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Articles by 张驰
Browse 2 New Distribution articles by 张驰.
Published articles
2 articles · Page 1 of 1
What Traditional FMCG Companies Should Know About WeChat Business
Last night (April 26) at 8 PM, New Distribution invited Zhang Chi, editor-in-chief of Social E-commerce Review, to give an online sharing session titled "What Traditional FMCG Companies Should Know About WeChat Business" in the New Distribution public class community, which received enthusiastic responses. At the request of many friends, the content has been organized for readers. Friends who missed the session or are interested in this topic can review the main content with us.
张驰The Real Clash Between B2B E-commerce and Traditional Marketing
B2B e-commerce projects are booming across China, with thousands of platforms emerging, yet most remain immature. This article explores the key differences between B2B and B2C e-commerce, the challenges of integrating online and offline channels, and the implications for traditional distributors.
张驰