Capital, Earnings & M&A
Three Years In: What Has New Retail Really Changed?
Amidst macroeconomic uncertainty in 2018, new retail has been a focal point, but internet giants' participation has not yet altered the highly fragmented structure of China's retail industry. The real impact lies in the digital transformation of the retail ecosystem, with data-driven systems for customer flow, merchandise, and supply chain set to reshape the competitive landscape for brands, distributors, and retailers.
贺晓青，司玉洁