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Browse 1976 New Distribution articles about Retail Formats.
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1976 articles · Page 30 of 83
Mass Store Closures and Vicious Price Wars Haven't Occurred; Snack Stores Still Have 80-90% Market Space to Unlock
Last Monday, I had a live-streamed conversation with Mr. Tan. Tan Zhiwang, a seasoned consumer investor with over 10 years of experience, witnessed the development of the tea beverage industry from 2016 to 2021, participated in fresh food chain investments in 2017, and entered the snack discount store track in 2021. He has invested in projects such as Guming, Yipin, Snack Cabin, and Aotle. Why invite him? Recently, New Distribution has published numerous articles on hard discount snacks and held multiple live streams. We hope to help everyone understand hard discount snacks more deeply and comprehensively from different perspectives.
任文青AndyFresh-made Snacks and Discount Snacks: A Head-on Clash
Unlike snack discount stores that sell long-shelf-life pre-packaged products, the fresh-made snack track, which has risen rapidly with features such as short shelf life and fresh and healthy attributes, has become a new force that cannot be ignored. In this regard, a snack brand CEO once mentioned in an internal speech, 'Three snack business models—offline specialty stores, fresh-made snacks, and bulk snacks—have fully blossomed.' The author notes that in recent years, besides hot snack discount brands such as Snacks Busy, Zhao Yiming Snacks, and Snacks Youming, fresh-roasted snack brands led by Xueji Roasted Goods and Panda Momo have successively attracted capital favor.
阳子Traditional Supermarkets Struggle in Instant Retail, Risk Becoming Cannon Fodder
Traditional supermarket giants like Walmart, Carrefour, Yonghui, RT-Mart, Lianhua, China Resources Vanguard, Better Life, and Zhongbai are increasingly struggling under the pressure of instant retail platforms such as Meituan Flash Purchase, JD Daojia, Ele.me, Taobao Fresh, and Hema. Forced online, they face declining foot traffic, massive store closures, and heavy losses, while their online efforts remain dependent on third-party platforms, leaving them at a competitive disadvantage.
抛砖Covering Over 40,000 Small Stores with Daily Order Value Exceeding 4 Million Yuan: The Replicable Supply Chain Platform Business of Rongcheng Yigou!
With the significant decline in traffic at KA hypermarkets and offline supermarkets, competition has shifted to communities and convenience stores, changing the role of distributors. In response, Li Feng, head of New Distribution and dean of the Distributor Academy, and Qin Xian, founder of Rongcheng Yigou, discussed in a live broadcast how distributors can undergo digital transformation and build their own B2B platforms, exploring the opportunities and challenges of self-built B2B for distributors.
李锋、覃宪Bianlifeng, known for direct operations, suddenly opens franchising
From loudly declaring 'all direct-operated, no franchise stores' to quietly opening franchising, has Bianlifeng burned through its $1.5 billion in total financing? Bianlifeng has not received new financing for three years. From $300 million in Series A in February 2017, $256 million in Series B in October 2018, to May 25, 2020, when Bianlifeng first publicly disclosed its financing and store profitability, a spokesperson said: 'Bianlifeng has cumulatively raised $1.5 billion.' Full direct-operated rapid expansion and digital teams require substantial funds, and without financing for three years...
石头A 20-Yuan Moutai Chocolate: The Taste of Being Taken for a Ride
A 20-yuan Moutai chocolate: slightly alcoholic, overly sweet, and not particularly tasty. On September 14, Dove and Kweichow Moutai announced the launch of their co-branded Maoxiaoling chocolate on September 16, which quickly topped Weibo's hot search. The author visited the Moutai ice cream flagship store in Beijing's Chaoyang Joy City, where the chocolate sold out within half an hour, sparking accusations of hunger marketing. The article questions whether the success of the earlier sauce-flavored latte can be replicated, noting that the chocolate's availability is limited and its appeal to young consumers may be waning.
叶丹璇A Store Earning 80,000 Yuan a Month? A Super Franchisee Reveals the Secrets of His Snack Discount Store Business
A super franchisee in the snack discount store industry reveals that in northern China's county markets, a single store can generate daily revenue of 20,000-30,000 yuan and monthly profits of 60,000-80,000 yuan, with top performers reaching 100,000-150,000 yuan. He shares insights on investment returns, risks, and the industry's future, emphasizing the current dividend period and the importance of location and experience.
任文青AndyFreshippo's Busy 2023
On September 9, Freshippo officially revealed that it would open 30 stores in September, including 16 Freshippo stores, 3 Freshippo mini stores, and the first Freshippo 'Premier' black-label store. Freshippo stated that the 'Premier' store will feature many unique products and domestic first launches of some imported goods. Meanwhile, in a self-reform effort, Freshippo will fully transform into a discount store model across three dimensions: differentiated products, building a vertical supply chain, and controlling internal operating costs. Hou Yi said that the Chinese retail market still has many shortcomings and needs to develop a business model with Chinese characteristics and international advanced retail experience.
刘敏露Young Shoppers Are Losing Interest in Discount Stores' 'Wool'
Tian Yu recently felt frustrated shopping at 'Hi-Tech Go' when she found an extra 4 yuan on her bill for a face mask and two orange juices, due to the store's member and non-member pricing. She questioned why she should pay 99 yuan for a membership to enjoy better discounts at a discount store. Similar complaints are popping up on Xiaohongshu, reflecting a growing dissatisfaction with membership models at discount stores.
林京The 'Commercial War' Turns to Sugar-Free Tea
A new 'commercial war' is unfolding. Recently, consumers posted photos of Suntory oolong tea priced at 3.8 yuan per bottle on supermarket shelves, sparking speculation of a price war and trending on Weibo. However, Suntory denied any price adjustments. Despite the rumor, sugar-free tea is gaining popularity among young consumers for health reasons, with brands like Suntory and Oriental Leaf expanding their presence.
燃次元工作室Is the Relationship Between Salespeople and Store Owners Worth Anything?
Stores are where products are sold, serving as the link between products and consumers, and are the most critical link in product distribution. Winning stores means winning the market, and seizing stores has become a key to marketing success. However, stores require good relationships (keqing), and with strong relationships, greater sales can be achieved. In past reports by New Distribution on distributors, especially during the three years of pandemic lockdowns, many distributors who invested in relationship-building saw positive results, avoiding losses and even growing against the trend. China is a society that values personal connections, so in terms of salesperson skills, they are divided into three categories: attitude skills, relationship skills, and business skills. Among these, relationship skills are considered the most important, accounting for 80% of the factors in closing deals.
高级研究员 海游Nationwide Stores Exceed 3,300: Wanchen's Four Snack Retail Brands Merge Under 'Haoxianglai'
On September 12, 2023, Wanchen held a media conference in Beijing to announce the merger of its four snack chain brands—Haoxianglai, Laiyoupin, Luxiaochuan, and Yadiyadi—under the unified name 'Haoxianglai'. This move aims to accelerate synergy and integration in brand image, market expansion, operations, digitalization, and culture, further consolidating Wanchen's leading position in the snack hard-discount industry.
任文青AndyEveryone Is Learning from Sam's Club, but There Is No Secret
In 2015, a new retail war broke out in China. On one side were traditional supermarkets like Yonghui, RT-Mart, and Carrefour with hundreds or thousands of stores; on the other were Hema, JD 7Fresh, and Miss Fresh backed by internet capital and technology. Eight years later, the retail brand most closely associated with China's 70 million middle-class consumers is none of the participants in that battle, but Sam's Club, which was ignored by everyone at the time.
晚点团队The Life-and-Death Battle in Retail Is Not in Beijing, Shanghai, or Guangzhou
Retailers are increasingly targeting lower-tier markets due to cost advantages, lower competition, and growth potential. Both local and foreign companies are expanding into these areas, but challenges such as price wars and market saturation remain.
十里Instead of Letting Others Steal 30% of Their Business, Why Don't Distributors Open Their Own Snack Stores?
A distributor once asked me if he should open his own snack store after seeing snack stores cause 30-40% sales declines in their vicinity. Rather than letting others take the business, why not do it themselves? They already have supply chain advantages. This article explains three concepts—hard discount, chain franchising, and distribution-retail integration—to help distributors understand the industry transformation and decide whether to open stores.
任文青AndyRT-Mart's 'No Price War' Strategy Redefines Supermarket Price Competition
As the price war among supermarkets intensifies, RT-Mart has quietly joined with a 'No Price War' campaign, focusing on quality and value rather than confrontation. By offering competitive prices on key products, RT-Mart aims to benefit consumers and showcase its quality-price advantage without engaging in direct rivalry with competitors like Hema and Sam's Club.
李迎Traditional Snack Companies Are 'Fleeing' the Internet
As cities rush to revive consumer sentiment, snack stores with minimalist decor and footprints rivaling Miniso stand out. Bestore recently opened a 1,200-square-meter superstore in Wuhan, its largest nationwide, drawing over 10,000 visitors and sales exceeding 760,000 yuan in three days. Despite lackluster performance, including capital reductions and store closures, Bestore is doubling down on offline channels, reflecting a broader industry shift as online growth stalls.
罗弋Deep Cultivation of Offline Channels, Covering 6,000+ Restaurant Outlets and 4,000+ Traditional Stores: The 26-Year Business Wisdom of a Traditional Distributor!
From the 1990s to today, the trading and distribution business has undergone tremendous changes, from the early dividends of information asymmetry to the rise of hypermarkets, the impact of internet e-commerce, and now the proliferation of fragmented channels. Distributors have continuously evolved with these changes; those who adapt grow larger, while those who don't are gradually eliminated. Recently, New Distribution interviewed Huang Silong, chairman of Guiyang Lingyun Trading Co., Ltd., who has been in the trading business for 26 years. Starting his business in 1997, he has grown from wholesale to a regional leading distributor, covering over 10,000 stores.
周群Hema Wrestles with Sam's Club with One Hand, Adjusts Prices with the Other
Hema's 'Move the Mountain Price' and 'Cutting Price', Meituan's 'Tug-of-War Price'... Although Hema officially explains these as references to the fable of the Foolish Old Man and determination, netizens see it as Hema sparking a price war with Meituan, Sam's Club, and Dingdong Maicai. For competitors and industry insiders, Hema's move is significant because it marks the first time the company, previously a symbol of consumption upgrade, is focusing on price. In traditional perception, consumers lucky enough to live in Hema's delivery areas have always been price-insensitive but quality-sensitive.
赵蓓From Zero to 100 Million in Six Years: The Growth Story of a Distributor Representing 80+ Brands Including Lee Kum Kee and Totole, with 5,000+ Stores
Despite the general downturn in distribution, some distributors still find growth opportunities by seizing market share. Bajie Trading, a seasoning distributor in Nanchang, Jiangxi, achieved over 100 million yuan in sales within six years of its founding in 2014, by focusing on fine management and adapting compensation models to different stages of growth.
New DistributionFarewell to Beijing's Last Carrefour Stores
Carrefour's Shuangjing and Siyuanqiao stores are the last two remaining Carrefour supermarkets in Beijing. As of June 2, 2023, the Shuangjing store's business hours were adjusted to 10:00-19:00. It's hard to imagine a supermarket on Beijing's Third Ring Road closing at 7 PM. At 9:30 AM, the yellow fence outside the Shuangjing store was not yet open, but the "Shopping Card Consultation" desk, simply assembled from two tables, was already crowded with people, mostly elderly. The author observed on site that to buy 100 yuan worth of goods at Carrefour now, you can only use 20 yuan from your shopping card, and the remaining 80 yuan must be paid in cash or via mobile payment; additionally, you must first provide your name and phone number to complete Carrefour membership real-name verification, then wait 10 working days to check the review result at the cashier. After approval, each shopping card can be used to spend 500 yuan, valid for the current month.
刺猬公社编辑部The Secret Behind Sam's Club's 30-Fold Performance Growth
Walmart China's Q2 sales reached $4.1 billion, up 21.7% year-over-year, with e-commerce growing 44%. Sam's Club's success is attributed to its 'new,奇特' product strategy, internet marketing, and instant retail, driving sales from 300,000 yuan to 10 million yuan per store daily.
张陈勇Who Is Being Disrupted by the Rise of Niche Retail Formats?
Niche, low-price retail stores are on the rise, disrupting traditional supermarkets and convenience stores. These stores, often run by distributors or entrepreneurs, leverage supply chain advantages and low operating costs to offer competitive prices, reshaping the retail landscape.
十里Snack Stores Take Away 30% of Business, 200,000 Distributors Face a 'Life-or-Death Race'!
In June, a friend added me on WeChat and said that distributors, especially those handling big brands, are struggling to survive. He is a distributor in a county-level city in Hubei, mainly supplying leisure food to supermarkets, but his business has been hit hard by the rise of snack discount stores, which have opened about 50 stores in his area and caused a 50% decline in his main client's sales. This article analyzes the phenomenon of snack hard discount stores, their impact on traditional distribution, and offers strategic advice for distributors.
任文青Andy