TOPIC ARCHIVE

Supply Chain & B2B articles

供应链/B2B

Browse 596 New Distribution articles about Supply Chain & B2B.

Published articles

596 articles · Page 24 of 25

Brand Marketing

Yihaodian's Tmall Flagship Store Closed: Why Is JD.com Integrating So Quickly?

According to Lianshang.com, just three days after JD.com acquired Yihaodian, the integration has already led to major changes. On June 24, the Tmall flagship store of Yihaodian disappeared, indicating the rapid pace of the deal. Analyst Yun Yangzi believes the key is the supply chain cooperation between JD.com and Walmart, with Walmart's physical stores integrating with JD Daojia and using the Dada logistics platform, which may also involve restrictions on Walmart China's e-commerce operations.

云阳子
E-commerce & Instant Retail

Where Is B2B E-commerce Headed in 2016?

After last year's market groundwork and trials, B2B e-commerce companies have sprung up in 2016, with at least 2,000 platforms nationwide and growing. This article analyzes popular FMCG B2B models, including heavy logistics, light logistics, and pure platform models, and discusses the pros and cons of distribution and self-operated models, as well as entry points through distribution channels and catering channels.

消费日曝
Capital, Earnings & M&A

Liu Qiangdong: It's Time to Acknowledge That E-commerce Cannot Do Without the B2C Logistics Model

According to the National Development and Reform Commission, China's total social logistics costs in 2015 reached 10.8 trillion yuan, accounting for 16% of GDP, compared to 5-6% in Japan and 6-7% in Europe and the US. Despite the rapid growth of the express delivery industry, most companies are barely profitable or even loss-making. Liu Qiangdong argues that the B2C logistics model, which JD.com has pioneered, is essential for e-commerce and can reduce social costs.

New Distribution
Supply Chain & B2B

The B2B Road Is Not as Smooth as Imagined: Rationality Needed in Traditional Industry Upgrades

The article argues that B2B e-commerce platforms in traditional industries face significant challenges, including the difficulty of distinguishing real transactions from subsidized or fake ones, and the complexity of replacing existing distribution channels. It emphasizes the need for rational investment and innovation, focusing on team strength, market size, timing, and sustainable models rather than just transaction volume.

Iris
Supply Chain & B2B

FMCG B2B Platforms: Three Reasons Logistics Must Come First

2015 was dubbed the inaugural year for vertical B2B e-commerce. In the FMCG sector, platforms like Zhanghe Tianxia, Huimin Wang, and Jinhuobao rapidly rose with successive funding rounds, stirring the waters. By 2016, with giants like Alibaba and JD.com entering the fray, the nascent FMCG B2B e-commerce platforms were instantly engulfed in fierce competition, with major players and dark horses carving out territories—some splurging millions, others exiting quietly, as the tides turned. The internet will inevitably transform every industry, including FMCG distribution, without a doubt. But the only question now is when, where, and how?

New Distribution
Dealer Operations

How Are FMCG Distributors Being Killed by B2B?

This article discusses how B2B platforms are disrupting traditional FMCG distribution by using strategies like price parity, value-added services, and eventually taking over small retailers, leading to the demise of traditional distributors. It outlines a four-stage process and warns that distributors must adapt or be eliminated.

赵波
Supply Chain & B2B

A Comprehensive Look at Mainstream FMCG B2B Business Models in China

This year, FMCG B2B platforms have sprung up like mushrooms, with over a hundred known to the author alone. Although transaction methods are only two types—matching and self-operated—the operational logic and details vary greatly. The author has compiled the models of 18 mainstream FMCG-related B2B platforms in China to help those interested in understanding FMCG B2B.

赵波
Industry Trends

2016 China B2B E-commerce Industry Research Report

China's B2B e-commerce transaction scale has grown steadily, reaching 11.8 trillion yuan in 2015. Application software service models provide technical support for bulk commodity trading B2B e-commerce. For SME B2B e-commerce, deep supply chain needs and the ability to provide comprehensive services will be future competitive points.

分析师 焦定坤
Consumer & Categories

Will the Supply Model of Grain, Oil, and Condiments in the Catering Channel Be Rewritten by B2B Platforms?

Recently, we visited three B2B platforms focused on the catering industry: Caiba, Tongying Tianxia, and Meicai. Although all are B2B, their models differ slightly. Through an introduction and analysis of these three models, we discuss whether the supply model for grain, oil, and condiments in the catering channel will be rewritten by B2B platforms.

赵波
Dealer Operations

Distributors Venturing into B2B Platforms Must 'Shop Around'!

This year marks a breakthrough for internet transformation in the FMCG industry, with Alibaba and JD.com entering traditional supply and distribution, and numerous B2B platforms emerging, all claiming to overturn the existing landscape. Chinese FMCG distributors face pressure from both ends, earn razor-thin profits, yet are criticized for inefficiency, prompting a mix of attempts to bypass, integrate, disrupt, or optimize them, leaving many distributors confused and anxious about being marginalized.

赵波
Dealer Operations

Distributors Doing B2B: Build Their Own Platform or Join a Franchise?

This article analyzes the pros and cons of distributors building their own B2B platforms versus joining existing ones, and advises them to accurately assess their own capabilities and market conditions before deciding. It also announces an online salon on the topic.

赵波
E-commerce & Instant Retail

Yantai Yishang Model: Logistics is the Foundation for Transitioning to B2B E-commerce

Just like the development of C-end e-commerce, the evolution of B-end e-commerce also takes time. In this process, Yantai Yishang, a distribution e-commerce platform in Yantai City, Shandong Province, has firmly seized the emerging e-commerce opportunities and provided a good model and platform for a new round of distributor transformation. From logistics to platform, the two complement each other. Yantai Yishang Logistics is the largest modern warehousing and logistics platform in Yantai and also the largest B2B e-commerce platform locally. In simple terms, retail stores place orders for goods from various distributors on Yantai Yishang's online platform, and Yantai Yishang can quickly deliver the goods from various distributors to the stores in a unified manner.

杨留原
Supply Chain & B2B

Why FMCG B2B Platforms Must Operate Their Own Inventory to Succeed

After discussions with the head of Jinhuobao, the author realized that asset-heavy models can scale rapidly by leveraging social resources. This has significant implications for B2B e-commerce platforms, which should consider self-operated models to ensure supply chain control and profitability.

赵波
Capital, Earnings & M&A

Alcohol B2B Cannot Change the Distribution Channel Landscape of Baijiu

Yijiu Pi, a leading alcohol B2B e-commerce company, recently announced the completion of a B+ round of financing of 200 million yuan. The round was led by Yuansheng Capital and Zhongding Chuangtou, with existing investors Source Code Capital and Lighthouse Capital participating. Lighthouse Capital continued to serve as the exclusive financial advisor. This has attracted widespread attention in the alcohol industry. Famous liquor manufacturers hold market power, and alcohol B2B cannot change the distribution channel landscape of baijiu.

New Distribution
Capital, Earnings & M&A

B2B Supply Chain: Blue Lake Capital's View on 'Internet+'

This article shares Blue Lake Capital's observations on how mobile internet is transforming traditional B2B supply chains, focusing on three key characteristics of wholesale markets: accelerating non-standard product transactions, pricing, and improving product variety and search speed. The author argues that by integrating scale through mobile e-commerce, startups can move the efficiency frontier and disrupt existing players.

New Distribution
Supply Chain & B2B

More Than 90% of FMCG B2B Platforms May Die on the Road to Success

In the context of the booming B2B sector, entrepreneurs are rushing into this market full of opportunities and uncertainties. The author, optimistic about future B2B trends, shares insights to provoke thought among industry practitioners. The article analyzes several FMCG B2B platforms with different entry models, such as Zhanghe Tianxia, Huimin Wang, JD New通路, Alibaba Retail通, and Yishang Model, highlighting their characteristics and challenges.

赵波
Supply Chain & B2B

Insights into FMCG B2B: Logistics as the Foundation, Small Stores as the Core, and Platforms as Both Teachers and Traditional Chinese Medicine Doctors

This publication recently organized visits for 152 distributors from across the country to three B2B models suitable for distributor transformation: Yantai Yishang, Jinan Beiquan, and Zhengzhou Piduoduo. Through in-depth exchanges, the author concludes that logistics is the infrastructure of the supply chain, small stores are the core nodes connecting suppliers and consumers, and platforms must act as both teachers and traditional Chinese medicine doctors to solve distributors' problems.

赵波
Industry Trends

FMCG Distribution B2B Full Inventory: Many Players, a 10-Trillion-Yuan Market with Great Potential

According to Tobey.com, based on logistics topology, B2B in physical trading can be divided into two categories: distribution hub and local service, both attracting capital attention. Last year, bulk B2B was favored in the hub model, while this year, more complex capital moves are expected in petrochemicals and rubber/plastics. In local services, fresh food and meal distribution saw a boom as O2O faded, and this year's hotspot may be FMCG distribution. Under this forecast, Tobey.com has sorted participants in FMCG distribution into four categories: internet online trading market, trader transformation, SaaS ordering, and cross-industry giants.

令狐小二
Distribution & Channels

Is the Opportunity for Distribution E-commerce Here? Insights from Yantai Yishang Logistics

A recent visit to Yantai Yishang in Yantai excited me. Unlike previous e-commerce that conquered commerce with internet, Yishang is a commercial player using the internet to solve previously unsolvable problems, reshaping China's fragmented commercial system without burning cash or gimmicks, offering real value. Since Taobao's rise, distributors have felt threatened by disintermediation, but with nearly 30 trillion yuan in retail, e-commerce only accounts for 10%, leaving traditional channels dominant. After visiting Yantai Wanshanggou, I believe the time for distribution e-commerce has come.

刘春雄
Dealer Operations

In the B2B Era, How Should Distributors Upgrade Their Core Value?

As a model of B2B, HuiCong is a pioneer, but its current development is awkward; Alibaba's 1688 has not succeeded but is not dead, having cooked half-cooked rice; JD.com's new "New Channel Business Unit" this year is inevitably seen as a speculative move to try elsewhere when at a disadvantage in the B2C market. Any innovation, including business model and channel model innovation, must bring value to society, otherwise it will die halfway. This value includes value addition, cost reduction, and good consumer experience. B2B as a channel innovation cannot violate this fundamental principle.

黄润霖
Capital, Earnings & M&A

Core Resources Flock to B2B, Total Funding Soars 699%, B2B to Produce BAT-Level Stars

A series of signs indicate that To B is one of the few areas retaining a spring-like atmosphere in the capital winter, and is the most likely to become the biggest internet trend after O2O. Big names have recently spoken out in favor of To B. In early 2016, several notable events in the internet sector showed special trends. One was Zhaogang.com's 1.1 billion yuan financing, the highest since Meituan-Dianping. Another was the well-known host Lang Yongchun resigning from CCTV to join Zhaogang.com. A series of signs indicate that To B (enterprise-oriented internet services) is one of the few areas retaining a spring-like atmosphere in the capital winter, and is the most likely to become the biggest internet trend after O2O.

New Distribution
Supply Chain & B2B

Tang Guangliang: FMCG B2B without Commerce Flow and Logistics is Nothing but Hooliganism

In this article, Tang Guangliang, CEO of New Distribution, argues that FMCG B2B platforms without commerce flow and logistics are nothing but hooliganism. New Distribution will follow the principle of 'FMCG B2B regional dominance' by expanding into prefecture-level cities, building logistics centers there to shorten delivery radii and improve service quality, thereby building future competitive barriers. As FMCG B2B becomes an industry trend, the battle between asset-heavy and asset-light models may determine who goes further.

New Distribution
Dealer Operations

Distributors, Don't Be Naive: Do You Really Think You Can Make Money from B2B Platform Transaction Fees?

Many distributors initially plan to build B2B platforms with the idea of profiting from transaction fees, but the author argues this is naive and unlikely to yield significant profits. The article explains why relying on transaction flow for revenue is flawed, and suggests that the real value of B2B lies in centralized procurement and distribution to reduce costs and increase sales.

赵波
Supply Chain & B2B

Dissent: Is the B2B Business Model Unreliable?

The article argues that B2B e-commerce platforms may not be as reliable as they seem, as many rely on subsidies to inflate transaction volumes, similar to the O2O bubble. It highlights challenges in traditional industry supply chain upgrades, such as buyer/seller markets, intermediary dealers, and SKU complexity, and suggests that rational investment should focus on team strength, market size, timing, and sustainable models.

New Distribution