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Going Global: What Are the Top-Level Mindsets?
Why should we go global? This is a question worth pondering. Going global may represent a second entrepreneurial venture, requiring the recombination of many production factors. Whether it's passive or proactive expansion, there are many points to consider. How big is the market, what can we do, and which categories can we tackle? Today, let's share how to go global scientifically. Going global is a second startup.
CcGoing Global: What Are the Top-Level Mindsets?
Why should we go global? This is a question worth pondering. Going global may mean a second startup for another business, requiring the recombination of many production factors. Whether it's passive or proactive expansion, there are many points to consider. How big is the market, what can we do, and which categories can we tackle? Today, let's share how to go global scientifically. Going global is a second startup. Entrepreneurship is a scientific discipline, and so is going global, so I propose the concept of 'scientific going global.' All our thinking paths, especially in the going global chain, have many pitfalls, ranging from millions to tens of millions. So we hope to think carefully about many aspects, chains, and core production factors. When the dividend comes, embrace it fully and seize it firmly. Otherwise, it may be a dividend, but not necessarily yours.
CcDairy Battle: Yili Ambrosial vs. Bright Dairy's Morsslyn
The book 'Mao Zedong's Strategic Wisdom and Modern Business Warfare' states that whenever there are more than two active competitors in a product or market, someone is making a mistake. Market leaders who neglect competition leave room for rivals, potentially leading to their own downfall, as seen with Morsslyn and Ambrosial. This article reviews the history of ambient yogurt, from Morsslyn's pioneering launch in 2009 to Ambrosial's rapid rise to dominance, analyzing the strategies behind Ambrosial's success.
Cc