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Articles by 洋洋不会得意
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How 7-Eleven Wins the Retail Psychology War
A common belief is that the most effective way for retail giants to capture market share is through low prices, as people are price-sensitive. However, amid e-commerce disruption and consumption upgrades, many giants are laying off staff and closing stores. In contrast, 7-Eleven is thriving. The ultimate secret lies in its founder's philosophy: don't think for the customer, but think from the customer's standpoint.
洋洋不会得意Are You an Excellent Salesperson? Check If You've Solved These 6 Problems
Wei Qing in 'The Sales Bible for Terminal Sales' said: If you love him, let him do sales, because it's heaven—low threshold, high earnings, high technical content; if you hate him, let him do sales, because it's hell—physical exhaustion, emotional distortion, and no support in old age. So, sales is a hard but honorable job. To become an excellent salesperson, solve these 6 problems: mindset, practice over theory, financial risk awareness, handling legacy issues, order volume proportional to visit rate, and regular self-reflection.
洋洋不会得意How Can Beverage Manufacturers Strengthen Their Foodservice Channel?
The foodservice channel is crucial for beverage manufacturers as it allows consumers to taste products directly, increasing repeat purchases. To succeed, manufacturers should segment the market, target specific restaurant types, and engage in deep cooperation with restaurant owners.
洋洋不会得意