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Articles by 朱朝阳

Browse 26 New Distribution articles by 朱朝阳.

Published articles

26 articles · Page 2 of 2

Dealer Operations

Where Should Distributors Go Amid the Economic Crisis?

This article discusses the development of township and rural markets for baijiu (Chinese liquor) companies, focusing on channel setup, customer selection, channel management, and business operations. It emphasizes the importance of understanding rural market characteristics, building distribution networks, and maintaining price stability.

朱朝阳
Brand Marketing

Weak Regional Markets Need a 'Crazy' Marketing Team

This article discusses the challenges of managing a weak regional market and proposes building a 'crazy' marketing team to turn it around. It outlines strategies for team environment, morale, leadership, goals, personnel management, execution, systems, and learning.

朱朝阳