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Articles by 董柴玲
Browse 3 New Distribution articles by 董柴玲.
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The Company Working for Genki Forest Goes Public Before It
The supplier of sugar substitutes for Genki Forest, with a market value of 17 billion yuan, has gone public. As sugar-free beverages dominate shelves, suppliers of sugar substitutes behind brands like Genki Forest, Nongfu Spring, and Uni-President are reaping huge profits and becoming listed companies.
董柴玲“Abandoning” Juice Business, Pepsi Not So “Sweet” Inside
Following the bankruptcy of Huiyuan Juice, another juice brand has been “abandoned.” Food and beverage giant PepsiCo recently announced a $3.3 billion (approximately RMB 21.3 billion) deal with French private equity firm PAI Partners to sell its North American and part of its European juice businesses, including Tropicana and Naked Juice.
董柴玲In the 100-Billion-Yuan Rice Noodle Market, Why Only Luosifen Stands Out
The rice noodle industry has reached a scale of 100 billion yuan, yet few brands have achieved scale. Luosifen, with its unique flavor and standardized production, has become the most representative category, thriving in both dining and retail. Other regional rice noodles face challenges in branding and standardization, but some new brands are leveraging e-commerce and retailization to grow.
董柴玲