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Articles by 谢准备
Browse 3 New Distribution articles by 谢准备.
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How to Build an Excellent Sales Team – The 12321 Principle for Building an Excellent Team
Whether managing a product, a region, or even a basic community work group, recruiting excellent and suitable talent is always a manager's biggest headache. The author's practice and observation in product operations reveal that, when the marketing model aligns with product characteristics, the quality of the sales team often determines the product's future. At a national marketing conference of a well-known enterprise, one of the most discussed issues among distributors and regional managers was: recruitment is difficult, and building an excellent sales team is especially difficult. The key to creating an excellent sales team is not whether there is enough talent in the market, but whether the manager has the right concept of team building. The 12321 principle, based on a basic 9-person sales team, provides a practical approach: one leader, two elites, three middle-level, two trainees, and one flexible member.
谢准备How to Build an Excellent Sales Team – The 12321 Principle for Building an Excellent Team
This article discusses the challenges of recruiting and building an excellent sales team, proposing the 12321 principle as a solution. Based on a basic 9-person team structure, the principle suggests one leader, two elites, three average performers, two trainees, and one flexible member, emphasizing that a team does not need to consist entirely of elites to be effective.
谢准备5 Consumer Behavior Patterns of Store Shoppers
This article outlines five consumer behavior patterns observed in retail stores, helping businesses tailor their marketing strategies to increase sales.
谢准备