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VPO Seizes the Chinese Market, Applying FMCG Logic to the E-Cigarette Industry
A test product of a disposable e-cigarette sold one million units in 150 days, showing Hao Xiaomeng the huge potential of disposable e-cigarettes in China. The product that set this record is a disposable e-cigarette called VPO.
李青林Falling from Grace: Why Is Pickled Mustard Not Selling?
Fuling Zhacai, a leading Chinese pickled mustard brand, saw its stock price plummet after a disappointing half-year report, leading to a market value loss of 4.4 billion yuan in four days. The decline is attributed to slowing consumption and the brand's failure to keep up with consumer upgrades, as evidenced by its multiple price hikes and stagnant product innovation.
闫启New Hope Dairy Acquires 55% Stake in Aoniu Dairy, Targeting South China Market
On August 12, New Hope Dairy held a signing ceremony in Fuzhou to complete the acquisition of a 55% stake in Aoniu Dairy, marking a substantive step in its expansion into the southeastern market and the initial formation of its national 'Fresh Strategy' blueprint.
新乳业Fuling Zhacai Stock Falls, Taiwanese Expert Amuses Netizens: Mainlanders Can't Even Afford Pickled Mustard!
A Taiwanese financial expert on the talk show 'Moment of Crisis' claimed that mainland Chinese can no longer afford pickled mustard, a staple with instant noodles, citing a drop in Fuling Zhacai's stock price and sales. His remarks sparked ridicule among mainland netizens, reminiscent of the earlier 'tea egg' controversy.
阮佳琪Latest | Uni-President 2019 Interim Results: Net Profit Surges 40%, Both Beverage and Instant Noodle Businesses Grow
Uni-President announced its 2019 interim results, with revenue reaching RMB 11.47 billion, up 2.2% year-on-year, and net profit up 39.6% to RMB 998 million. Gross profit rose 11.7% to RMB 4.195 billion, with gross margin up 3.1 percentage points to 36.6%.
New Distribution60 Million RMB Series A Funding, 10x Growth, Strategic Investment from Baixiang and New Hope: What Drives the Innovative Brand 'Single Dog Food'?
On the occasion of Chinese Valentine's Day, New Distribution had an in-depth conversation with Zeng Ruilu, co-founder and CEO of the innovative consumer brand 'Single Dog Food'. The brand targets single people and has become a dark horse in the snack food industry within just two years. With over 200 million single adults in China, the brand has secured 60 million RMB in Series A funding and formed strategic partnerships with major FMCG companies like Baixiang and New Hope.
袁来 /刘云The Much-Maligned WeChat Business Can Actually Be a Legitimate Profession
Despite its bad reputation, WeChat business (micro-commerce) can be a legitimate profession if it focuses on selling quality products and building trust, rather than recruiting downlines. The article explains the business logic behind WeChat business, emphasizing the role of transaction costs and the importance of trust in social retail.
刘润No Platforms, No Chains: 3 Rounds of Funding in 3 Years, Innovative Snack Brand 'Egg Full' Breaks Through with a 30,000-Person Community!
Leisure snacks represent a trillion-yuan market, yet the overall market structure is fragmented, small, and weak. After the store era led by Lai Yifen, Baicaowei, and Bestore, and the online rise of Three Squirrels, the brand 'Egg Full' has carved out a niche by leveraging content and a community of 30,000 food enthusiasts, achieving three rounds of funding in two and a half years and a repurchase rate of 40%.
佘雪 / 袁来Failed Merger with Huiyuan, Net Profit Plunged 357% in H1 2019: How Will Tiandi No.1 Survive?
Tiandi No.1's net profit plummeted 357% in the first half of 2019, and its merger with Huiyuan failed. The company faces threats from beverage giants like PepsiCo entering the fruit vinegar market.
姚露 金晓岩P&G Reports FY2019 Revenue of $67.684 Billion, with Significant Contribution from China Market
On Tuesday, U.S. consumer goods giant Procter & Gamble released its FY2019 annual report, showing global revenue of $67.684 billion, a 1% increase year-over-year, marking the third consecutive fiscal year of growth. Notably, the China market contributed nearly one-third of the revenue growth, driven by strong sales of SK-II and Olay, despite a 60% drop in net profit due to a one-time impairment charge related to the Gillette business.
New DistributionThis "Taste of Childhood" Company Plans IPO, Moutai is Also a Shareholder
Liziyuan, a brand carrying the "taste of childhood" for many Chinese, is finally going public. The company plans to raise 691 million yuan in its IPO, with Moutai Jianxin Investment holding 5.68% of shares.
抹茶拿铁Exclusive! Is Mengniu Brewing a Takeover of Miaokelanduo? The Cheese Industry Is About to Change!
Global dairy new media leader Shiwu has exclusively learned that Miaokelanduo, claiming to be the 'first cheese stock,' may change hands, with Mengniu preparing to take over. Although both sides have not officially announced and Miaokelanduo denies it, sources say talks have been ongoing, with price and acquisition method as main obstacles.
乳业新媒体领导者Turning Crisis into Opportunity in 2 Years: What Did Nestlé Do Right?
Nestlé's organic growth accelerated to 3.6% in the first half of 2019, up from 3% in 2018, driven by internal growth and pricing. The company overcame its 2017 growth crisis through accelerated innovation, new growth points, and supply chain reforms, launching 170 new products in 2019.
LenaChan、AnnaHUXingsheng Youxuan Secures Nearly $40 Million Investment: Is the Second Half of Community Group Buying Here?
At the Central Plains Community E-commerce Summit held on July 26, retail expert Wang Jun shared insights on 'Community Group Buying 1.5 Observation,' emphasizing that the essence of community group buying is supply chain optimization and restructuring. As the industry enters its second half, significant changes are expected, including the rise of head players and the potential for a duopoly between Alibaba and Tencent.
王军What Game Is Coca-Cola Playing in Its "Decarbonation"?
As carbonated drinks lose their appeal, Coca-Cola is accelerating its transformation to gain recognition from the market and investors. The company's Q2 2019 earnings beat expectations, with revenue and net profit surpassing forecasts, and its stock price hitting an all-time high. Coca-Cola is repositioning itself as a total beverage company, expanding into coffee, functional drinks, and alcoholic beverages through acquisitions and new product launches.
曹玥Selling Junlebao: 'Adopted Son' May Become 'Rival', Mengniu's 'Double 100 Billion' Goal in Question
After Junlebao goes solo, Mengniu's 'Double 100 Billion' goal faces more uncertainty. On July 1, Mengniu sold all its shares in Junlebao for 4.011 billion yuan in cash, potentially losing nearly 20% of its revenue and gaining a new competitor, casting doubt on its target.
李斯One Month After AnNaiJi's Launch: The Red Bull You Knew Is Back
Many 'heavy Red Bull dependents' who have tried AnNaiJi told New Distribution reporters, 'This is the original taste of Red Bull.' With the AnNaiJi JD flagship store now online, the battle between AnNaiJi and Hua Bin Red Bull has escalated both online and offline.
澄韵In Search of the Next 'Three Squirrels': This 'Little Bear' is Leading the Way
After two years and three attempts at an IPO, Three Squirrels finally went public, surging on its first day with a market value approaching 10 billion yuan. From internet celebrity to listed company, Three Squirrels took only seven years. While people marvel at the speed of Three Squirrels, they are also examining the current 'internet celebrity speed.' Before Three Squirrels went public, there was a company that relied on the 'internet celebrity' concept to support almost all its performance: Kedi Xiaobai Milk, now favored by consumers. Founded in 1985 in a small county like Yucheng, Shangqiu, and historically producing agricultural processed products such as glutinous rice balls, instant noodles, and canned food, Kedi never imagined it would one day become an internet celebrity. And this path has widened, with daily sales of 400 tons, from one production line to fourteen, demonstrating the power of internet celebrity.
New DistributionRed Bull's Serial Crises
If China Red Bull were to disappear, what would the energy drink market look like? This hypothesis is not far-fetched, given the intensifying competition. In late May, Huabin Group's Warhorse gained a health food label, and half a month later, Thailand's TCP Group confirmed that Red Bull Anji would enter China. Since August 2016, the trademark dispute between TCP and Huabin has seen over 20 rounds of legal battles.
有趣有料的Investigation into Heizhima's Huge Advance Payments: Where Did the Funds Go?
Since 2014, Heizhima has been making large advance payments to 'independent third-party' advertising companies despite its modest profits. An investigation reveals that at least two of these companies are not truly independent but closely linked to the Heizhima group, with one company's former major shareholder and legal representative still holding a position within the group.
方京玉Has Haitian Flavoring, with a Market Cap of 270 Billion Yuan, Reached Its Peak?
Haitian Flavoring (603288.SH) has seen its market value surge over six-fold since listing, but its growth is under pressure. Despite strong cash flow, current liabilities have risen sharply, inventory has surged, and prepayments have slowed, raising concerns about whether its high valuation is justified.
袁兴Why Are Food Companies Rushing to Go Public?
Since this year, especially in June, many food companies have been fighting hard on the road to IPO. Industry analysts say that behind this wave of listings are both policy dividends from national support for private enterprises and lower listing thresholds, as well as operational pressures from consumption upgrades and single-product business models.
周子荑Li Feng in Dialogue with Zhang Liaoyuan: Reflections on Three Squirrels' IPO
On the morning of July 12, Three Squirrels went public, marking another key milestone in its seven-year entrepreneurial journey. At the end of 2011, in an ordinary coffee shop in Ningguo, Anhui, a conclusion more stimulating than caffeine was drawn: 'E-commerce can give birth to new brands.' Uncle Feng and the Squirrel Dad had remarkably consistent views on this trend, and thus began their cooperation and friendship. As the most 'focused and loyal' investor and the friend who loves 'intellectual challenges' the most, Uncle Feng witnessed many lows and highs of the 'Squirrel Dad' in this entrepreneurial journey...
与创业者同行的Arowana 'Leaps Over the Dragon Gate'! Will the Hundred-Billion 'Oil King' Become the Top Stock on the ChiNext?
Yihai Kerry Arowana Foodstuffs (Arowana), a subsidiary of Wilmar International, has taken a new step towards listing on the ChiNext board, with its prospectus revealing plans to raise 13.87 billion yuan. As the largest agricultural and food processing enterprise in China, its net profit has already surpassed that of Wens Foodstuff Group, positioning it to potentially become the new 'ChiNext leader'.
黄鑫磊 张 韵