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Articles by 李又寻欢
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Walmart: Starting from the Customer, Revolutionizing Itself
According to Zhu Jun, Senior Vice President of Walmart China and Chief Merchandising Officer for Walmart's retail formats, the problem facing retail today is not that customers have become more demanding, but that retailers need to change quickly. Customers are not avoiding supermarkets altogether; they simply lose the desire to enter those that offer no compelling reason to return. Similarly, the market environment may not be worsening, but 'the old playbook no longer works.' This may sound abstract, but Zhu Jun cites a seemingly trivial example: a piece of Wo Jixian mung bean cake.
李又寻欢Walmart's Community Stores: A Game-Changing Transformation
Walmart's new community stores in Shenzhen, covering 500-800 square meters with about 2,000 SKUs and a uniform price point of 9.99 yuan, feature over half private-label '沃集鲜' products. This marks a complete model reinvention, not a downsized hypermarket, focusing on high-frequency essentials, quality through private labels, and everyday low prices (EDLP). As of September 2025, Walmart has opened four such stores in Shenzhen, signaling a strategic shift towards a hard discount format and a full-channel ecosystem.
李又寻欢Walmart's 'Cocoon Break': Breaking the 'Hypermarket' Mold
As the year draws to a close, Walmart has opened two new stores in Kunming, marking the official debut of its next-generation format. If traditional hypermarkets were like cluttered forests of goods, today's Walmart is more of a leisure and entertainment destination for middle-class families. With curated, precise, and refined product selection, 16 scenario-based layouts, and an array of tempting in-store food offerings, shoppers linger and explore. From daily meals to essential goods, products are presented with a focus on quality, health, uniqueness, practicality, small packaging, and value.
李又寻欢The Fatal Allure of Convenience Stores
Capital's pursuit of profit has led to a wave of convenience store failures in Beijing, as companies like Quanshi, 131, and Linjia collapse due to funding issues. The article argues that convenience stores are a high-risk, low-return business, and many are unsustainable without continuous capital injection.
李又寻欢Beijing Linjia Convenience Store's Capital Chain Breaks, Stores Close One After Another, the Convenience Store Most Like 7-Eleven Falls in Just 3 Years!
Linjia Convenience, once hailed as the most 7-Eleven-like convenience store, announced on August 1 that it would cease operations due to its sole investor being investigated by Shanghai police, leading to frozen accounts and unpaid debts. The company's failure highlights the challenges of the convenience store industry in China, where high costs and low single-store sales make profitability difficult.
李又寻欢Alibaba Completes Acquisition of RT-Mart Parent, Retail Integration May Be Faster Than Expected!
Alibaba's tender offer for Sun Art Retail has been completed, securing 71.98% of its shares, fully integrating RT-Mart and Auchan into the Alibaba ecosystem. The offer closed on January 12, 2018, with Alibaba and its concert parties holding approximately 71.98% of issued shares.
李又寻欢