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Articles by 虞坚
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Yu Jian of Kantar Worldpanel: How to Seize New Growth Opportunities in the Consumption Recovery Period
At the 9th China FMCG Innovation Conference held in Chengdu from March 14 to 16, Yu Jian, General Manager of Kantar Worldpanel Greater China and a consumer and retail market expert, delivered a keynote speech on seizing new growth opportunities during the consumption recovery period. His insights sparked lively discussions among manufacturers and distributors on how to find growth in the current environment.
虞坚You and the Marketing Director Are Only This Report Apart—Kantar's 2016 China FMCG and Retail Report
Kantar Worldpanel and Bain & Company released the full version of 'How to Master the Two-Speed Shopper in China—2016 China Shopper Report, Series II' on November 24. The report analyzes the dual-speed growth in China's FMCG market, the divergent trajectories of retail formats, the unstoppable rise of e-commerce, and the phenomenon of Singles' Day, offering insights and implications for retailers.
虞坚