Distribution & Channels
Vehicle Sales vs. Route Sales: Which Is Better? Hear What the Experts Say...
A recent WeChat group discussion among industry insiders debated the merits of route sales versus vehicle sales, sparked by a leaked Shuanghui document. The article compiles the lively exchange, covering factors like SKU count, product shelf life, market density, and management efficiency, concluding that the best model depends on context and that future trends may favor e-commerce platforms with centralized delivery.
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