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Articles by 郑广先

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Dealer Operations

Differentiation and Restructuring: How Can Distributors Fight Back?

At the 9th China FMCG Innovation Conference held in Chengdu from March 14-16, Zheng Guangxian, Chairman of 1919 Digital Business Group, delivered a keynote speech titled "Differentiation and Restructuring: How Can Distributors Fight Back?" He emphasized that true digitalization must move from inventory management to integrating people, goods, and scenes, and advocated for transforming existing channels and stock rather than rebuilding, using platforms like 1919 Kuaihe to empower terminal stores.

郑广先
Dealer Operations

Don't Panic! The Internet Hasn't Changed the Business Essence of the Alcohol Industry

The alcohol industry's B2B sector is one of the few blue-ocean opportunities in the industrial internet. Projects from different fields—alcohol merchants, consulting, capital, and IT—are competing fiercely, making the space seem crowded. But the real drama of the alcohol internet is just beginning, as the industry's pain points have not yet been accurately understood or effectively solved. At a recent 'Yewen' event in Xixi, Hangzhou, Zheng Guangxian, founder of Jiuqu Technology, shared his views. The full text follows.

郑广先