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Articles by 货圈全微数实验室

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Brand Marketing

Report: 50 Major Domestic Brands from Before the 1990s

Recently, China's old brands have been making a comeback, with many domestic products returning to the market in a high-profile manner, sparking a 'guochao' (national trend) wave. This time, we trace back to before the 1990s, categorizing and reviewing some memorable domestic brands, looking at their origins and current status.

货圈全微数实验室
Industry Trends

Data Report: Has the Era of Pursuing 'Instant Noodle Freedom' Arrived?

As the world's largest instant noodle market, China's instant noodle industry has faced fierce competition from food delivery services in recent years, leading to a decline in demand since 2014. However, the market began to recover after 2016, driven by high-end products, although the ultra-high-end segment still faces significant challenges.

货圈全微数实验室