Articles by 阑夕工作室出品

Is There an Antidote for Jiangxiaobai in the Tavern?

This article explores Jiangxiaobai's various tavern formats, from street-side pop-ups to its flagship restaurant, as a means of product experience and user engagement. It argues that despite marketing skepticism, Jiangxiaobai's survival and growth stem from a focus on user experience, which is key to its future.