Consumer & Categories
The Battle for the New King of China's Soft Drink Market | 2021 Annual Review
Driven by Genki Forest, China's soft drink industry is undergoing a revolutionary shift in competitive dynamics. In 2021, the main battleground was the sugar-free sparkling water segment, with traditional giants like Coca-Cola and Nongfu Spring facing off against new entrants like Genki Forest and Heytea.
赵虹宇