Articles by 林贻佳

Breaking Through the Pass: How a Liquor Distributor Went Directly into the Bar Business Over Three Years

By following visible trends with down-to-earth execution, the market naturally responds. In 2013, a viral Weibo post about an incident at Chengdu's Jiuyanqiao bar street marked the start of the city's rise as a nightlife hotspot. Three years ago, the party stopped, and now bar owners face empty venues. One liquor distributor, Chen Zhi, decided to open community bars directly, launching 10 profitable stores in a year, with an average payback period of six months.