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Articles by 周斌
Browse 5 New Distribution articles by 周斌.
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Brand Owners Must Read: Tackling the Hard Nut of Digital Integration Between Manufacturers and Distributors
In the face of economic downturn and the era of shrinking volume, brand owners and distributors are both seeking ways to reduce costs and improve efficiency, preserve existing markets, and find new growth. Digitalization has become an unavoidable topic for both parties, as it can genuinely make information transparent, business online, data-driven, and ultimately achieve cost reduction and efficiency gains. Today, digitalization is no longer a question of whether to adopt it, but has become a standard for enterprises, entering the deep water zone of digital infrastructure and operations, where every company wants to build its own private digital assets.
周斌Brand Owner External Circulation + Distributor Internal Circulation: The 1+N Digitalization Path
At the 7th China FMCG Channel Innovation Conference held in Chengdu from November 3-5, 2022, Zhou Bin, co-founder and COO of Renwoxing Technology, shared insights on digitalization strategies for FMCG enterprises. He introduced the 1+N dual circulation model, emphasizing the importance of digital tools in empowering the real economy and achieving symbiotic growth between brand owners and distributors.
周斌Ren Wo Xing Zhou Bin: Case Sharing on Brand Channel Digitalization
Channel digitalization is a key focus for many brand owners, with more attempting or undergoing digital transformation. However, a lack of reference cases for the correct path leads to numerous difficulties. Zhou Bin, Co-founder and COO of Ren Wo Xing Technology, shared insights on brand channel digitalization cases at the China FMCG Channel Innovation Conference, offering valuable guidance for readers.
周斌How Should the FMCG Industry Navigate the 'F2B2b2c Online' Path?
The following is the speech delivered by Mr. Zhou Bin, co-founder and COO of Renwoxing Technology, at the 'FMCG2019·China FMCG Conference' hosted by New Distribution, organized and published for readers. He discusses the digital transformation of the FMCG industry, emphasizing the importance of online business operations, data-driven decision-making, and the integration of online and offline channels for brand owners and distributors.
周斌Guanjiapo COO Zhou Bin: There Are Many Roads, but Supply Chain Comes First
The following is the speech delivered by Mr. Zhou Bin, co-founder and COO of Renwoxing Technology, at the 5th FMCG + Internet Conference hosted by New Distribution, organized and published for readers. Borrowing the catchy line from the sci-fi movie The Wandering Earth, "There are many roads, but supply chain comes first," he discusses the importance of supply chain in enterprise transformation and upgrading, sharing insights and cases on how to empower traditional brands and distributors with SCM new business technology.
周斌