Retail Formats
2025: Sugar-Free Tea at a Turning Point?
In this week's 'Looking Ahead to 2025' series, the New Distribution Intelligence Station analyzes the sugar-free ready-to-drink tea category using data from the New Distribution Brand CT and the DAP-Data beverage database. Despite steady market share growth, sales growth turned negative in March 2025, signaling a shift from incremental to existing market competition, with high-tier cities stabilizing and low-tier cities driving growth.
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