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Articles by 周平建
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The 345 Rule: How to Be a Great Team Leader
In today's highly competitive environment, companies need a strong, wolf-like sales team to gain an edge. The key to such a team is the leader, and this article introduces the 345 Rule—covering three stages, four responsibilities, and five requirements—to help you become an effective team leader.
周平建Seven Swords to Drive Terminal Sales: Selling Wine Is No Longer Difficult!
Market challenges, consumer rejection, ineffective terminal staff, and slow product movement are common issues in terminal channels. To effectively solve terminal sell-through, one must master the seven key strategies: refined marketing team management, six golden rules for distribution, terminal recommendation rate, four dimensions of visits, terminal activation, promotions, and continuous relationship maintenance.
周平建