Dealer Operations
Inventory Overload in Anime Merchandise: Who Created This 'Mass Overproduction'?
Passive upstream, blind expansion and fragmentation among midstream and downstream players constitute a systemic crisis in anime merchandise retail, making a shakeout inevitable once market fluctuations occur. After the boom of the 'merchandise元年' faded, the anime merchandise business quickly entered a cooling-off and adjustment period. The author learned from multiple channels that since late last year, inventory backlog has become an industry-wide problem, affecting chain brands, wholesalers, and terminal stores, leading to varying degrees of financial losses. 'Inventory is the worst problem in this business now...'
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