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Articles by 柳叶雄
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Her Sales Pitch Was the Worst, but Her Performance Was the Best!
When bosses ask why sales are poor, 98% of employees answer 'no customers.' But is that really the case? In a small women's shoe store with three employees, one salesperson consistently outsells the other two combined, despite lacking product knowledge and working the same hours. The secret lies in her persistence: she continues to actively recommend products even after customers reject her, embodying the '631 rule' where customer engagement volume accounts for 60% of personal performance.
柳叶雄In the Market, How Can High Prices Beat Low Prices?
In terminal training classes, many students ask: 'Teacher, many merchants now sell products at low prices through promotions. If we don't adjust our prices, we end up being passive. What should we do?' This article explains through cases that high prices often beat low prices in the market, and discusses the marketing principles behind pricing strategies.
柳叶雄