Brand Marketing
JDB, Wanglaoji Feud Shows Unified a Chance in Herbal Tea?
Unified's herbal tea product 'Xiancao Shuangshuang' has been renamed 'Xiancao Liangcha' to emphasize its herbal tea positioning. As Unified's performance declines, it sees an opportunity in the herbal tea market amid the JDB-Wanglaoji dispute, but experts doubt its potential due to market saturation and brand recognition challenges.
刘洋 叶静