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A Major Test for Same-City Retail Amid the Pandemic
The pandemic acts as a crucible for traditional retailers and e-commerce platforms, testing their supply chain capabilities. On April 24, Beijing saw a panic-buying spree, prompting the government to emphasize the role of key supply guarantee enterprises like Meituan, which leveraged its same-city delivery and retail layout to ensure supply.
十里Go, Meituan Instashopping!
Brands are betting on instant retail. During the 2022 Christmas and New Year period, RIO cocktails promoted new products via Meituan Instashopping, achieving over 40% year-on-year sales growth and attracting nearly 300,000 new customers in December, the year's peak. During Meituan Instashopping's 'New Year Shopping Festival', brands like P&G, Carlsberg, and Hsu Fu Chi saw transaction volume double, with Yihai Kerry leading in grain and oil, and Jinlongyu's sales doubling year-on-year, including one canola oil product with an 8-fold sales increase.
十里Community Group Buying Polarizes: Big Players Wake Up, Small Players Improve
Community group buying has entered a new cycle after layoffs, city closures, and bankruptcies. The industry is polarizing: internet giants are contracting and prioritizing efficiency, while regional players are seeing better performance.
十里“Don't Let Small Shops Fall!”
Small shops are an indispensable part of a city and a microcosm of the social economy. The pandemic has severely impacted individual businesses, with many facing cash flow disruptions and potential closure. Government policies aim to support the 'small shop economy' to preserve jobs and economic vitality.
十里Where Is Revenge Spending? Only Revenge Saving!
The article argues that the COVID-19 pandemic is accelerating economic hardship, leading to price increases and a decline in consumption, contrary to expectations of a post-pandemic spending spree. It highlights that consumers are more likely to save than spend, as many face salary cuts or job losses.
十里Top 10 Events in China's Retail Industry in 2019
Metro quietly exited after selling for 11.9 billion yuan. Dai Luobo faced a crisis half a year after financing. Layoffs, mergers, and closures hit community group buying, with Shihuituan and Niwonin merging but failing to sustain last year's success. Retail entrepreneurs felt the market's cruelty as capital turned cautious, leading to qualitative changes in the industry.
十里