 | 2.96% Better Life | 183.98 | 6.65% | 1.56 | 3.45% Jiajiayue | 127.31 | 12.36% | 4.3 | 38.35% New Huadu | 68.50 | -1.76% | 0.17 | 132.63% Hualian Supermarket | 115.95 | -1.47% | 0.83 | 6.18% Shun Kelong | 9.87 | 3.40% | 0.11 | -4.20% In 2018, the 20 retailers opened a total of 1,382 stores and closed 956 stores. CP Lotus, Wuhan Zhongshang, and Auchan had no store closures in 2018. From the perspective of revenue and net profit, only 4 retailers saw revenue decline year-on-year, and the retail industry continued to recover. However, low net profit remains a common problem in the retail industry, with Renrenle and CP Lotus having losses exceeding 200 million yuan. Yonghui Superstores In 2019, Yonghui Superstores plans to open 150 new stores and explore the new format "Mini Store"; at the same time, it will complement national and provincial supply chains, delegate regional procurement authority (covering one village, one township, one county, one product); expand direct overseas procurement, and build private brands. Hongqi Chain In 2019, Hongqi Chain will accelerate store expansion, seize high-quality store resources, and continue to strengthen the construction and development of online platforms, striving for simultaneous progress online and offline, with both sides flourishing. Renrenle In 2019, it plans to open 20 stores, including new format stores such as Le super, Le life, and Le fresh; it will be market-oriented, using smart retail and digital retail as tools, accelerate the transformation and upgrading of business formats, reconstruct online-offline integration, and continuously innovate new retail business models; vigorously promote the construction of commodity supply chains, continuously optimize commodity structure adjustments, enhance procurement bargaining power, strengthen fresh category operations, and improve profitability. Lianhua Supermarket In 2019, it plans to open 308 new stores, including 8 large comprehensive supermarket format stores, 200 supermarkets, and 100 convenience stores. The supermarket format mainly promotes the further finalization and iteration of three store types: community fresh, community convenience, and selected supermarkets, while also innovating and incubating "premium retail + catering multi-experience". Beijing Jingkelong In 2019, the company will return to the essence of retail, steadily implement the renovation and upgrading of physical stores, continue to upgrade fresh operations based on the fresh 3.0 version according to the requirements of version 4.0, and continue to develop customized, buyout, and private brand products. Further enhance online business development, promote the development of its own APP shopping channels and third-party platform businesses. Steadily promote the sustainable development of wholesale business. CP Lotus In 2019, it will launch a new store brand with food as the main product. And explore new models of opening professional areas in stores. In terms of products, it will further utilize existing resources, focus on core categories, and build a differentiated, high-quality product structure around young customer groups. Wuhan Zhongshang The supermarket format will mainly adopt the business models of Youpinhui boutique supermarkets, community micro-supermarkets, community fresh, and B2B distribution. The shopping mall will continue to implement the excellent performance management model, improve the large operation management system, and create IP mainline marketing. Sanjiang Shopping Starting from 2019, it will implement the strategic development goal of "rapid transformation, three-year upgrade", striving to transform and upgrade the company from a traditional community平价 supermarket to a new retail community fresh supermarket within three years. AEON In 2019, it will build an omni-channel platform and cross-border online shopping business, and continue to improve the store portfolio. Actively explore the opening of cloud warehouses for AEONSTYLE and introduce its successful elements. Liyuan Retail It will strengthen electronic discounts and increase investment in enhancing brand awareness to further expand the membership base. It will also continue to strengthen its three "+" strategies - attach importance to customers who are proficient in using the Internet (Internet+); focus on product quality, promotional plans, convenient location, reasonable prices, and good customer experience (4P+); and expand its (physical+) retail model. Beijing Jingkelong In 2019, it will continue to focus on the essence of business - products + services, increase the connection and integration of advanced technologies such as mobile Internet, big data, and artificial intelligence with offline business, and meet new consumer demands through new formats and new experiences. Expand low-temperature cold chain business, gradually increase market share in the cold chain, and consolidate the market competitiveness of wholesale business. Sun Art Retail Through digital management, it will closely combine supply and demand, provide customers with the right products and good prices, and continuously enrich the customer shopping experience. Strive to build new retail and become a leader in digital transformation in China's new retail field. Zhongbai Group In 2019, it is expected to add 215 new commercial outlets, including 15 hypermarkets above 2,000m2, 50 Zhongbai supermarkets, 30 Zhongbai Haobang stores, and 120 convenience stores. Promote high-quality development, accelerate the upgrading of old stores, and consolidate the leading position in the regional market. Accelerate new retail business and strengthen online marketing. Continue to promote supply chain optimization, increase the proportion of direct procurement, unified procurement, and private brand sales, and comprehensively improve operational capabilities. Bailian Co., Ltd. Lianhua Supermarket will further refine and deepen regional development plans, clarify the main expansion formats of each business company, accelerate regional strategic cooperation, and actively promote the expansion of small and medium formats. Focus on the supplier direct delivery model and cloud store business, further leverage and stimulate store potential, and create a new retail ecosystem with "stores as the main body". Better Life Empower physical retail, continuously promote the integration of online and offline, and carry out deeper and broader cooperation with Tencent and JD.com; combine Tencent's big data acquisition and analysis capabilities to digitize members, products, and scenarios, and jointly build an ecological closed loop with multiple parties; leverage JD.com's complete supply chain system advantages, optimize procurement and warehousing and distribution, and use its online platform to further expand online business. New Huadu In 2019, continue to work around the strategic goal of "New Huadu • New Retail", focus on product quality and service quality, and return to the essence of retail. Continue to deepen online business, achieve supply chain resource sharing and precise adjustment of product structure, thereby promoting the value-added of offline business. Hualian Supermarket In 2019, the company will seriously implement the fresh strategy, private brand strategy, and regional leadership strategy, adjust the human resources structure, and improve the company's comprehensive operational capabilities. Shun Kelong Continue to take a series of measures to enhance profitability. In response to the challenge of economic downturn, it will add community fresh stores in third-tier cities with the "fresh + kitchen + home delivery" model. It will strengthen cooperation with e-commerce platforms such as JD Daojia, Taoxianda, and Ele.me, set up pre-warehouses and improve logistics center operations to achieve online-offline integration. Tips will be paid 400-2000 yuan once adopted. China FMCG + Internet Professional New Media Committed to FMCG manufacturer transformation and upgrading and channel digital solutions
零售业态
956 Stores Closed in Total! Yonghui, RT-Mart, Lianhua and Others Plan for 2019
In 2018, the retail industry maintained steady and rapid growth, with retail sales of entities above designated size, including supermarkets, specialty stores, and professional stores, increasing by 4.6% year-on-year. Among them, retail sales of supermarkets, convenience stores, and specialty stores above designated size grew by 6.8%, 11.5%, and 6.2% respectively, all higher than the average growth of physical retail. At the same time, online retail continued to grow rapidly on the basis of the previous year's high growth. In 2018, national online retail sales increased by 23.9% year-on-year, with physical goods online retail sales increasing by 25.4%.
