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Articles by 谢小丹
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Joining the Beverage Market Fray: Is Dongpeng Beverage's 'Second Curve' Shuibula and Guozhicha Stable?
Relying on its blockbuster product, Dongpeng Beverage has already listed on the A-share market. In April 2025, the company submitted a prospectus to the Hong Kong Stock Exchange, planning an 'A+H' dual listing with a goal of globalization. However, Dongpeng Beverage is not without worries. In the prospectus, it compared per capita annual consumption of its products in Guangdong Province and nationwide, confidently indicating vast market space. Yet, the energy drink market is fiercely competitive. At the start of 2025, the energy drink market saw renewed competition, with multiple brands attempting to replicate Dongpeng's strategy using cost-effective tactics to grab market share, potentially posing challenges to its national expansion.
谢小丹Orion Loses Favor: Who Stole the Sweetness of Childhood?
For Orion, 2025 is a critical year. At the 112th National Sugar and Wine Fair in March, the company launched 11 new products, the most in its exhibition history. After a 7.7% revenue growth in China in 2024, Orion faces challenges in regaining its peak performance from 2016 amid changing market dynamics and health trends.
谢小丹