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Articles by 赵荣真

Browse 2 New Distribution articles by 赵荣真.

Published articles

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Dealer Operations

The "7531" Rule for Developing New Markets

Developing new markets and new customers is the top priority for sales personnel. Based on his practical experience in the FMCG field, the author summarizes a set of tips named the "7531" rule, which includes seizing the early morning and evening hours, evaluating five key elements of distributors, selecting three prospective customers, and ultimately choosing one ideal distributor.

赵荣真
Brand Marketing

The "7531" Rule for Developing New Markets

This article introduces the "7531" rule for developing new markets and customers in the FMCG industry, based on the author's practical experience. The rule emphasizes key time periods, essential dealer attributes, market surveys, and selecting ideal dealers.

赵荣真