On September 10, Teacher Wei Qing launched the industry's first live video training session on the WeChat public platform: 'Excerpts from the Universal Terminal Visit and Sales Model'. This platform is one of the first to release the video. Today, we publish the video for those interested to learn.

Course Content:

  1. Detailed Explanation of the Universal Visit and Sales Skill Model:

    • Terminal Visit and Sales Skill Model 1: Analyze the store's product structure from 11 dimensions, telling the store owner: "It's not that I want to sell you goods, but that your store lacks this product."
    • Terminal Visit and Sales Skill Model 2: The "profit story" is not as simple as purchase price minus selling price; calculate terminal profits thoroughly from 25 dimensions, telling the store owner: "It's not that I insist on selling you goods, but that you will definitely make money selling this product."
    • Terminal Visit and Sales Combination Tactics:
      • Formation 1: "Ice-breaking Combination"
        • 8 routines to quickly break the ice, build rapport, and facilitate sales when visiting unfamiliar terminal customers.
        • Before visiting, you must first shorten the distance with the store owner and eliminate their guard to win the opportunity to visit and sell.
        • How to deal with "stubborn households" who firmly refuse to buy.
        • What to do when "the store owner is always absent"?
        • Case sharing on overcoming "stubborn households".

  2. Brief Introduction to the Universal Visit and Sales Skill Model:

    • Terminal Visit and Sales Skill Model 3: Analyze sales prospects from 7 dimensions, telling the store owner: "It's not that I insist on selling you goods, but that this product is suitable for sale in your store."
    • Terminal Visit and Sales Skill Model 4: Analyze the store's inventory structure from 2 dimensions, telling the store owner: "It's not that I insist on selling you goods, but based on inventory and sales data, it is calculated that your store should stock this much."
    • Terminal Visit and Sales Skill Model 5: Analyze the surrounding business district from 3 dimensions, telling the store owner: "It's not that I insist on selling you goods, but analyzing your business district, this product is suitable and popular for sale."
    • Terminal Visit and Sales Skill Model 6: Analyze purchase policies from 6 dimensions, telling the store owner: "It's not that I insist on selling you goods, but if you sell my product, at least you are guaranteed not to lose money."

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