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Articles by 胡楠楠
Browse 4 New Distribution articles by 胡楠楠.
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Zong Fuli Makes Another Big Move
Zong Fuli, successor to Wahaha, plans to replace the Wahaha brand with a new brand 'Wa Xiao Zong' starting from the 2026 sales year, citing compliance issues. Dealers express strong opposition, fearing market rejection and financial losses, while the move is seen as part of a power struggle with other shareholders.
胡楠楠Former 'Soy Milk King' Vitasoy Catches Eye of Singapore's Richest Family
A disclosure that Singapore's richest family increased its stake has brought the former 'Soy Milk King' back into the spotlight. On October 7, Huang Zhida, younger brother of Huang Zhixiang, chairman of Sino Group, reported for the first time that he and his family office held over 5% of Vitasoy's shares through Yeo Hiap Seng. The move is seen as a bet on Vitasoy's mainland China market, which remains its largest but has faced growth challenges in recent years.
胡楠楠I Make 3 Million Yuan a Year as a Distributor in a County Town
In the long run, relying on distributors to develop our sales network is the right path. The so-called decentralization is poison, a lack of understanding of sales, Tang Binsen reflected at Genki Forest's 2022 distributor conference. In China, distributors are a huge group. Beverage giants like Coca-Cola and Nongfu Spring have mature distribution channel management systems. As of May 2020, Nongfu Spring had 4,454 distributors covering over 2.43 million terminal retail outlets nationwide.
胡楠楠Where Have the 1-Yuan Ice Creams Gone?
The article explores why ice cream prices have risen and where affordable ice creams have gone, attributing it to multiple distribution layers, high cold-chain logistics costs, and the shift towards premium products in convenience stores. It highlights the case of Xuelian, a 0.5-yuan ice pop that went viral but still struggles to reach consumers due to lack of profit margins.
胡楠楠