Dealer Operations
The Sales Code Under the Transformation of New Retail Channels
A common sentiment is that business has become increasingly difficult in recent years—where have sales gone? The market is harder to control, with more channel conflict and price management challenges. Wang Jichao, General Manager of Zebra Business Operations Co., Ltd., a platform focused on local life e-commerce, has led projects in community group buying, e-commerce, and Meituan Flash Shopping. At the 9th China FMCG Innovation Conference & the 2nd China FMCG Hard Discount Conference & the 2nd China FMCG Distributor Conference, he shared insights on the sales code under new retail channel transformation, offering new ideas for distributors.
王继超