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Articles by 懂懂本尊
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Community Group Buying Still a Mess: Which Industry Pain Points Remain Unresolved?
Community group buying has fallen into a 'dead end' situation. Despite the convenience and low prices, quality issues and the inability to raise prices without losing customers have led to massive losses and closures across the industry.
懂懂本尊Community Stores Eye Platform Interest, Platforms Eye Group-Buying Site Principal
In the seemingly calm community group-buying circle, a war without gunpowder has begun, and choosing sides has become a challenge for small merchants. As internet giants and retail supermarkets enter the fray, major community group-buying brands are leveraging convenience stores, laundromats, courier stations, and even beauty salons and tobacco stalls to grab market share. Meanwhile, these community stores have become pickup points, displaying promotional posters for various platforms. Some retail stores even neatly display ads for four or five community group-buying platforms, attempting multi-line development. However, as cooperation deepens, some operators are discovering that they may have been 'played' by the platforms, and the platforms are encroaching on their core business.
懂懂本尊Community Group Buying Battle Rages On, Quality Group Leaders Bet on 'Off-Mainstream' Ventures
With Meituan's Q4 and full-year 2020 earnings released last week, the fierce competition in the group buying market is again in the spotlight. Meituan reported a net loss of 1.437 billion yuan in Q4, mainly due to continued investment in new businesses like community group buying. During the post-earnings conference call, Wang Xing stated that operating losses from new businesses were about 6 billion yuan, half of which came from 'Meituan Select'. It's clear that giants like Alibaba, JD.com, and Meituan will continue to ramp up community group buying, intensifying the 'hundred-regiment war'.
懂懂本尊Is Community Group Buying Quieting Down?
After the 'Nine No's' regulations were issued, community group buying platforms have curbed price wars and subsidies, but a new 'elimination round' is underway among community leaders. Station leaders face declining orders and commissions as platforms aggressively recruit individual leaders, sparking intense competition.
懂懂本尊Can the Frenzied Suning Xiaodian Add More Bricks to This 'Retail Empire'?
After Luckin Coffee's ambitious plan to open 10,000 stores by the end of 2021 was derailed by scandal and delisting, another new retail giant, Suning, has announced its own 10,000-store target for its convenience store chain, Suning Xiaodian. Despite rapid expansion, the chain has incurred significant losses, leading to store closures and a strategic shift to franchising.
懂懂本尊Old Brands in the New Retail Era: Don't Be Afraid—A New Supply Chain Model from a Century-Old Giant
Before the advent of new manufacturing, Nestlé, a century-old giant, has already revolutionized itself twice. When you need to deliver three different products to three consumers as quickly as possible, the shortest path is easy to plan. But when you need to deliver tens of thousands of products to tens of thousands of consumers as quickly as possible, only technology and algorithms can help you plan the most efficient route. As a century-old company, Nestlé has more than 20 brands, thousands of products, multiple online stores, and countless offline stores. Every day, hundreds of millions of products must be delivered to hundreds of millions of consumers through different channels.
懂懂本尊