Consumer & Categories
A Comprehensive Analysis of Functional Foods: New Opportunities for Health Foods in the New Consumption Era
In the wave of new consumption, functional foods have become a hot track for category innovation. Whether as a supplement, optimization, or replacement for Chinese dietary habits, they are significantly reshaping the composition of modern food categories. This article aims to clarify what functional foods are, which evolutionary needs of human food consumption they address, and where future opportunities for health foods lie.
Gavin