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What Does a Product That Takes the Market by Storm Look Like?
With over 600 daily inquiries and 100+ paid orders, this product completed last year's total sales in just February, with payments queued into April. Is such a hot product real? Many distributors are constantly searching for blockbusters. So what does a product that takes the market by storm look like? On February 22: 640 distributor inquiries! February 23: 23 new distributors paid! February 24: 34 new distributors paid! February 25: ...
推广JD Super Brand Day: Five Major Promotions Bring JDB's Gold Cans to Millions of Homes During Spring Festival
As consumption upgrades, traditional FMCG brands find it crucial to deepen their presence on e-commerce platforms like JD.com. On January 10 at midnight, JD.com launched its 2016 annual celebration, partnering with leading brands to offer consumer benefits ahead of the Spring Festival. Concurrently, on JD Super, the platform's main channel, the 'JD Super Brand Day' campaign with JDB, the herbal tea leader, went live, triggering a buying frenzy with five major promotions, extending the offline sales momentum to the online platform. JDB and JD Super collaborated to create a shopping festival...
推广Beverage Distributors: Will Business Really Be Tough in 2017? It's Because You Haven't Chosen the Right Products!
Many distributor friends complain that business has been tough in recent years, but complaining doesn't help. Apart from switching industries, what we can do is not make excuses for difficulties but find ways to succeed. For distributors, business thinking must adapt to market changes, and choosing the right products is paramount. Moreover, product selection should stay ahead of others to effectively avoid operational risks. It is said that there is a Jewish money-making rule: 'Selling more at a lower profit is foolish; selling more at a higher profit is the expert.' In the past many years, 'small profits, quick returns' was a widely used business strategy, but in the modern market with intensifying competition and increasing consumer awareness, changing mindset, choosing the right products, becoming a new brand, and opting for 'high profit, high sales' is the broad road for distributors to survive and develop.
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