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Articles by 创新零售社
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Ele.me Finally Turns 'Orange'
Today, an announcement marked the end of the traditional food delivery brand Ele.me, replaced by the new Taobao Flash Purchase. This change is not just a brand visual overhaul but a deep strategic adjustment by Taobao in the instant retail sector, redefining Alibaba's position in the instant delivery market amid the wave of consumption upgrade.
创新零售社From Taobao Convenience Stores to Flash Warehouses: This Path Must Be Walked After All
At the Taobao Flash Purchase Ecosystem Conference, Alibaba Group announced the upcoming launch of its instant retail flash warehouse brand, 'Taobao Convenience Store,' offering 24-hour sales of various categories with around 10,000 SKUs. This move signals that instant retail has become infrastructure, and the competitive edge now lies in stable local supply networks rather than scale or speed.
创新零售社Community Group Buying Heats Up: Is SF Express Building 'Fenghuotai' to 'Play with the Feudal Lords'?
The 'Nine No's' for community group buying came abruptly but just in time, giving the entire track a chance to catch its breath. However, the 'light brake' within the track has made it possible for those outside the walls to test the waters. Currently, SF Express has officially launched its community group buying platform 'Fenghuotai', which can be found in both mini-programs and official accounts. However, perhaps due to previous lessons from SF Preferred and SF Heike, SF's entry into the biggest internet trend of 2020 has been very low-key. According to SF official...
创新零售社Nanjing Issues Compliance Notice for Community Group Buying, Prohibiting Dumping Below Cost
Nanjing has taken the lead in issuing a compliance notice for community group buying, requiring platforms not to engage in low-price dumping below cost. Alibaba, Meituan, Didi, and others have signed the notice.
创新零售社Expensive, Late, Expired, Unsold: Where Does Alibaba Retail Link's Confidence Come From?
As the head of Retail Link, the leading FMCG B2B platform, Lin Xiaohai shares his views on industry development, the platform's progress after three years, and its relationships with brand owners, distributors, and competitors. At the August 28 press conference in Hangzhou, Lin detailed the company's strategic shifts, service commitments, and digital initiatives aimed at empowering small retailers.
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