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Browse 1957 New Distribution articles about Consumer & Categories.
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1957 articles · Page 24 of 82
“Beyond Self, Break Limits”, Red Bull Vitamin Taurine Drink Becomes Official Partner of World Snooker Events
As consumer groups expand and new consumption scenarios emerge, the energy drink market is expected to remain highly prosperous. Red Bull Vitamin Taurine Drink has become the official partner of the 2022/23 World Snooker Tour, leveraging the spirit of sports to enhance brand awareness and drive market growth.
田静The Great Defeat of Japanese Beer Brands in China
In response to a 30-year consumption recession, Japanese beer brands launched an offensive into the Chinese market. Over the past three decades, their performances varied, but they have uniformly faced a collective defeat in China. Buffett believes consumer stocks are time's best friend, but Japanese beer provides a counterexample with its 30-year decline.
金梅Devoured by Foreign Capital: Who Remembers Its Glory and Desolation?
In 1980, Li Peiquan, director of Chongqing Beverage Factory, decided to develop a Chinese cola using traditional Chinese medicine, leading to the creation of Tianfu Cola. After initial success and expansion, the brand was eventually taken over by PepsiCo in a joint venture, losing its market share and brand, only to be revived later but never regaining its former glory.
华商韬略FMCG Daily | China Resources Beer Executive Takes New Post; Carrefour Responds to COO Departure; Pangdonglai Recalls Products...
1. Fan Shikai, an executive at China Resources Beer, has been appointed general manager of Jinsha Wine. 2. Carrefour China denied reports of multiple vice presidents leaving, stating its management team is stable. 3. Pangdonglai recalled a product due to pricing issues and announced corrective measures. 4. Changshu Miss Fresh was again ordered to pay 12.33 million yuan. 5. Pinduoduo's Temu is testing its Canada site. 6. Yonghui Superstore's Huai'an Health Road store will close. 7. Hangzhou's online retail sales exceeded one trillion yuan for the first time. 8. Xiangnian Food updated its prospectus for a Shanghai IPO. 9. Moutai 1935 sales exceeded 5 billion yuan. 10. Nongfu Spring's Oriental Leaf launched a large bottle size.
New DistributionSecond-generation distributor of Unilever, Nice, Colgate and other daily chemical giants tells you how to break through in e-commerce!
At a brand's distributor annual meeting dinner, a distributor with annual sales over 100 million yuan lamented the difficulty of offline business and considered moving to e-commerce despite having no experience. This article shares the case of second-generation distributor Wang Banglai, who entered e-commerce in 2020 and achieved nearly 50 million yuan in sales within two years, highlighting the importance of seizing opportunities and hands-on involvement.
袁来FMCG Daily News | Alibaba's E-commerce Arm Cuts Jobs; Better Life Director Resigns; Xiangpiaopiao Profit Declines; Shanghai Issues First Pre-Made Food License...
Alibaba's South Asian e-commerce platform Daraz announced an 11% workforce reduction. Better Life director Hao Rui resigned. Xiangpiaopiao's net profit fell 5.54% year-on-year. Shanghai issued its first pre-made food production license.
New DistributionFMCG Daily | China Resources Beer Establishes Two Business Divisions; Carrefour Responds to Concerns; Genki Forest's Hubei Plant Runs at Full Capacity to Produce Electrolyte Water...
China Resources Beer has established beer and baijiu divisions with new management roles. Carrefour responds to business concerns, Genki Forest's Hubei plant runs at full capacity for electrolyte water, and other FMCG news.
New DistributionJapanese Beverages Quietly Penetrate China for 40 Years
Recently, the nationwide rush for electrolyte water made Genki Forest a fortune, but the biggest winner was a Japanese pharmaceutical company that had waited decades for this moment. Over 40 years, Japanese beverage giants like Otsuka, Suntory, Ito En, and Yakult have quietly entered China, enduring years of cold reception before finally reaping rewards through persistence and long-term strategy.
华商韬略FMCG Daily: Liquor Companies Banned from Listing; Nongfu Spring Raises Prices for Some Barrel Water in Hangzhou; 21 Financing Events in Food & Beverage Sector in January...
1. Liquor companies are banned from listing, as the main board IPO 'traffic light' rules reportedly change. 2. Nongfu Spring raises the price of 19L barrel water in Hangzhou from 20 yuan to 22 yuan per barrel. 3. Yiming Food expects a net loss of 110-135 million yuan for 2022, turning from profit to loss. 4. In January, the food and beverage sector saw 21 financing events totaling over 7.5 billion yuan. 5. COFCO Fortune's 21 billion yuan strategic investor project lands. 6. OATLY and Bilibili launch a new ice cream. 7. 1688 announces organizational restructuring. 8. Hangzhou Jiuba Technology (Huitehui - Unmanned Retail) receives 20 million yuan in angel financing. 9. Tropical fruit manufacturer 'Tianye' lists on the Beijing Stock Exchange.
New Distribution2022 Global Snacking Report: Snacking Replacing Meals More Evident
Mondelez International has released its fourth annual State of Snacking report, revealing that snacks are increasingly replacing traditional meals, with 71% of consumers snacking at least twice daily. The report highlights trends such as mindful indulgence, sustainability concerns, and the rise of personalized and plant-based snacks.
FBIFSignals from Tang Binsen's Internal Letter: From New Consumption to Mainstream Consumption, Broadening Hero Products and Strengthening Channels
On January 14, 2023, Genki Forest founder Tang Binsen released an internal letter reviewing 2022 achievements and outlining 2023 priorities, including organizational adjustments and a focus on sales. The letter also highlights the success of the electrolyte drink 'Alien' and the potential of 'Fiber Tea' as the company's third growth engine.
康治强Top 10 Events in the Pre-Made Food Industry in 2022: Some Entered with High Profile, Some Cut Losses to Survive
In 2022, the pre-made food industry underwent significant changes, with some entering the market with high profile, others exiting quietly, and brands experiencing both growth and losses. This article reviews ten representative events from the past year, including local governments competing to become the 'Capital of Pre-Made Food', capital investments, controversies over additives, and cross-industry entries, providing an overview of the industry's development.
红餐产业研究院The 'New Diamond Decade' Approaches: How Can Chinese Brands Embrace Change?
Market conditions and environments may change, but the essence of capturing consumers remains constant. On January 8, the 'Rising Against the Trend: The Path to Breakthrough for Chinese Brands' summit was held in Shanghai, where representative Chinese brands such as Junlebao, Jinmailang, Dongpeng Beverages, Luckin Coffee, Yezhifeng, Tasly, Conba, Talanis, Kongke Pasta, and Daily Dark Chocolate, along with Xie Weishan from Junzhi Billion Strategy Consulting, delivered keynote speeches sharing insights on breaking through in the new landscape. In the post-pandemic era, a new recovery cycle is brewing...
New Distribution2023, Survival Rules in the Shadow of Consumer Giants
A prediction: in 2023, new consumption will return to its true value. In previous years, new consumption was tarnished by speculators and quick-money seekers, making it synonymous with internet celebrities and white-label products. Those truly dedicated to their craft were frustrated. Looking back, 2021-2022 were stagnant years for the industry, and most opportunists couldn't sustain themselves. Some shifted to the metaverse, while others tried one last gamble and ended up unable to afford high-speed rail home for the New Year. The laws of market economy exist objectively; they may arrive late, but they will come. In 2023, let's pull up chairs and wait together.
黄晓军The 'Light' and 'Heavy' of Snack Foods: Which Weighs More?
In the FMCG industry, snack foods are a hot track. As the market shifts from growth to maturity, companies are reassessing their strategies, moving from a focus on traffic and scale to a more balanced approach emphasizing efficiency and cost control. This article analyzes the shift between asset-light and asset-heavy models, using examples like Three Squirrels and Qiaqia Food to illustrate the trade-offs and strategic pivots.
勾勾The Only Growth Opportunity in the Second Half of New Consumption
Last year, financial writer Shen Shuaibo proposed that any hot track in the domestic market would go through four stages: capital attention to serious teams, speculators entering, bubble bursting, and industry returning to rationality. By the first half of 2021, the bubble was gradually bursting, and a wave of closures came. At that time, friends in Shanghai organized a discussion on how to break through in the second half of new consumption, but I felt the concept was problematic; the second half might not have arrived yet. Until 2022, several brands I had favored faced problems: traffic fading, revenue declining, capital retreating, and internal conflicts. The real dividing line is not the closures but brands starting to clean up the traffic battlefield.
黄晓军Shrinking Infant Formula Market: Is Adult Milk Powder the Next Growth Frontier?
As China's birth rate continues to decline, the infant formula market has become fiercely competitive, prompting anxious dairy companies to pivot toward adult milk powder as a new growth avenue. Despite a flurry of product launches, the adult segment remains a niche market with limited scale, though its long-term potential tied to an aging population keeps players engaged.
荆玉Divergence in Group-Buying Stores: Similarities and Differences Between the Northern and Southern Schools
As the undisputed hot track of 2022, group-buying stores have undergone a year of rapid advancement and differentiation, gradually forming different factions. The Northern school is represented by Shijiazhuang's Xiaoxu Daojia, the Southern school by Nanjing's Guofengjia, and there is also Meilintao, born in the Central Plains, which can be seen as an empowering group-buying store upgraded from the Northern school model. Using Xiaoxu Daojia, Guofengjia, and Meilintao as representative cases, we analyze the similarities and differences between the Northern and Southern group-buying stores.
黄腾飞40 Years of Turbulence: How Can Snack Foods Win This Era?
Over 40 years of turbulence, China's snack food industry has reached a trillion-yuan market. From 'eating enough' and 'eating well' to 'pleasing oneself' and 'benefiting oneself', the changing times have eliminated struggling players while opening new space for rising newcomers. So what era are snack brands in now? In terms of category development, the era of 'one cookie ruling them all' is long gone, and post-pandemic snack categories are becoming more refined and functional. In terms of channels...
FBIFConsumer Recovery Begins with Baijiu
As pandemic prevention policies are gradually relaxed, the market anticipates a recovery in the consumer sector, making the food and beverage industry the brightest star in the market this week. The baijiu sector rose 6.94% in the past week and 19.30% in the past month, outperforming the broader market, with mid-range brands like Kouzijiao, Golden Seed, and Shunxin Agriculture leading the gains. In terms of capital inflows, Wuliangye saw net inflows of 2.252 billion yuan in a week, ranking first, while Kweichow Moutai, Shanxi Fenjiu, and Laobaigan also received significant northbound capital increases. Baijiu...
小卢鱼Policy Tailwinds: What New Trends Will the Upcoming New Year Goods Market See?
With the optimization of epidemic prevention policies, the upcoming New Year goods market is expected to see a strong recovery. Distributors must seize the opportunity to maintain their market share and pursue growth, especially in the gifting sector where health-conscious products like nut gift boxes are performing well.
AmyThe Spring of Baijiu Going Global in the 'Low-Alcohol Era'
With the gradual relaxation of China's epidemic prevention policies, market expectations are optimistic, especially for the recovery of the consumer sector. Baijiu, as an important carrier of traditional Chinese culture, plays a crucial role in the consumer market. Although Baijiu in the primary market has not been favored by capital recently, the secondary market shows continuous favor, with the sector rising 6.94% in the past week and 19.30% in the past month. However, the export performance of Baijiu remains lackluster, and the article suggests that low-alcohol Baijiu may be the key to successful international expansion.
编辑部Abbott Exits, Nestlé Pushes In: Where Are the Opportunities in China's Formula Market?
After the melamine scandal, how did domestic formula brands rise quickly from the ruins? After losing its leading position, where is the opportunity for Nestlé's infant formula to overtake on the curve?
李相如High-Debt Model Fails, Better Life Chain on the Brink of Collapse
Traditional large supermarkets are undergoing a deep transformation. On December 14, Better Life Commercial Chain Share Co., Ltd. announced a major strategic adjustment, including closing and exiting the Sichuan market, shrinking Jiangxi to three cities, and closing inefficient loss-making stores in Hunan and Guangxi, while continuing to operate shopping malls and department stores. The company expects closure losses of 300-500 million yuan.
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